Polacolor was the trade name of two very different color photography

Color photography

Color photography is photography that uses media capable of representing colors, which are traditionally produced chemically during the photographic processing phase...

 products developed by the Polaroid Corporation

Polaroid Corporation

Polaroid Corporation is an American-based international consumer electronics and eyewear company, originally founded in 1937 by Edwin H. Land. It is most famous for its instant film cameras, which reached the market in 1948, and continued to be the company's flagship product line until the February...

.

Motion picture print process

The first Polacolor was a post-World War II

World War II

World War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...

 process for making 35mm

35 mm film

35 mm film is the film gauge most commonly used for chemical still photography and motion pictures. The name of the gauge refers to the width of the photographic film, which consists of strips 35 millimeters in width...

 color motion picture prints for theatrical use. It was a three-color dye coupler process that produced full-color images in a single photographic emulsion

Photographic emulsion

Photographic emulsion is a light-sensitive colloid, such as gelatin, coated onto a substrate. In silver-gelatin photography, the emulsion consists of silver halide crystals suspended in gelatin, and the substrate may be glass, plastic film, paper or fabric....

. As an alternative to the dominant Technicolor

Technicolor

Technicolor is a color motion picture process invented in 1916 and improved over several decades.It was the second major process, after Britain's Kinemacolor, and the most widely used color process in Hollywood from 1922 to 1952...

 printing process, Polacolor had advantages over the contemporary Cinecolor

Cinecolor

Cinecolor was an early subtractive color-model two color film process, based upon the Prizma system of the 1910s and 1920s and the Multicolor system of the late 1920s and 1930s. It was developed by William T. Crispinel and Alan M...

 process, which yielded two-color prints that reproduced only a limited range of colors and had the two component dye images in separate emulsions on the front and back of the film base.

While Polacolor did not see much use past short subjects and advertisements, Paramount Pictures

Paramount Pictures

Paramount Pictures Corporation is an American film production and distribution company, located at 5555 Melrose Avenue in Hollywood. Founded in 1912 and currently owned by media conglomerate Viacom, it is America's oldest existing film studio; it is also the last major film studio still...

 used it in the following series:

Screen Songs Cartoons

Screen Songs

Screen Songs is the name of a series of animated cartoons produced by the Fleischer Studios and distributed by Paramount Pictures between 1929 and 1938. They were revived by Famous Studios in 1945 starting with the Noveltoon Old MacDonald Had a Farm....

: Base Brawl, Captown Races, The Circus Comes to Clown, Lonestar State, Sing or Swim and Winter Draws On.

Popeye Cartoons

Popeye

Popeye the Sailor is a cartoon fictional character created by Elzie Crisler Segar, who has appeared in comic strips and animated cartoons in the cinema as well as on television. He first appeared in the daily King Features comic strip Thimble Theatre on January 17, 1929...

: Popeye Meets Hercules, Robin Hood-Winked, Pre-Hysterical Man, Snow Place Like Home, Wigwam Whoopee, A Wolf in Sheik's Clothing, Symphony in Spinach, Lumberjack and Jill and Hot Air Aces.

Noveltoon Cartoons

Noveltoons

Noveltoons was an anthology series of animated cartoons produced by Paramount Pictures' Famous Studios from 1943 to the close of the studio in 1967. Casper the Friendly Ghost, Herman and Katnip, Little Audrey, and Baby Huey all got their start from this series...

: Flip Flap

Polaroid discontinued the process in 1949.

Instant still photography process

The second and far better-known Polacolor was an instant film

Instant film

Instant film is a type of photographic film first introduced by Polaroid that is designed to be used in an instant camera...

 product introduced in 1963 for use in Polaroid instant camera

Instant camera

The instant camera is a type of camera that generates a developed film image. The most popular types to use self-developing film were formerly made by Polaroid Corporation....

s for still photography. It produced small one-off color prints on paper.