SexTV: The Channel
Encyclopedia
W Movies is a Canadian
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

 English language
English language
English is a West Germanic language that arose in the Anglo-Saxon kingdoms of England and spread into what was to become south-east Scotland under the influence of the Anglian medieval kingdom of Northumbria...

 Category B specialty channel
Specialty channel
A specialty channel can be a commercial broadcasting or non-commercial television channel which consists of television programming focused on a single genre, subject or targeted television market at a specific demographic....

 which focuses on films and film-related series aimed at women. It is a spinoff channel of W Network
W Network
W Network is a Canadian English language Category A specialty channel owned by Corus Entertainment. W Network broadcasts lifestyle and entertainment programming aimed at women....

 and is owned by Corus Entertainment
Corus Entertainment
Corus Entertainment Inc. is a publicly traded Canadian media and entertainment conglomerate.Corus is a leading Canadian specialty television and radio producer, with additional assets in pay television, advertising services, television broadcasting, children's book publishing and children's...

.

As SexTV: The Channel

In June 2001, CHUM Limited
CHUM Limited
CHUM Limited was a media company based in Toronto, Ontario, Canada from 1945 to 2007. Immediately prior to its acquisition, it held full or joint control of two Canadian television systems — Citytv and A-Channel  — comprising 11 local stations, and one CBC Television affiliate, one...

 was given approval from the Canadian Radio-television and Telecommunications Commission (CRTC) to launch a national category 2 specialty channel known as Relationship Television, a channel described as being "devoted exclusively to programming related to love, romance, marriage, relationship-themed game shows, sexuality and gender issues, family planning, relationship breakdown and magazine style programming featuring romantic vacation resorts."

The channel was launched only 3 months later, on September 7, 2001, under the name SexTV: The Channel; a channel fashioned after and its name derived from the now former Citytv
Citytv
Citytv is a Canadian English language television system owned and operated by Rogers Communications under its Rogers Broadcasting Ltd. division...

 program, SexTV
SexTV
SexTV is a Canadian documentary television series which explores many issues about human sexuality. The show premiered in 1998 and spun off a television channel called SexTV: The Channel in 2001....

; Citytv being a CHUM property at the time. SexTV aired programming on sex
Sex
In biology, sex is a process of combining and mixing genetic traits, often resulting in the specialization of organisms into a male or female variety . Sexual reproduction involves combining specialized cells to form offspring that inherit traits from both parents...

 and human sexuality
Human sexuality
Human sexuality is the awareness of gender differences, and the capacity to have erotic experiences and responses. Human sexuality can also be described as the way someone is sexually attracted to another person whether it is to opposite sexes , to the same sex , to either sexes , or not being...

, including issues on love, dating, romance and related subjects.

In July 2006, Bell Globemedia (later called CTVglobemedia
CTVglobemedia
CTVglobemedia , was one of Canada's largest private media companies. Its operations include newspaper publishing , television broadcasting and production , radio broadcasting , and their respective Internet properties.Originally established by BCE and the Thomson family in 2001 combining CTV Inc.,...

) announced that it would purchase CHUM for an estimated $1.7 billion CAD
Canadian dollar
The Canadian dollar is the currency of Canada. As of 2007, the Canadian dollar is the 7th most traded currency in the world. It is abbreviated with the dollar sign $, or C$ to distinguish it from other dollar-denominated currencies...

, included in the sale was SexTV: The Channel. The sale was subject to CRTC approval and was approved in June 2007, with the transaction completed on June 22, 2007.

As W Movies

On July 14, 2009, CTVglobemedia announced that it would sell Sex TV, along with Drive-In Classics
Drive-In Classics
Sundance Channel is a Canadian English language Category B specialty channel owned by Corus Entertainment. Sundance Channel airs programming focused on independent films, documentaries, music-series', dramas and more.-As Drive-In Classics:...

, to Corus Entertainment
Corus Entertainment
Corus Entertainment Inc. is a publicly traded Canadian media and entertainment conglomerate.Corus is a leading Canadian specialty television and radio producer, with additional assets in pay television, advertising services, television broadcasting, children's book publishing and children's...

 for a combined total of $40 million CAD
Canadian dollar
The Canadian dollar is the currency of Canada. As of 2007, the Canadian dollar is the 7th most traded currency in the world. It is abbreviated with the dollar sign $, or C$ to distinguish it from other dollar-denominated currencies...

. In late September, Corus announced that the channel would be rebranded as W Movies which would be a film
Film
A film, also called a movie or motion picture, is a series of still or moving images. It is produced by recording photographic images with cameras, or by creating images using animation techniques or visual effects...

-focused sister channel of W Network
W Network
W Network is a Canadian English language Category A specialty channel owned by Corus Entertainment. W Network broadcasts lifestyle and entertainment programming aimed at women....

. The sale was approved by the CRTC on November 19, with the transaction being complete by December. The official on-air relaunch as W Movies took place on March 1, 2010, with a new schedule primarily featuring films targeting women.

External links

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