Pietro Loro Piana
Encyclopedia
Pietro Antonio Loro Piana (Trivero, September 6, 1883 – 1941), founder of the textile company Loro Piana
, was an Italian
engineer
and entrepreneur
.
Son of Giacomo Loro Piana and Clementina Zignone, still young he moved with his parents to Valsesia
from the native Trivero
; here Loro Piana brang the Biella
tradition of making wool that his family cultivated for decades. In Quarona
, right in the heart of the textile area of the Province of Vercelli
where he works and resides, founded the Lanificio Fratelli Lora e Compagnia, followed by Lanificio di Quarona di Zignone & C..
It was at that time that Pietro single handedly started a new venture that would be more forward thinking. This is how "Ing. Loro Piana & C." was started in Corso Rolandi, now the corporate headquarters of the company. Great supporter of engineering development applied to production process and to all technological innovation of the product
, on April 24, 1924 founded the company "Ing Loro Piana & Co.", which later became the current Loro Piana SpA
, giant of Italian fashion
and among the largest companies in the world producing clothing
in cashmere wool
.
Loro Piana died in 1941.
Loro Piana
Loro Piana is an Italian clothing company specialising in high-end, luxury cashmere and wool products.-History:Originally from Trivero , the Loro Piana family started as merchants of wool fabrics at the beginning of the nineteenth century...
, was an Italian
Italy
Italy , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...
engineer
Engineer
An engineer is a professional practitioner of engineering, concerned with applying scientific knowledge, mathematics and ingenuity to develop solutions for technical problems. Engineers design materials, structures, machines and systems while considering the limitations imposed by practicality,...
and entrepreneur
Entrepreneur
An entrepreneur is an owner or manager of a business enterprise who makes money through risk and initiative.The term was originally a loanword from French and was first defined by the Irish-French economist Richard Cantillon. Entrepreneur in English is a term applied to a person who is willing to...
.
Son of Giacomo Loro Piana and Clementina Zignone, still young he moved with his parents to Valsesia
Valsesia
Valsesia is a group of valleys in north-east of Piedmont in the Province of Vercelli, Italy; the principal valley is that of the river Sesia.The major cities are Varallo Sesia, Borgosesia, Serravalle Sesia; important touristic villages include Alagna Valsesia, Rima, Carcoforo, Scopello.-External...
from the native Trivero
Trivero
Trivero is a comune in the Province of Biella in the Italian region Piedmont, located about 80 km northeast of Turin and about 14 km northeast of Biella.It is an important centre of the wool industry....
; here Loro Piana brang the Biella
Province of Biella
The Province of Biella is a province of Italy located in Piedmont. It was created in 1992 and its capital is the city of Biella.It has an area of 913 km², and a total population of 187,249...
tradition of making wool that his family cultivated for decades. In Quarona
Quarona
Quarona is a comune in the Province of Vercelli in the Italian region Piedmont, located about 90 km northeast of Turin and about 50 km north of Vercelli, along the Sesia River.-External links:* *...
, right in the heart of the textile area of the Province of Vercelli
Province of Vercelli
Vercelli is a province in the Piedmont region of northern Italy. Its capital is Vercelli., it has an area of 2,088 km², and a total population of 176,829...
where he works and resides, founded the Lanificio Fratelli Lora e Compagnia, followed by Lanificio di Quarona di Zignone & C..
It was at that time that Pietro single handedly started a new venture that would be more forward thinking. This is how "Ing. Loro Piana & C." was started in Corso Rolandi, now the corporate headquarters of the company. Great supporter of engineering development applied to production process and to all technological innovation of the product
Product (business)
In general, the product is defined as a "thing produced by labor or effort" or the "result of an act or a process", and stems from the verb produce, from the Latin prōdūce ' lead or bring forth'. Since 1575, the word "product" has referred to anything produced...
, on April 24, 1924 founded the company "Ing Loro Piana & Co.", which later became the current Loro Piana SpA
Loro Piana
Loro Piana is an Italian clothing company specialising in high-end, luxury cashmere and wool products.-History:Originally from Trivero , the Loro Piana family started as merchants of wool fabrics at the beginning of the nineteenth century...
, giant of Italian fashion
Fashion
Fashion, a general term for a currently popular style or practice, especially in clothing, foot wear, or accessories. Fashion references to anything that is the current trend in look and dress up of a person...
and among the largest companies in the world producing clothing
Clothing
Clothing refers to any covering for the human body that is worn. The wearing of clothing is exclusively a human characteristic and is a feature of nearly all human societies...
in cashmere wool
Cashmere wool
Cashmere wool, usually simply known as cashmere, is a fiber obtained from Cashmere and other types of goats. The word cashmere derives from an old spelling of Kashmir. Cashmere is fine in texture, and strong, light, and soft. Garments made from it provide excellent...
.
Loro Piana died in 1941.