NorgesGruppen ASA is a Norwegian

Norway

Norway , officially the Kingdom of Norway, is a Nordic unitary constitutional monarchy whose territory comprises the western portion of the Scandinavian Peninsula, Jan Mayen, and the Arctic archipelago of Svalbard and Bouvet Island. Norway has a total area of and a population of about 4.9 million...

 corporation that operates as wholesaler and retailer within grocery stores and kiosk

Kiosk

Kiosk is a small, separated garden pavilion open on some or all sides. Kiosks were common in Persia, India, Pakistan, and in the Ottoman Empire from the 13th century onward...

s. It is the largest trading company in Norway, with a 36,7% market share

Market share

Market share is the percentage of a market accounted for by a specific entity. In a survey of nearly 200 senior marketing managers, 67 percent responded that they found the "dollar market share" metric very useful, while 61% found "unit market share" very useful.Marketers need to be able to...

 within groceries. In 2006 it had 1,898 stores and 766 kiosks. The group dates back to 1994 when a number of major wholesalers merged to create the corporation.

Retail

The company

Company

A company is a form of business organization. It is an association or collection of individual real persons and/or other companies, who each provide some form of capital. This group has a common purpose or focus and an aim of gaining profits. This collection, group or association of persons can be...

 has a number of chains related to it, both operated by the company itself and through franchise

Franchising

Franchising is the practice of using another firm's successful business model. The word 'franchise' is of anglo-French derivation - from franc- meaning free, and is used both as a noun and as a verb....

. This include Kiwi

Kiwi (store)

Kiwi is a discount store chain in partnership with NorgesGruppen that has 510 retail outlets in Norway, and 110 in Denmark. The stores carry 3,700 articles on 300–1,000 square meters of sales area. Kiwi has about 8000 employees. In addition to premium brands it also carries the private label...

 (low price grocery), Meny, Centra, Jacobs, SPAR

SPAR

Spar , trades from approximately 12400 stores in 34 countries worldwide and is the world's largest independent voluntary retail trading chain. Spar was founded in the Netherlands in 1932 by retailer Adriaan Van Well and now, through its affiliate organisations, operates through most European...

, Ultra (all supermarkets), Helgø Matsenter

Helgø Matsenter

Helgø is a Norwegian supermarket chain, with stores in one of Norway's 19 counties, Rogaland.Helgø was founded in 1958 when Halvar Helgø opened a retail shop in Stavanger; today there are seven supermarkets...

 (high end grocery), Joker (local stores) and Mix (kiosks).

Wholesale

The retail section is organised through the ASKO companies and Storcasher, including wholesale to the retail segment and to other major institutional clients. It includes 18,000 products and 12,000 customers organised in nine regions, 13 warehouses with the central warehouse at Vestby

Vestby

Vestby is a municipality in Akershus county, Norway. It is part of the Follo traditional region. The administrative centre of the municipality is the village of Vestby.-Name:...

. Some other small retail chains use NorgesGruppen as wholesaler, including Bunnpris

Bunnpris

Bunnpris is a Norwegian retail chain with 193 grocery stores in Norway, primarily in Sør-Trøndelag, Møre og Romsdal and Oslo, but also many in Northern Norway. The stores are managed by I. K. Lykke run by the fifth generation Lykke.-History:...

.

Brands

NorgesGruppen holds a number of corporate brands, with Unil AS responsible for the development and management of the internal products. The brands are:

• First Price
  First Price
  First Price is a popular Norwegian low cost brand with products ranging from food and drinks to cleaning and animal food. It is property of NorgesGruppen who also owns the stores in which is sold.- List of First Price products :*Food**Bacon...
  
   (inexpensive brands)
• Eldorado (food and drinks)
• Fiskemannen (fish)
• Slakter'n (meat)
• Rimco (soap and laundry products)
• Smart (animal feed)
• Seidel (beer
  Beer
  Beer is the world's most widely consumed andprobably oldest alcoholic beverage; it is the third most popular drink overall, after water and tea. It is produced by the brewing and fermentation of sugars, mainly derived from malted cereal grains, most commonly malted barley and malted wheat...
  
  )