Simca 1307
Encyclopedia
The Simca 1307 was the name under which Chrysler Europe
launched its new large family car
in July 1975.
A modern, front-wheel drive
hatchback
, it was one of the first such cars in that class, along with the Volkswagen Passat
, and became the 1976 European Car of the Year
. It had been in development since 1972.
The model was sold under a variety of names, including Simca 1308 and 1309 models (with larger engines), Chrysler Alpine (name used for the Irish
, UK and New Zealand
markets), Chrysler 150 (Spanish market), Talbot 1510 / Talbot Alpine / Talbot 150 (a facelifted version launched by PSA
after its takeover of Chrysler Europe) and Talbot Solara (the saloon version).
More upmarket models were designated 1308 (1508 in some markets) and 1309. All of the models replaced the Simca 1301/1501 range in France, while on the British market it was sold alongside the ageing Hillman Hunter
.
Styled by Roy Axe
, the Simca 1307, along with the recently introduced Volkswagen Passat
, was one of several full-size European family hatchback inspired by the Renault 16
that had defined the sector back in 1965. In the 1970s the most popular mid-size cars in Europe were still traditional sedans like Ford Taunus
, Ford Cortina
, Opel Ascona
(Vauxhall Cavalier
) and Peugeot 305
. The car was originally manufactured in Poissy
in France
, in Ryton
in the United Kingdom
, from 1977 in Villaverde
in Barreiros
, subsidiary of Chrysler Europe in Spain
, and assembled from CKD kits by Todd Motors (later Mitsubishi Motors NZ) in New Zealand between 1977 and about 1983. Between 1979 and 1985 the car was also built by Valmet Automotive
in Uusikaupunki
factory in Finland
and assembled in Colombia
between 1978 and 1981 at the Compañía Colombiana Automotriz in Bogotá
.
In 1980 the car, which was now sold under the Talbot-brand, received a facelift. The new model was known as the Talbot 1510 (the Talbot Alpine name was used in the UK). A saloon version, called the Talbot Solara, was released that year, and produced alongside the hatchback version.
In New Zealand
, Chrysler, Talbot, Alpine and 1510 badges were used on the car during its lifetime, though it was officially in price lists as an Alpine, following the UK convention. In 1982 the car was facelifted and renamed SX there.
French manufacturing of 1510, Alpine and Solara, along with the smaller Horizon, ended in 1985. In the United Kingdom the last cars were rebadged as the Rapier and Minx which were badged depending on trim level rather than body style. The names were sourced from the corporate ancestor of Chrysler Europe, the Rootes Group, having been used on the Sunbeam Rapier
and Hillman Minx
. Supply of these models was limited and in 1986 production ceased, with the Talbot marque being shelved soon afterwards on all passenger vehicles.
Due to corrosion problems similar to those of the Horizon few Alpines have survived in the UK; according to the June 2009 issue of Practical Classics
, only 15 remain in the country.
The Simca 1307 was an inspiration for the design of Russian Moskvitch Aleko (1986–2001)
Chrysler Europe
Chrysler Europe was a division of the Chrysler Corporation that operated between 1967 and 1979.-Formation:In the 1960s, Chrysler sought to become a world producer of automobiles. The company had never had much success outside North America, contrasting with Ford's worldwide reach and General...
launched its new large family car
Large family car
A large family car, also known as a D-segment car, is a European automobile classification which is larger than a small family car and smaller than an executive car. Multi-purpose vehicles based on a large family car design are often called large MPVs, while similarly-priced models from luxury car...
in July 1975.
A modern, front-wheel drive
Front-wheel drive
Front-wheel drive is a form of engine/transmission layout used in motor vehicles, where the engine drives the front wheels only. Most modern front-wheel drive vehicles feature a transverse engine, rather than the conventional longitudinal engine arrangement generally found in rear-wheel drive and...
hatchback
Hatchback
A Hatchback is a car body style incorporating a shared passenger and cargo volume, with rearmost accessibility via a rear third or fifth door, typically a top-hinged liftgate—and features such as fold-down rear seats to enable flexibility within the shared passenger/cargo volume. As a two-box...
, it was one of the first such cars in that class, along with the Volkswagen Passat
Volkswagen Passat
The Volkswagen Passat is a large family car marketed by Volkswagen Passenger Cars through six design generations since 1973. Between the Volkswagen Golf / Volkswagen Jetta and the Volkswagen Phaeton in the current Volkswagen line-up, the Passat and its derivatives have been badged variously as...
, and became the 1976 European Car of the Year
European Car of the Year
The European Car of the Year award was established in 1964 by a collective of automobile magazines from different countries in Europe. The current organisers of the award are Auto , Autocar , Autopista , Autovisie , L'Automobile Magazine , Stern and Vi Bilägare .The voting jury consists of motoring...
. It had been in development since 1972.
The model was sold under a variety of names, including Simca 1308 and 1309 models (with larger engines), Chrysler Alpine (name used for the Irish
Ireland
Ireland is an island to the northwest of continental Europe. It is the third-largest island in Europe and the twentieth-largest island on Earth...
, UK and New Zealand
New Zealand
New Zealand is an island country in the south-western Pacific Ocean comprising two main landmasses and numerous smaller islands. The country is situated some east of Australia across the Tasman Sea, and roughly south of the Pacific island nations of New Caledonia, Fiji, and Tonga...
markets), Chrysler 150 (Spanish market), Talbot 1510 / Talbot Alpine / Talbot 150 (a facelifted version launched by PSA
PSA Peugeot Citroën
PSA Peugeot Citroën is a French manufacturer of automobiles and motorcycles sold under the Peugeot and Citroën marques. Headquartered in the 16th arrondissement of Paris, PSA is the second largest automaker based in Europe and the number eight in the world.-History:In December 1974 Peugeot S.A....
after its takeover of Chrysler Europe) and Talbot Solara (the saloon version).
More upmarket models were designated 1308 (1508 in some markets) and 1309. All of the models replaced the Simca 1301/1501 range in France, while on the British market it was sold alongside the ageing Hillman Hunter
Hillman Hunter
Rootes Arrow was the manufacturer's name for a range of cars produced under several badge-engineered marques by the Rootes Group from 1966 to 1979. It is amongst the last Rootes designs, developed with no influence from future owner Chrysler...
.
Styled by Roy Axe
Roy Axe
Royden Axe was a British car designer.-Career:Axe started his career in 1959 with the Rootes Group where he progressed first to "Chief stylist" and then to "Design director"...
, the Simca 1307, along with the recently introduced Volkswagen Passat
Volkswagen Passat
The Volkswagen Passat is a large family car marketed by Volkswagen Passenger Cars through six design generations since 1973. Between the Volkswagen Golf / Volkswagen Jetta and the Volkswagen Phaeton in the current Volkswagen line-up, the Passat and its derivatives have been badged variously as...
, was one of several full-size European family hatchback inspired by the Renault 16
Renault 16
The Renault 16 is a hatchback produced by French automaker Renault between 1965 and 1980 in Le Havre, France. The reviewer in the May 1965 edition of the English "Motoring Illustrated" said: "The Renault Sixteen can thus be described as a large family car but one that is neither a four door saloon...
that had defined the sector back in 1965. In the 1970s the most popular mid-size cars in Europe were still traditional sedans like Ford Taunus
Ford Taunus
The Ford Taunus is a family car sold by Ford in Germany and other countries. Models from 1970 onward were similar to the Ford Cortina in the United Kingdom...
, Ford Cortina
Ford Cortina
As the 1960s dawned, BMC were revelling in the success of their new Mini – the first successful true minicar to be built in Britain in the postwar era...
, Opel Ascona
Opel Ascona
The Opel Ascona was a mid-sized car produced by Opel. It had three generations produced from 1970 to 1988. In motorsport, the Ascona 400 rally car driven by Walter Röhrl won the World Rally Championship drivers' title in the 1982 season....
(Vauxhall Cavalier
Vauxhall Cavalier
The Vauxhall Cavalier is a large family car sold primarily in the UK by Vauxhall Motors, the British division of General Motors , from 1975 to 1995...
) and Peugeot 305
Peugeot 305
The Peugeot 305 is a small family car produced by the French automaker Peugeot from 1977 to 1989.It was offered as a 4 door saloon, 5 door estate, and 2 door van body derivative.- Origins :...
. The car was originally manufactured in Poissy
Poissy
Poissy is a commune in the Yvelines department in the Île-de-France in north-central France. It is located in the western suburbs of Paris from the center.In 1561 it was the site of a fruitless Catholic-Huguenot conference, the Colloquy at Poissy...
in France
France
The French Republic , The French Republic , The French Republic , (commonly known as France , is a unitary semi-presidential republic in Western Europe with several overseas territories and islands located on other continents and in the Indian, Pacific, and Atlantic oceans. Metropolitan France...
, in Ryton
Ryton-on-Dunsmore
Ryton-on-Dunsmore is a village and civil parish in the Rugby district of Warwickshire, and is south-east of Coventry, England. The 2001 census recorded a population of 1,672 in the parish. The A45 dual carriageway passes through the village....
in the United Kingdom
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...
, from 1977 in Villaverde
Villaverde
Villaverde may refer to:*Villaverde, Nueva Vizcaya, Philippines*Villaverde, Álava, Spain*Villaverde, Madrid, Spain*Villaverde de Guadalimar, Spain*Villaverde de Íscar, Spain*Villaverde de Montejo, Spain*Villaverde del Monte, Spain...
in Barreiros
Barreiros (manufacturer)
Barreiros was a Spanish manufacturer of engines, trucks, buses, tractors and automobiles.-Barreiros Diesel:The company was founded in 1954 as Barreiros Diesel S.A. by Eduardo Barreiros and based in Madrid...
, subsidiary of Chrysler Europe in Spain
Spain
Spain , officially the Kingdom of Spain languages]] under the European Charter for Regional or Minority Languages. In each of these, Spain's official name is as follows:;;;;;;), is a country and member state of the European Union located in southwestern Europe on the Iberian Peninsula...
, and assembled from CKD kits by Todd Motors (later Mitsubishi Motors NZ) in New Zealand between 1977 and about 1983. Between 1979 and 1985 the car was also built by Valmet Automotive
Valmet Automotive
Valmet Automotive is a Finnish car maker. The majority of company is owned by Metso . Valmet Automotive is a contract manufacturer of specialty automobiles.-Production:...
in Uusikaupunki
Uusikaupunki
Uusikaupunki , is a town and municipality of Finland.It is located in the Finland Proper region. The municipality has a population of and covers an area of of which is inland water. The population density is .The municipality is unilingually Finnish...
factory in Finland
Finland
Finland , officially the Republic of Finland, is a Nordic country situated in the Fennoscandian region of Northern Europe. It is bordered by Sweden in the west, Norway in the north and Russia in the east, while Estonia lies to its south across the Gulf of Finland.Around 5.4 million people reside...
and assembled in Colombia
Colombia
Colombia, officially the Republic of Colombia , is a unitary constitutional republic comprising thirty-two departments. The country is located in northwestern South America, bordered to the east by Venezuela and Brazil; to the south by Ecuador and Peru; to the north by the Caribbean Sea; to the...
between 1978 and 1981 at the Compañía Colombiana Automotriz in Bogotá
Bogotá
Bogotá, Distrito Capital , from 1991 to 2000 called Santa Fé de Bogotá, is the capital, and largest city, of Colombia. It is also designated by the national constitution as the capital of the department of Cundinamarca, even though the city of Bogotá now comprises an independent Capital district...
.
In 1980 the car, which was now sold under the Talbot-brand, received a facelift. The new model was known as the Talbot 1510 (the Talbot Alpine name was used in the UK). A saloon version, called the Talbot Solara, was released that year, and produced alongside the hatchback version.
In New Zealand
New Zealand
New Zealand is an island country in the south-western Pacific Ocean comprising two main landmasses and numerous smaller islands. The country is situated some east of Australia across the Tasman Sea, and roughly south of the Pacific island nations of New Caledonia, Fiji, and Tonga...
, Chrysler, Talbot, Alpine and 1510 badges were used on the car during its lifetime, though it was officially in price lists as an Alpine, following the UK convention. In 1982 the car was facelifted and renamed SX there.
French manufacturing of 1510, Alpine and Solara, along with the smaller Horizon, ended in 1985. In the United Kingdom the last cars were rebadged as the Rapier and Minx which were badged depending on trim level rather than body style. The names were sourced from the corporate ancestor of Chrysler Europe, the Rootes Group, having been used on the Sunbeam Rapier
Sunbeam Rapier
The Series I Rapier was a pretty car which in general, was well received by the motoring press. Available in a range of attractive two-tone colour schemes typical of the period, it boasted steering column gear change, leather trim and an overdrive as standard fittings. Vinyl trim was an option in...
and Hillman Minx
Hillman Minx
The Hillman Minx was a series of middle-sized family cars produced under the Hillman marque by the Rootes Group between 1932 and 1970...
. Supply of these models was limited and in 1986 production ceased, with the Talbot marque being shelved soon afterwards on all passenger vehicles.
Due to corrosion problems similar to those of the Horizon few Alpines have survived in the UK; according to the June 2009 issue of Practical Classics
Practical Classics
Practical Classics is a magazine written in Peterborough, England about classic cars. It was started in 1980.It focuses on affordable classic cars for the man in the street, as well as more expensive and exotic classic cars that have now become affordable. It has always had a strong emphasis on DIY...
, only 15 remain in the country.