Popular Holdings
Encyclopedia
Popular Holdings , commonly called Popular, is a Singapore
Singapore
Singapore , officially the Republic of Singapore, is a Southeast Asian city-state off the southern tip of the Malay Peninsula, north of the equator. An island country made up of 63 islands, it is separated from Malaysia by the Straits of Johor to its north and from Indonesia's Riau Islands by the...

-based company that publishes, distributes, and retails books for the local education market. It has subsidiaries in countries such as Canada
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

, the People's Republic of China
People's Republic of China
China , officially the People's Republic of China , is the most populous country in the world, with over 1.3 billion citizens. Located in East Asia, the country covers approximately 9.6 million square kilometres...

, Malaysia, Hong Kong
Hong Kong
Hong Kong is one of two Special Administrative Regions of the People's Republic of China , the other being Macau. A city-state situated on China's south coast and enclosed by the Pearl River Delta and South China Sea, it is renowned for its expansive skyline and deep natural harbour...

 and Taiwan
Taiwan
Taiwan , also known, especially in the past, as Formosa , is the largest island of the same-named island group of East Asia in the western Pacific Ocean and located off the southeastern coast of mainland China. The island forms over 99% of the current territory of the Republic of China following...

. In the financial year 2011, it had a turnover
Revenue
In business, revenue is income that a company receives from its normal business activities, usually from the sale of goods and services to customers. In many countries, such as the United Kingdom, revenue is referred to as turnover....

 of S$522.4 million.

The first Popular Bookstore was set up in 1936 by Chou Sing Chu in North Bridge Road
North Bridge Road
North Bridge Road is a road in Singapore north of Singapore River, that starts at the junction of Crawford Street and ends before Elgin Bridge, which the road becomes South Bridge Road. The road is one of the oldest roads in Singapore and was outlined in Raffles' 1822 Town Plan...

, focusing on retailing Chinese books and stationery. In March 2006, Popular Holdings was the main organiser of BookFest@Singapore, the first Chinese-language
Chinese language
The Chinese language is a language or language family consisting of varieties which are mutually intelligible to varying degrees. Originally the indigenous languages spoken by the Han Chinese in China, it forms one of the branches of Sino-Tibetan family of languages...

 book fair ever held outside of China. In May 2006, Popular Holdings staged the inaugural BookFest@Malaysia in Kuala Lumpur. It is a platform for established publishers to showcase their latest publications and renowned authors to meet and interact with the readers. The inaugural BookFest@Hong Kong was organized in 2008. By 2009, the annual BookFest has become a major event of the book industries in Singapore, Malaysia and Hong Kong.

History and Milestones

Popular was founded in 1924 as the Cheng Hing Company, established by Chou Sing Chu in 1924, in the port of Tanjong Pagar
Tanjong Pagar
Tanjong Pagar is a historic district located within the Central Business District in Singapore, straddling the Outram Planning Area and the Downtown Core under the Urban Redevelopment Authority's urban planning zones....

 in Singapore
Singapore
Singapore , officially the Republic of Singapore, is a Southeast Asian city-state off the southern tip of the Malay Peninsula, north of the equator. An island country made up of 63 islands, it is separated from Malaysia by the Straits of Johor to its north and from Indonesia's Riau Islands by the...

. In 1934, Mr Chou Sing Chu established World Book Company to engage in the distribution and publishing of Chinese books. In 1936, Popular Book Company was set up in Singapore to retail Chinese books.

In 1947, after World War II
World War II
World War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...

, Singapore's five major Chinese bookstores, namely The Commercial Press, Chung Hwa Book Co, Shanghai Book Co, World Book Co and Nanyang Book Co jointly set up United Publishing House (UPH) in Singapore and Malaysia to publish primary school textbooks.

In 1949, Popular commenced publishing activities in Hong Kong
Hong Kong
Hong Kong is one of two Special Administrative Regions of the People's Republic of China , the other being Macau. A city-state situated on China's south coast and enclosed by the Pearl River Delta and South China Sea, it is renowned for its expansive skyline and deep natural harbour...

 under the trade name of World Publishing Company to publish magazines and Chinese books and these magazines and Chinese books were distributed in Asia markets. “Seashore”, “World” were amongst its publication brands, which are now distributed by Kam Pui Enterprises in Hong Kong.

In 1950, Educational Publishing House
Educational Publishing House
Educational Publishng House Pte. Ltd. is a subsidiary of Popular Holdings Limited, which is a publisher of assessment books, mainly on kindergarten and primary school students...

 (EPH) was established in Hong Kong to publish Chinese textbooks. Today, it is one of the market leaders of pre-school and primary textbooks in Hong Kong. EPH further expanded its market with the publishing of primary English
English language
English is a West Germanic language that arose in the Anglo-Saxon kingdoms of England and spread into what was to become south-east Scotland under the influence of the Anglian medieval kingdom of Northumbria...

 textbooks in 2005, and secondary English and Mathematics
Mathematics
Mathematics is the study of quantity, space, structure, and change. Mathematicians seek out patterns and formulate new conjectures. Mathematicians resolve the truth or falsity of conjectures by mathematical proofs, which are arguments sufficient to convince other mathematicians of their validity...

 textbooks in 2009. EPH also set up offices in Singapore (1996), Malaysia (1998) and Macau (1999), all EPH publishing houses are known as a renowned publisher that publishes a variety of textbooks and supplementary materials.

In 1970, the first HARRIS Bookstore was established in Hong Kong. HARRIS’ journey restarted many years later in Malaysia and Singapore (both in 2006). There are currently three HARRIS Bookstores in Singapore (Great World City
Great World City
Great World City is a 6-storey shopping mall, 18-storey office building and 35-storey serviced apartment building complex on Singapore River in Central Area of Singapore. It is located between Kim Seng and Zion Roads, near River Valley Road and Kim Seng Promenade...

, Jurong Point and 313@somerset) and one bookstore in Malaysia (Jusco Tebrau City, Johor Bahru).

In 1975, the Singapore bookstore operations launched the bilingual bookstore concept and brought the concept over to Malaysia in 1984 to further its regional expansion strategy. Popular Bras Basah, the largest bookstore in Southeast Asia, was opened in 1980. It has remained as the Company’s flagship outlet, and symbolizes Popular’s successful transformation into a bilingual bookstore. In keeping with time, this flagship store went through a complete revamp and was renamed POP@Central in 2005.

In a move to attract more readers, the Popular Card was introduced in 1990. Today, there are over a million Popular Card members in Singapore, Malaysia and Hong Kong. Popular Singapore launched a brand new Popular Card to celebrate its 20th anniversary in 2009.

In 1991, the brand “CD Rama” was launched to retail music
Music
Music is an art form whose medium is sound and silence. Its common elements are pitch , rhythm , dynamics, and the sonic qualities of timbre and texture...

 and audio products in Popular Singapore. The same concept was introduced in Malaysia's Popular Bookstores in 1992.

In line with the Popular group’s initiatives to consolidate all book retail operations under the name of Popular, all retail businesses in Hong Kong, including World Publishing Company and HARRIS (Hong Kong) was consolidated under the name of Popular in 1992. Popular Hong Kong expanded its operations through penetrating government housing estates and later moving into shopping centres in both urban and suburban areas. It opened the largest single-storey megastore, Popular MegaBox in 2007. There are currently 12 retail outlets in Hong Kong.

In 1994, Popular Book Company (Canada) Limited was incorporated in Toronto
Toronto
Toronto is the provincial capital of Ontario and the largest city in Canada. It is located in Southern Ontario on the northwestern shore of Lake Ontario. A relatively modern city, Toronto's history dates back to the late-18th century, when its land was first purchased by the British monarchy from...

, Canada
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

, to publish assessment materials for the Canadian market. Today, it is one of the key educational books publishers in Canada.

Popular Holdings was incorporated in Singapore on 5 October 1996 as a private company under the name of Popular Holdings Limited Pte Ltd. In May 1997, the company was listed on the main board of the Singapore Exchange
Singapore Exchange
Singapore Exchange Limited is an investment holding company located in Singapore and providing different services related to securities and derivatives trading and others. SGX is a member of the World Federation of Exchanges and the Asian and Oceanian Stock Exchanges FederationSingapore Exchange...

 and changed its name to Popular Holdings Limited accordingly. The principal activity of the company is that of investment holding.

In 1999, Popular moved to its own headquarters at 20, Old Toh Tuck Road in Singapore. In the same year, Popular set up a buying office in Taiwan
Taiwan
Taiwan , also known, especially in the past, as Formosa , is the largest island of the same-named island group of East Asia in the western Pacific Ocean and located off the southeastern coast of mainland China. The island forms over 99% of the current territory of the Republic of China following...

. As the business grew, Popular Book Co. Ltd was incorporated in 2003. It is now the single largest Chinese books exporter in Taiwan.

In 2002, Popular e-learning Holdings Pte Ltd was incorporated to leverage on the Popular Group’s educational content and distribution network to build a e-learning business that focuses on IT skill application and understanding of educational needs. It also serves as a supporting arm to the company's textbook publishing business. In 2008, it was re-branded as Digital Media Group (DMG) to provide cutting edge e-learning service and educational products to serve the digital savvy generation. Three web portals, namely, Educational Community, EduPop and Youth Portal were set up. In 2009, the e-learning business in Singapore was awarded a funding amount of S$2.4 million by the Media Development Authority
Media Development Authority
The Media Development Authority is a statutory board of the Singapore Government, under the Ministry of Information, Communications and the Arts .-History:...

 for regional development and marketing of media services and applications.

In 2004, Popular made official inroads into the book industry in the People’s Republic of China with the establishment of a joint venture Popular Modern Books Company Limited with the previous China National Publishing Industry Trading Corporation. Popular is currently the single largest Chinese books exporter in China. In the same year, the Company incorporated a wholly owned subsidiary in the United Kingdom
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

, Popular UK Pte Limited to engage in publishing, wholesale and distribution of books for the Popular Group.

Popular acquired Novum Organum Publishing House Pte Ltd to strengthen its distribution network in Singapore and Malaysia. Till 2009, Novum represents over 120 publishers from Singapore, Malaysia and Taiwan, with over 500 distribution points. It also co-publishes with Taiwan publishers to convert traditional character Chinese books into simplified character Chinese books with 1,300 titles under its list.

PopularWorld (Beijing) Limited, a wholly owned subsidiary, was set up in 2005. In 2008, Popular was granted special approval by the General Administration of Press & Publication (GAPP), Ministry of Commerce of the People’s Republic of China, to engage in the business of wholesale and retail of books, newspapers and magazines in the People’s Republic of China, it is ready to move into China market in larger scale.

In 2005, the company formed a subsidiary to operate English schools (bushiban) in Taiwan to exploit the local market for English education.

In 2007, Seashore Publishing (M) Sdn. Bhd. was established in Malaysia to focus on the publishing of bilingual general books in Singapore and Malaysia. Seashore has released over 200 titles in less than two years, and has an accumulated sale of 1 million copies. 2007 also saw the establishment of Popular Land Pte. Ltd., a wholly owned subsidiary of Popular. One Robin, its maiden residential property project was officially launched and sold out. The company is now working on two new residential projects at 18 Shelford and 8 Raja.

In 2009, Popular expanded its retail network through granting its Myanmar
Myanmar
Burma , officially the Republic of the Union of Myanmar , is a country in Southeast Asia. Burma is bordered by China on the northeast, Laos on the east, Thailand on the southeast, Bangladesh on the west, India on the northwest, the Bay of Bengal to the southwest, and the Andaman Sea on the south....

 partner, City Mart Holding Co Ltd, an exclusive license to operate the business of retailing products under the Popular trademarks in the cities of Yangon
Yangon
Yangon is a former capital of Burma and the capital of Yangon Region . Although the military government has officially relocated the capital to Naypyidaw since March 2006, Yangon, with a population of over four million, continues to be the country's largest city and the most important commercial...

 and Mandalay
Mandalay
Mandalay is the second-largest city and the last royal capital of Burma. Located north of Yangon on the east bank of the Irrawaddy River, the city has a population of one million, and is the capital of Mandalay Region ....

 in Myanmar.

In the same year, Popular launched “UrbanWrite” – a lifestyle stationery concept store going beyond the basics. Through the store design, captivating display and its offerings of trendy personal stationery, UrbanWrite sets itself to be the “right” choice for the creative expression needs of the young and urban population.

In September 2009, Popular opened its new concept bookstore named {prologue} at Singapore’s latest shopping mall, ION Orchard. It aims to provide a new shopping experience to satisfy the lifestyle of the discerning and affluent population.

Board of directors

Popular is headed by Chou Cheng Ngok, who is the Executive Chairman of the Company. Mr Wayne Chou, son of Mr Chou Cheng Ngok, is its Managing Director. Other important directors include Ponch Poon, Lim Lee Ngoh, Vangatharaman Ramayah and Lim Soon Tze.

Group of Companies

The Group currently carries out its publishing activities through subsidiaries operating in Singapore, Malaysia, Hong Kong, Macau, Taiwan and Canada. Its bookstore operations currently have a network of over 130 Popular Bookstores in Singapore, Malaysia and Hong Kong. It now has its core businesses in retail, distribution, publishing and e-learning.

Subsidiaries

The list of its subsidiaries is listed below:
  • Popular Book Company (Pte) Ltd (Singapore)
  • Educational Publishing House
    Educational Publishing House
    Educational Publishng House Pte. Ltd. is a subsidiary of Popular Holdings Limited, which is a publisher of assessment books, mainly on kindergarten and primary school students...

     Pte Ltd (Singapore)
  • Popular Office Products (S) Pte Ltd (Singapore)
  • PopularWorld.com Pte Ltd (Singapore)
  • Harris Book Company Pte. Ltd. (Singapore)
  • Novum Organum Publishing House Pte Ltd (Singapore)
  • Popular Book Co. (Malaysia) Sdn. Bhd. (Malaysia)
  • Arajasa Corporation Sdn. Bhd. (Malaysia)
  • CD Rama Sdn. Bhd. (Malaysia)
  • Novum Organum Publishing House (M) Sdn. Bhd. (Malaysia)
  • Popular Book Company Limited (Hong Kong)
  • Harris Book Company Limited (Hong Kong)
  • CD Rama Limited (Hong Kong)
  • eNet Digital Pacific Limited
  • EduHealth Limited
  • Popular Modern Books Company Limited
  • Popular Yuchen Company Limited (Taiwan)
  • Popular Yuchen Book Limited (Taiwan)
  • One-Stop Popular Bookmart (B) Sdn Bhd
  • Popular Book Co Pty Ltd
  • Popular UK Pte Limited (British)
  • EPH Publishing (M) Sdn. Bhd. (Malaysia)
  • English Language Publishing Limited (Hong Kong)
  • Kam Pui Enterprises Limited (Hong Kong)
  • Kinder Education Press Limited (Hong Kong)
  • Ampress Limited
  • New Asia Publishing House Limited (Hong Kong)
  • New Edge International Limited
  • Popular Kids Co., Ltd.
  • Popular Digital Products (Shenzhen) Ltd. (China)
  • PopularWorld (Beijing) Limited (China)
  • Educational Publishing House Limited (Hong Kong)
    • Yuk Choi Book Store (Hong Kong)
  • Popular e-Learning Holdings Pte Ltd (Singapore)
  • Educational Publishing House Pte Ltd (Singapore)
  • EduPlanner Pte. Ltd. (Singapore)
  • EduLand Pte. Ltd. (Singapore)
  • Learning Edvantage
    LEArning EDvantage
    Learning EDvantage is Singapore’s largest e-learning solutions and service provider. LEAD is a member of the Marshall Cavendish Publishing Group....

    Pte Ltd
  • Pan Lloyds Publishers Limited (Hong Kong)
  • Cyber Progress Technology Limited
  • Popular e-Learning (H.K.) Limited (Hong Kong)
  • Town4kids Limited (Hong Kong)
  • Guangzhou Cyber Progress Information Technology Limited (China)
  • Popular e-Learning (Beijing) Ltd. (China)
  • Beijing Tsinghua Timefound & Cisco System Technology Co., Ltd (China)

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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