Take-the-best heuristic
Encyclopedia
According to the take-the-best heuristic, when making a judgment based on multiple criteria, the criteria are tried one at a time according to their cue validity
, and a decision is made based on the first criterion which discriminates between the alternatives.
Gerd Gigerenzer
and Daniel Goldstein
discovered that the heuristic did surprisingly well at making accurate inferences in real-world environments, such as inferring which of two cities is larger. The heuristic has since been modified and applied to domains from medicine
, artificial intelligence
, and political forecasting
.
Cue validity
Cue validity is the conditional probability that an object falls in a particular category given a particular feature or cue. The term was popularized by , and especially by Eleanor Rosch in her investigations of the acquisition of so-called basic categories .-Definition of cue validity:Formally,...
, and a decision is made based on the first criterion which discriminates between the alternatives.
Gerd Gigerenzer
Gerd Gigerenzer
Gerd Gigerenzer is a German psychologist who has studied the use of bounded rationality and heuristics in decision making, especially in medicine...
and Daniel Goldstein
Daniel Goldstein
Daniel Goldstein is an Americanpsychologist known for the specification and testing ofheuristics and models of bounded rationality in the field ofjudgment and decision making.-Academic career:...
discovered that the heuristic did surprisingly well at making accurate inferences in real-world environments, such as inferring which of two cities is larger. The heuristic has since been modified and applied to domains from medicine
Medicine
Medicine is the science and art of healing. It encompasses a variety of health care practices evolved to maintain and restore health by the prevention and treatment of illness....
, artificial intelligence
Artificial intelligence
Artificial intelligence is the intelligence of machines and the branch of computer science that aims to create it. AI textbooks define the field as "the study and design of intelligent agents" where an intelligent agent is a system that perceives its environment and takes actions that maximize its...
, and political forecasting
Political forecasting
Political forecasting aims at predicting the outcome of elections. Models include:- Opinion polls :Polls are an integral part of political forecasting. However, incorporating poll results into political forecasting models can cause problems in predicting the outcome of elections...
.