Muzz Buzz
Encyclopedia
Muzz Buzz is an Australian owned and operated drive-through
coffee
franchise
chain, originating in Perth
, Western Australia
. Established in the metropolitan suburb of Belmont, Western Australia
in 2001, Muzz Buzz has seen rapid expansion in recent years. Following a "carbon-copy" franchise model, Muzz Buzz locations can be found in many of the higher density suburbs within the Perth metropolitan area, with recent expansion seeing the chain opening locations both domestically and internationally.
Franchising of the brand commenced in 2004, with individual outlets closely resembling the original design and ethos. The first franchised outlet was established in Mosman Park
by Warren Reynolds, who was instrumental in the mass expansion of the franchise to additional Perth locations.
Expansion into non-Western Australian markets begun in 2006, with potential sites earmarked in New South Wales
, South Australia
, Queensland
and Victoria
. As of the end of 2010, Muzz Buzz had 37 operating drive thru outlets in four Australian states. Internationally, franchise rights have been sold to Belarus
for the Eastern Bloc, Turkey
and the Middle East, South Africa
, Malaysia and Singapore
, with advanced negotiations ongoing for future New Zealand
and North American
based operations. Additionally, Reynolds has mentioned in interviews that the company has received expressions of interest from the Middle East
, Singapore
, and China
.
Muzz Buzz is a member of the Franchise Council of Australia, and has been ranked as one of the top 10 franchises within Australia in 2009 based on an independent review of franchisee responses. Supporting the local community, Muzz Buzz is a premiere sponsor of the Perth Wildcats
' cheer squad, The Muzz Buzz Dancers.
Hot drink selections (plain or flavoured):
Cold drink selections:
Food:
Drive-through
A drive-through, or drive-thru, is a type of service provided by a business that allows customers to purchase products without leaving their cars. The format was first pioneered in the United States in the 1930s but has since spread to other countries. The first recorded use of a bank using a drive...
coffee
Coffee
Coffee is a brewed beverage with a dark,init brooo acidic flavor prepared from the roasted seeds of the coffee plant, colloquially called coffee beans. The beans are found in coffee cherries, which grow on trees cultivated in over 70 countries, primarily in equatorial Latin America, Southeast Asia,...
franchise
Chain store
Chain stores are retail outlets that share a brand and central management, and usually have standardized business methods and practices. These characteristics also apply to chain restaurants and some service-oriented chain businesses. In retail, dining and many service categories, chain businesses...
chain, originating in Perth
Perth, Western Australia
Perth is the capital and largest city of the Australian state of Western Australia and the fourth most populous city in Australia. The Perth metropolitan area has an estimated population of almost 1,700,000....
, Western Australia
Western Australia
Western Australia is a state of Australia, occupying the entire western third of the Australian continent. It is bounded by the Indian Ocean to the north and west, the Great Australian Bight and Indian Ocean to the south, the Northern Territory to the north-east and South Australia to the south-east...
. Established in the metropolitan suburb of Belmont, Western Australia
Belmont, Western Australia
The City of Belmont is a Local Government Area in the inner eastern suburbs of the Western Australian capital city of Perth, located about east of Perth's central business district on the south bank of the Swan River...
in 2001, Muzz Buzz has seen rapid expansion in recent years. Following a "carbon-copy" franchise model, Muzz Buzz locations can be found in many of the higher density suburbs within the Perth metropolitan area, with recent expansion seeing the chain opening locations both domestically and internationally.
History
Muzz Buzz was formed in response to growing Australian tastes for premium coffee which was, at the time, not commonly available within the Perth metropolitan area in drive-thru form.Franchising of the brand commenced in 2004, with individual outlets closely resembling the original design and ethos. The first franchised outlet was established in Mosman Park
Belmont, Western Australia
The City of Belmont is a Local Government Area in the inner eastern suburbs of the Western Australian capital city of Perth, located about east of Perth's central business district on the south bank of the Swan River...
by Warren Reynolds, who was instrumental in the mass expansion of the franchise to additional Perth locations.
Expansion into non-Western Australian markets begun in 2006, with potential sites earmarked in New South Wales
New South Wales
New South Wales is a state of :Australia, located in the east of the country. It is bordered by Queensland, Victoria and South Australia to the north, south and west respectively. To the east, the state is bordered by the Tasman Sea, which forms part of the Pacific Ocean. New South Wales...
, South Australia
South Australia
South Australia is a state of Australia in the southern central part of the country. It covers some of the most arid parts of the continent; with a total land area of , it is the fourth largest of Australia's six states and two territories.South Australia shares borders with all of the mainland...
, Queensland
Queensland
Queensland is a state of Australia, occupying the north-eastern section of the mainland continent. It is bordered by the Northern Territory, South Australia and New South Wales to the west, south-west and south respectively. To the east, Queensland is bordered by the Coral Sea and Pacific Ocean...
and Victoria
Victoria (Australia)
Victoria is the second most populous state in Australia. Geographically the smallest mainland state, Victoria is bordered by New South Wales, South Australia, and Tasmania on Boundary Islet to the north, west and south respectively....
. As of the end of 2010, Muzz Buzz had 37 operating drive thru outlets in four Australian states. Internationally, franchise rights have been sold to Belarus
Belarus
Belarus , officially the Republic of Belarus, is a landlocked country in Eastern Europe, bordered clockwise by Russia to the northeast, Ukraine to the south, Poland to the west, and Lithuania and Latvia to the northwest. Its capital is Minsk; other major cities include Brest, Grodno , Gomel ,...
for the Eastern Bloc, Turkey
Turkey
Turkey , known officially as the Republic of Turkey , is a Eurasian country located in Western Asia and in East Thrace in Southeastern Europe...
and the Middle East, South Africa
South Africa
The Republic of South Africa is a country in southern Africa. Located at the southern tip of Africa, it is divided into nine provinces, with of coastline on the Atlantic and Indian oceans...
, Malaysia and Singapore
Singapore
Singapore , officially the Republic of Singapore, is a Southeast Asian city-state off the southern tip of the Malay Peninsula, north of the equator. An island country made up of 63 islands, it is separated from Malaysia by the Straits of Johor to its north and from Indonesia's Riau Islands by the...
, with advanced negotiations ongoing for future New Zealand
New Zealand
New Zealand is an island country in the south-western Pacific Ocean comprising two main landmasses and numerous smaller islands. The country is situated some east of Australia across the Tasman Sea, and roughly south of the Pacific island nations of New Caledonia, Fiji, and Tonga...
and North American
North American
North American generally refers to an entity, people, group, or attribute of North America, especially of the United States and Canada together.-Culture:*North American English, a collective term used to describe American English and Canadian English...
based operations. Additionally, Reynolds has mentioned in interviews that the company has received expressions of interest from the Middle East
Middle East
The Middle East is a region that encompasses Western Asia and Northern Africa. It is often used as a synonym for Near East, in opposition to Far East...
, Singapore
Singapore
Singapore , officially the Republic of Singapore, is a Southeast Asian city-state off the southern tip of the Malay Peninsula, north of the equator. An island country made up of 63 islands, it is separated from Malaysia by the Straits of Johor to its north and from Indonesia's Riau Islands by the...
, and China
China
Chinese civilization may refer to:* China for more general discussion of the country.* Chinese culture* Greater China, the transnational community of ethnic Chinese.* History of China* Sinosphere, the area historically affected by Chinese culture...
.
Muzz Buzz is a member of the Franchise Council of Australia, and has been ranked as one of the top 10 franchises within Australia in 2009 based on an independent review of franchisee responses. Supporting the local community, Muzz Buzz is a premiere sponsor of the Perth Wildcats
Perth Wildcats
The Perth Wildcats are an Australian professional basketball team competing in the National Basketball League. The Wildcats are the only team in the league representing the state of Western Australia and are based in the state capital, Perth...
' cheer squad, The Muzz Buzz Dancers.
Menu
While item prices may differ slightly between stores, the menu selection has been tailored towards easy replication between franchisee locations. Hot drink size configurations include Short, Tall, Grande, and The Really Big One. Cold drinks are served in Tall & Grande sizes. Coffee is made from freshly ground beans.Hot drink selections (plain or flavoured):
- CoffeeCoffeeCoffee is a brewed beverage with a dark,init brooo acidic flavor prepared from the roasted seeds of the coffee plant, colloquially called coffee beans. The beans are found in coffee cherries, which grow on trees cultivated in over 70 countries, primarily in equatorial Latin America, Southeast Asia,...
- LatteLatteA latte is a coffee drink made with espresso and steamed milk. Variants include replacing the coffee with another drink base such as masala chai, mate or matcha...
- CappuccinoCappuccinoA cappuccino is an Italian coffee drink prepared with espresso, hot milk, and steamed-milk foam. The name comes from the Capuchin friars, referring to the colour of their habits.- Definition :...
- Flat WhiteFlat WhiteA flat white is a coffee beverage originating from Australia and New Zealand. It is prepared by pouring microfoam over a single shot or double shot of espresso...
- MochaCafe MochaA caffè mocha or café mochaAs elsewhere in coffee naming, the Italian caffè and French café are commonly found, as are the hyperforeignisms caffé and cafè, which confuse the accents. Also, in Italian, the correct spelling is Moka, used both for the city and the Moka pot. "Mocha", by contrast, is...
- Machiatto
- Short Black
- Long BlackLong blackA long black is a style of coffee, most commonly found in New Zealand and Australia. It is now becoming available in the UK, predominantly in London....
- AffogatoAffogatoAn affogato is a coffee-based beverage. It usually takes the form of a scoop of vanilla gelato or ice cream topped with a shot of hot espresso. Some variations also include a shot of Amaretto or other liqueur....
- Latte
- Hot ChocolateHot chocolateHot chocolate is a heated beverage typically consisting of shaved chocolate, melted chocolate or cocoa powder, heated milk or water, and sugar...
- Hot Flavoured Drinks
- Tea
- Flavourings:
- Caramel
- Chocolate Milano
- English Toffee
- French Vanilla
- Hazelnut
- Irish Cream
- Vanilla
- Combinations:
- Baileys: Irish Cream, Chocolate Milano, and French Vanilla
- Choc-O-Nilla: Chocolate Milano and Vanilla
- Joy-In-A-Cup: English Toffee, Caramel, Praline, and White Chocolate
- Raspberry Mocha: Chocolate Milano & Raspberry
- Snicker: Caramel, Chocolate Milano, and Macadamia Nut
- Vanilla Hazelnut: Vanilla and Hazelnut
Cold drink selections:
- Milkshakes
- Iced Chocolate
- Iced Coffee Granita
- Frappes
- Java Choc Chip
- Mocha
- Caramel
- Strawberry
- Soda Popz
- Cherry
- Passionfruit
- Raspberry
- Strawberry
- The Big Buzz
- GranitaGranitaGranita is a semi-frozen dessert made from sugar, water and various flavorings. Originally from Sicily, although available all over Italy , it is related to sorbet and italian ice. However, in most of Sicily, it has a coarser, more crystalline texture...
with GuaranaGuaranaGuarana , Paullinia cupana, syn. P. crysan, P. sorbilis) is a climbing plant in the maple family, Sapindaceae, native to the Amazon basin and especially common in Brazil. Guarana features large leaves and clusters of flowers, and is best known for its fruit, which is about the size of a coffee bean...
, CaffeineCaffeineCaffeine is a bitter, white crystalline xanthine alkaloid that acts as a stimulant drug. Caffeine is found in varying quantities in the seeds, leaves, and fruit of some plants, where it acts as a natural pesticide that paralyzes and kills certain insects feeding on the plants...
, and GinsengGinsengGinseng is any one of eleven species of slow-growing perennial plants with fleshy roots, belonging to the genus Panax of the family Araliaceae....
- Granita
- F.T.B. Fruitee Blast
- Mango
- Banana
- Strawberry
- Triple Berry
- Tropical
- Bottled Water
- Fruit Juice
Food:
- Bagels
- Cheese
- Ham and Cheese
- Pies
- Beef
- Sausage Roll
- Spinach and Ricotta Roll
- Muffins (Vary from State to State)
- Double Choc and White Choc Chip
- Blueberry and Apple
- Orange and Poppyseed
- Raspberry and Apple
- Slices (Vary from State to State)
- Rocky Road
- Honey and Macadamia
- Hedgehog
- Chocolate Brownie
- Cookies (Vary from State to State)
- American Choc Chip
- Anzac
- Macademia and White Chocolate
- Scottish Shortbread
- Triple Chocolate
- Donuts
- Sugared Cinnamon Donuts
- Buzz Balls (Donut Holes)
- Ice creams (Vary State to State)
Store Design
Sporting a distinctive design, reminiscent of an oversized coffee cup, the stores are adorned with the standard corporate colouration of white, green, and purple. As of late, store expansion has included non-drive-through stores which, while missing the drive-through element, still retain the characteristic colouration.Locations
Country | Location, State | Specific Location | Notes |
---|---|---|---|
Australia | Adelaide, South Australia | Map | |
Australia | Albany, Western Australia | Map | |
Australia | Armadale, Western Australia | Map | |
Australia | Balcatta, Western Australia | Map | |
Australia | Bayswater, Western Australia | Map | |
Australia | Beechboro, Western Australia | Map | |
Australia | Belmont, Western Australia | Map | |
Australia | Bentley, Western Australia | Map | |
Australia | Berwick, Victoria | Map | |
Australia | Brisbane, Queensland | Map | |
Australia | Bullsbrook, Western Australia | Map | |
Australia | Cannington, Western Australia | Map | |
Australia | Canning Vale, Western Australia | Map | |
Australia | Carlisle, Western Australia | Map | |
Australia | Fremantle, Western Australia | Map | |
Australia | Geelong, Victoria | Map | |
Australia | Girrawheen, Western Australia | Map | |
Australia | Gosnells, Western Australia | Map | |
Australia | Hamilton Hill, Western Australia | Map | |
Australia | High Wycombe, Western Australia | Map | |
Australia | Joondalup, Western Australia | Map | |
Australia | Kealba, Victoria | Map | |
Australia | Malaga, Western Australia | Map | |
Australia | Mandurah, Western Australia | Map | |
Australia | Melton, Victoria* | Map | |
Australia | Midland, Western Australia | Map | |
Australia | Moorabbin, Victoria | Map | |
Australia | Mosman Park, Western Australia | Map | |
Australia | Nailsworth, South Australia | Map | |
Australia | Newtown, Victoria | Map | |
Australia | Queens Park, Western Australia | Map | |
Australia | Riverside, Western Australia | Map | Walk-in Only |
Australia | Riverton, Western Australia | Map | |
Australia | Rockingham, Western Australia | Map | |
Australia | Rowville, Victoria | Map | |
Australia | South Perth, Western Australia | Map | |
Australia | Subiaco, Western Australia | Map | |
Australia | Yangebup, Western Australia | Map | |
Australia | Yokine, Western Australia | Map | |
- Indicates location under construction or not yet opened.
Corporate Locations
Country | Location, State | Specific Location | Notes |
---|---|---|---|
Australia | Clayton, Victoria | Map | Corporate Headquarters |
Australia | Subiaco, Western Australia | Map | Franchising Corporate Office |
Australia | Riverside, Western Australia | Map | Corporate Store |
Future Expansion
Country | Location, State | Specific Location | Notes |
---|---|---|---|
Australia | |||
Belarus | Minsk | 20 cafes to be open in 2011-2013 | |
United States | |||
New Zealand | Auckland | ||
Singapore | |||
Turkey | |||
Malaysia | |||