Proton Tiara
Encyclopedia
The Proton Tiara was a Malaysian automobile
based on the Citroën AX
, built under licence by the automobile manufacturer Proton between 1996 and 2000.
was the result of an agreement during the mid-1990s between Proton's then CEO
, Tan Sri Yahaya Ahmad
, and PSA Peugeot Citroën
, a producer of Citroën
and Peugeot
vehicles. Yahaya had expressed wishes that Proton not use Mitsubishi
platforms, and that Proton cooperate with PSA Peugeot Citroën for access to its diesel engines.
Yahaya Ahmad was killed in a helicopter crash in 1997, and Proton returned to using various Mitsubishi-based platforms and developed in-house designed models later. Production of the Tiara ceased in 2000 due to low sales volume; in 2005, the Proton Savvy
was launched as a successor to the Proton Tiara or Citroen AX.
s, such as the AX GT, but the grille was restyled to match the existing Saga
and Wira
models. Other cosmetic differences included different bumpers and taillight clusters. It was only available with a 1.1-litre 45 kW engine.
The Proton Tiara was sold only in the Malaysian market, due to similarities with the Citroën AX
.
Automobile
An automobile, autocar, motor car or car is a wheeled motor vehicle used for transporting passengers, which also carries its own engine or motor...
based on the Citroën AX
Citroën AX
The Citroën AX is a supermini built by the French manufacturer Citroën from 1986 to 1998. The AX was launched at the 1986 Paris Motor Show to replace the Citroën Visa and Citroën LNA.-Overview:...
, built under licence by the automobile manufacturer Proton between 1996 and 2000.
History
The genesis of the TiaraTiara
A tiara is a form of crown. There are two possible types of crown that this word can refer to.Traditionally, the word "tiara" refers to a high crown, often with the shape of a cylinder narrowed at its top, made of fabric or leather, and richly ornamented. It was used by the kings and emperors of...
was the result of an agreement during the mid-1990s between Proton's then CEO
Chief executive officer
A chief executive officer , managing director , Executive Director for non-profit organizations, or chief executive is the highest-ranking corporate officer or administrator in charge of total management of an organization...
, Tan Sri Yahaya Ahmad
Yahaya Ahmad
Tan Sri Yahaya Ahmad was the founder, chairman and chief executive officer of the DRB-HICOM Group of Malaysia. He was famously known as Malaysia's "Car Czar".-Life:...
, and PSA Peugeot Citroën
PSA Peugeot Citroën
PSA Peugeot Citroën is a French manufacturer of automobiles and motorcycles sold under the Peugeot and Citroën marques. Headquartered in the 16th arrondissement of Paris, PSA is the second largest automaker based in Europe and the number eight in the world.-History:In December 1974 Peugeot S.A....
, a producer of Citroën
Citroën
Citroën is a major French automobile manufacturer, part of the PSA Peugeot Citroën group.Founded in 1919 by French industrialist André-Gustave Citroën , Citroën was the first mass-production car company outside the USA and pioneered the modern concept of creating a sales and services network that...
and Peugeot
Peugeot
Peugeot is a major French car brand, part of PSA Peugeot Citroën, the second largest carmaker based in Europe.The family business that precedes the current Peugeot company was founded in 1810, and manufactured coffee mills and bicycles. On 20 November 1858, Emile Peugeot applied for the lion...
vehicles. Yahaya had expressed wishes that Proton not use Mitsubishi
Mitsubishi Motors
is a multinational automaker headquartered in Minato, Tokyo. In 2009 it was the fifth-largest Japan-based automaker and the 17th-largest in the world measured by production...
platforms, and that Proton cooperate with PSA Peugeot Citroën for access to its diesel engines.
Yahaya Ahmad was killed in a helicopter crash in 1997, and Proton returned to using various Mitsubishi-based platforms and developed in-house designed models later. Production of the Tiara ceased in 2000 due to low sales volume; in 2005, the Proton Savvy
Proton Savvy
The Proton Savvy is a supermini hatchback produced by Malaysian car manufacturer Proton. The car was introduced in June 2005 as a successor to Proton Tiara.- History :...
was launched as a successor to the Proton Tiara or Citroen AX.
Design and market
The Tiara was known as the cheapest used car in its market. Its appearance mimicked that of more powerful Citroën AXCitroën AX
The Citroën AX is a supermini built by the French manufacturer Citroën from 1986 to 1998. The AX was launched at the 1986 Paris Motor Show to replace the Citroën Visa and Citroën LNA.-Overview:...
s, such as the AX GT, but the grille was restyled to match the existing Saga
Proton Saga
- Saga :The Proton Saga was launched in September 1985 by Malaysia's then Prime Minister, Mahathir bin Mohamad. Before the production of Proton Saga, a contest was held to choose the name of the first national car, and the name Saga was chosen from the winner of the contest, Ismail Jaafar, a...
and Wira
Proton Wira
The Proton Wira was a car manufactured by Malaysian carmaker Proton, released as a four-door saloon and four-door hatchback beginning 1993. The Wira was intended as a newer alternative to the Proton Saga Iswara, a facelifted version of Proton's first model, the Proton Saga, as a flagship compact...
models. Other cosmetic differences included different bumpers and taillight clusters. It was only available with a 1.1-litre 45 kW engine.
The Proton Tiara was sold only in the Malaysian market, due to similarities with the Citroën AX
Citroën AX
The Citroën AX is a supermini built by the French manufacturer Citroën from 1986 to 1998. The AX was launched at the 1986 Paris Motor Show to replace the Citroën Visa and Citroën LNA.-Overview:...
.