Reitmans
Encyclopedia
Reitmans Limited is a Canadian
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

 retailing
Retailing
Retail consists of the sale of physical goods or merchandise from a fixed location, such as a department store, boutique or kiosk, or by mail, in small or individual lots for direct consumption by the purchaser. Retailing may include subordinated services, such as delivery. Purchasers may be...

 company, specializing in women's apparel, that was founded in 1926 by Herman
Herman Reitman
Herman Reitman was a Romanian-Canadian businessman and co-founder in 1926 of Reitmans, a retailer, with his wife Sarah Reitman.-References:...

 and Sarah Reitman
Sarah Reitman
Sarah Reitman was a Romanian-Canadian businesswoman and co-founder in 1926 of Reitmans with her husband Herman Reitman.-References:...

, in Montreal
Montreal
Montreal is a city in Canada. It is the largest city in the province of Quebec, the second-largest city in Canada and the seventh largest in North America...

, Quebec
Quebec
Quebec or is a province in east-central Canada. It is the only Canadian province with a predominantly French-speaking population and the only one whose sole official language is French at the provincial level....

, Canada
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

. The immediate success of the first store on Saint Lawrence Boulevard
Saint Lawrence Boulevard
For the Ottawa road, see St. Laurent Boulevard. For the Gatineau road called "Boulevard Saint-Laurent", see Boulevard des Allumettières.Saint Lawrence Boulevard or boulevard Saint-Laurent is a major street in Montreal, Quebec, Canada...

 (boulevard Saint-Laurent) prompted the Reitmans to open a second store which sold exclusively women's clothing.

At the end of January, 2011, Reitmans operated 968 stores organized into seven operating chains: Reitmans (364 stores), Smart Set (158 stores), RW & Co (67 stores), Thyme Maternity (75 stores), Cassis (22 stores), Penningtons
Penningtons
Penningtons is a Canadian store that specializes in "plus-size" womens' clothing, with locations across Canada in all ten provinces. Penningtons is part of the Reitmans Limited Company, also affiliated with RW&CO, Cassis, Addition Elle, Thyme Maternity and Smart Set. There are over 950 stores...

 (161 stores) and Addition-Elle
Addition Elle
Addition Elle is a Canadian clothing store chain that specializes in plus-size clothing. The name is considered bilingual according to Quebec's language laws.-Summary:...

 (121 stores). The company operates stores in every province and territory in Canada.

For the fiscal year ended January 29, 2011, net earnings were $87,021,000 on sales of $1,070,277,000(See Annual Report and filings on the TSX)

Jeremy Reitman currently serves as Chairman of the Board and Chief Executive Officer, Stephen Reitman as President and Chief Operating Officer, Pierre Lavallée as Executive Vice-President,Henry Fiederer as Senior Vice-predident of the Corporation, and President of the Reitman Division, Eric Williams as Vice-President, Finance and Chief Financial Officer, Allen Rubin as Vice President Operations and Isabelle Oliva as Vice President Human Resources.

Reitmans' motto is Designed for real life. In fall 2004, Reitmans used this slogan to advertise, saying: "Life is a catwalk. Have fun with it!". [1]

Reitmans divisions

Reitmans operates 968 stores orgainized into seven operating chains aimed at different market segments.

Reitmans is Canada's largest women's apparel specialty chain. The chain offers apparel in women's regular, plus and petite sizes. The company describes the chain as offering "affordable, stylish fashions designed to fit everybody and every body". There are 364 Reitmans stores, with stores in all ten provinces and two of Canada's three territories.

Smart Set caters to women aged 25 to 35. The chain offers a range of styles from workwear to activewear to casual clothing. There are 158 Smart Set stores, with stores in all ten provinces.

RW & CO. caters to ladies and men aged 18 to 30. It is the only chain in the Reitmans group that caters to both women and men. There are 67 RW & Co stores, with stores located in every province except Prince Edward Island and Saskatchewan.

Penningtons
Penningtons
Penningtons is a Canadian store that specializes in "plus-size" womens' clothing, with locations across Canada in all ten provinces. Penningtons is part of the Reitmans Limited Company, also affiliated with RW&CO, Cassis, Addition Elle, Thyme Maternity and Smart Set. There are over 950 stores...

caters to larger women. The chain offers customers a range of career, casual and intimate apparel and accessories. There are 161 Penningtons stores, with stores located in all ten provinces.

Thyme Maternity caters to pregnant women. There are 75 Thyme Maternity stores, with stores in every province except Newfoundland and Prince Edward Island.

Addition Elle
Addition Elle
Addition Elle is a Canadian clothing store chain that specializes in plus-size clothing. The name is considered bilingual according to Quebec's language laws.-Summary:...

, like Penningtons, caters to larger women. The chain offers a range of classic and contemporary styles. There are 121 Addition Elle stores, with stores located in all ten provinces except Prince Edward Island.

Cassis, the newest banner in the Reitmans group, caters to the 40-something woman, and offers both urban casual and career clothing. There are 22 Cassis stores, with stores located in Alberta, Ontario, Quebec and New Brunswick.

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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