Tom Tjaarda
Encyclopedia
Tom Tjaarda, born July 23, 1934, is an American automobile designer of Dutch origin. He is the son of the Dutch-American auto designer Joop Tjaarda van Starkenberg (1897–1962), who renamed himself John Tjaarda on coming to the U.S. in 1923. (The elder Tjaarda's creations included the Lincoln Zephyr
Lincoln-Zephyr
Lincoln-Zephyr was a marque for the lower priced line of luxury cars in the Lincoln line 1936-40. Lincoln-Zephyr and Mercury, introduced 1939, bridged the wide gap between Ford's V-8 De Luxe line and the exclusive Lincoln K-series cars. This served a purpose similar to Cadillac's smaller LaSalle...

.) From Tom's youth it was obvious to those around him that he would one day become a superlative designer.

Early Life and Education

The parents of Tom divorced in 1939 and he lived with his mother in Detroit. Tom studied high school in Birmingham High School, Birmingham
Birmingham, Michigan
Birmingham is a city in Oakland County of the U.S. state of Michigan and an affluent suburb of Detroit. As of the 2010 census, the population was 20,103...

 (Michigan, USA) (1953 renamed to Seaholm High School). While majoring in Architecture
Architecture
Architecture is both the process and product of planning, designing and construction. Architectural works, in the material form of buildings, are often perceived as cultural and political symbols and as works of art...

 at the University of Michigan
University of Michigan
The University of Michigan is a public research university located in Ann Arbor, Michigan in the United States. It is the state's oldest university and the flagship campus of the University of Michigan...

, a professor in industrial design gave Tom the assignment of constructing a scale model of a sports station wagon. Upon seeing his student's finished project, the professor was so impressed that he showed it to his friend, Luigi Segre, then, head of Carrozzeria Ghia
Carrozzeria Ghia
Carrozzeria Ghia SpA is one of the most famous Italian automobile design and coachbuilding firms, established by Giacinto Ghia and Gariglio as Carrozzeria Ghia & Gariglio, located at 4 Corso Valentino in Turin....

 of Turin
Turin
Turin is a city and major business and cultural centre in northern Italy, capital of the Piedmont region, located mainly on the left bank of the Po River and surrounded by the Alpine arch. The population of the city proper is 909,193 while the population of the urban area is estimated by Eurostat...

, Italy
Italy
Italy , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...

. Segre immediately offered Tjaarda a job and, as they say, the rest is history.

Career

After moving to Turin
Turin
Turin is a city and major business and cultural centre in northern Italy, capital of the Piedmont region, located mainly on the left bank of the Po River and surrounded by the Alpine arch. The population of the city proper is 909,193 while the population of the urban area is estimated by Eurostat...

, over the next two years, Tjaarda designed several production cars, prototypes and show cars. After spending a year working on the city of Turin's Italia '61 Design Exhibition, Tjaarda was subsequently hired by the famed coach building firm, Pininfarina
Pininfarina
Pininfarina S.p.A. is an Italian car design firm and coachbuilder in Cambiano, Italy.Founded as Società anonima Carrozzeria Pinin Farina in 1930 by automobile designer and builder Battista "Pinin" Farina, Pininfarina has been employed by a wide variety of high-end automobile manufacturers,...

. Here, several production cars and prototypes were his designs, including two Ferrari
Ferrari
Ferrari S.p.A. is an Italian sports car manufacturer based in Maranello, Italy. Founded by Enzo Ferrari in 1929, as Scuderia Ferrari, the company sponsored drivers and manufactured race cars before moving into production of street-legal vehicles as Ferrari S.p.A. in 1947...

s, the Fiat 124 Spider, a Lancia
Lancia
Lancia Automobiles S.p.A. is an Italian automobile manufacturer founded in 1906 by Vincenzo Lancia and which became part of the Fiat Group in 1969. The company has a long history of producing distinctive cars and also has a strong rally heritage. Some modern Lancias are seen as presenting a more...

, a Mercedes-Benz
Mercedes-Benz
Mercedes-Benz is a German manufacturer of automobiles, buses, coaches, and trucks. Mercedes-Benz is a division of its parent company, Daimler AG...

 and the one-off show car, the Chevrolet Corvette Rondine
Chevrolet Corvette
The Chevrolet Corvette is a sports car by the Chevrolet division of General Motors that has been produced in six generations. The first model, a convertible, was designed by Harley Earl and introduced at the GM Motorama in 1953 as a concept show car. Myron Scott is credited for naming the car after...

.
In 1965, Tom was hired by OSI-Fergat, where he was involved in the production of automotive stampings and wheels. When Giorgetto Giugiaro
Giorgetto Giugiaro
Giorgetto Giugiaro is an Italian automobile designer responsible equally for a stable of supercars and several of the most popular everyday vehicles driven today...

 left Carrozzeria Ghia
Carrozzeria Ghia
Carrozzeria Ghia SpA is one of the most famous Italian automobile design and coachbuilding firms, established by Giacinto Ghia and Gariglio as Carrozzeria Ghia & Gariglio, located at 4 Corso Valentino in Turin....

 in 1967, Tom soon found himself back with his former employer, now as head of design. For the next eight years, he was the styling force behind numerous, memorable Ghia
Carrozzeria Ghia
Carrozzeria Ghia SpA is one of the most famous Italian automobile design and coachbuilding firms, established by Giacinto Ghia and Gariglio as Carrozzeria Ghia & Gariglio, located at 4 Corso Valentino in Turin....

 designs, including two of its most famous; the sleek, mid-engined DeTomaso Pantera and the Ford Fiesta
Ford Fiesta
The Ford Fiesta is a front wheel drive supermini/subcompact manufactured and marketed by Ford Motor Company and built in Europe, Brazil, Argentina, Mexico, Venezuela, China, India, Thailand and South Africa...

 economic car.
By the mid-1970s, Tom had caught the eye of the styling executives at Fiat
Fiat
FIAT, an acronym for Fabbrica Italiana Automobili Torino , is an Italian automobile manufacturer, engine manufacturer, financial, and industrial group based in Turin in the Italian region of Piedmont. Fiat was founded in 1899 by a group of investors including Giovanni Agnelli...

. In 1977, Italy's largest automotive hired him to run their Advanced Design Studio. Here, he oversaw the Tipo 4 proposals, the Lancia Thema
Lancia Thema
The Lancia Thema is an executive car produced by the Italian automaker Lancia between 1984 and 1994, and one of four cars to share the Type Four platform alongside the Alfa Romeo 164, Fiat Croma and Saab 9000...

, Fiat Croma
Fiat Croma
The Fiat Croma is a nameplate used for two automobiles produced by Italian automaker Fiat, one a large family car built from 1985 to 1996 and the other a cross-over wagon built from 2005 to 2011.- Fiat Croma :...

, and others.
Rayton Fissore became his new home in 1980. Besides working with Chrysler
Chrysler
Chrysler Group LLC is a multinational automaker headquartered in Auburn Hills, Michigan, USA. Chrysler was first organized as the Chrysler Corporation in 1925....

 in Detroit and Citroen
Citroën
Citroën is a major French automobile manufacturer, part of the PSA Peugeot Citroën group.Founded in 1919 by French industrialist André-Gustave Citroën , Citroën was the first mass-production car company outside the USA and pioneered the modern concept of creating a sales and services network that...

 of France
France
The French Republic , The French Republic , The French Republic , (commonly known as France , is a unitary semi-presidential republic in Western Europe with several overseas territories and islands located on other continents and in the Indian, Pacific, and Atlantic oceans. Metropolitan France...

, Tom put his stamp on the off-road, sport-ute market in 1985 with the Rayton-Fissore Magnum 4x4, a vehicle that remained in production well into the 1990s. This vehicle was the first SUV.
In the mid-1980s, Tom left Rayton Fissore and formed his own company, Dimensione Design, now known as Tjaarda Design. By properly utilizing his talents and those of a small, hand-picked group of Turin's top, sub-contractors, for the last years, Tjaarda Design has been able to offer manufacturers an intelligent, cost effective alternative in the study and production of design ideas, prototypes and production cars.

Tjaarda Design

Located in the heart of Turin
Turin
Turin is a city and major business and cultural centre in northern Italy, capital of the Piedmont region, located mainly on the left bank of the Po River and surrounded by the Alpine arch. The population of the city proper is 909,193 while the population of the urban area is estimated by Eurostat...

, capital to Italy's styling industry, Tjaarda Design was originally formed in 1985 under the name of Dimensione Design. Since its inception, the firm has worked with some of the automotive world's most famous and respected names, from all market sectors. Included are mass manufacturers such as Chrysler
Chrysler
Chrysler Group LLC is a multinational automaker headquartered in Auburn Hills, Michigan, USA. Chrysler was first organized as the Chrysler Corporation in 1925....

, Saab
Saab
Saab AB is a Swedish aerospace and defence company, founded in 1937. From 1947 to 1990 it was the parent company of automobile manufacturer Saab Automobile, and between 1968 and 1995 the company was in a merger with commercial vehicle manufacturer Scania, known as Saab-Scania.-History:"Svenska...

 and Fiat Iveco
Iveco
Iveco, an acronym for Industrial Vehicle Corporation, originally an alliance of European commercial vehicle manufacturers such as Fiat , Unic and Magirus. Iveco is now an Italian truck, bus, and diesel engine manufacturer, based in Turin...

. Niche market and performance clients include Aston Martin
Aston Martin
Aston Martin Lagonda Limited is a British manufacturer of luxury sports cars, based in Gaydon, Warwickshire. The company name is derived from the name of one of the company's founders, Lionel Martin, and from the Aston Hill speed hillclimb near Aston Clinton in Buckinghamshire...

, Bugatti
Bugatti
Automobiles E. Bugatti was a French car manufacturer founded in 1909 in Molsheim, Alsace, as a manufacturer of high-performance automobiles by Italian-born Ettore Bugatti....

 and Bitter
Bitter Cars
Bitter is a premium sports-luxury automobile marque originally produced in Germany and later Austria. Founder Erich Bitter, a former race car driver turned automobile tuner, importer and ultimately designer began crafting his own vehicles after business ventures with Italian manufacture...

. Off-road/Sport-ute studies were done for LaForza and Sermac, while other clients have ranged from America's ASC Incorporated and PPG
PPG
PPG may stand for:* PPG Industries, a U.S. manufacturer, and its PPG Place office complex* PPG tankette, a Soviet armoured vehicle* Pacific Proving Grounds, a former US-operated nuclear test site* Palm Products GmbH, an audio synthesizer company...

 to Zastava
Zastava
Zastava can refer to:*Zastava Arms*Zastava Automobiles*Zastava Trucks...

 and Piaggio
Piaggio
Piaggio based in Pontedera, Italy encompasses seven brands of scooters, motorcycles and compact commercial vehicles. As the fourth largest producer of scooters and motorcycles in the world, Piaggio produces more than 600,000 vehicles annually, with five research and development centers, more than...

. All were given timely, cost-effective solutions to their targeted market and design queries.
How is Tjaarda Design able to accomplish this, when production costs seem to spiral continuously upward? Simply, Tom Tjaarda has long maintained that a tightly-knit group of talented designers and craftsmen could best serve the global automotive community, thus displaying a "lean and mean" attitude similar to that found today in numerous American corporate entities in this era of downsized corporate structures.
Such an approach allows Tjaarda Design to quickly respond to markets that undergo changes or suddenly open and develop at a rapid rate. Additionally, for mature markets such as North America, Europe and Japan, studies and production of high performance motorcars, sport-utes and other niche vehicles have remained a cost-effective reality at Tjaarda Design.
At the center of the firm is Tom Tjaarda himself. The wealth of knowledge he has accumulated during boom and bust periods of the business cycle over the past four decades has allowed him to survive and prosper in all business climates by being particularly responsive to an individual manufacturer's needs and requirements.
Tjaarda's lengthy experience in Turin has also led to a tight association with several hand-picked subcontractors who understand manufacturing deadlines and budgets. This allows Tjaarda Design to act incisively as a sounding board for design studies, develop scale and 1:1 models, design and build running prototypes, or oversee the production of limited production and niche vehicles.

Designed Cars

  • 1959. Ghia Selene I (with Sergio Sartorelli)
  • 1960. Innocenti 950 S Ghia Spider
  • 1960. (Innocenti) Ghia IXG Dragster
  • 1960. Renault Dauphine
    Renault Dauphine
    Renault Dauphine is a rear-engined economy car manufactured by Renault in one body style — a three-box, four-door sedan — as the successor to the Renault 4CV, with over two million examples marketed worldwide during its production from 1956-1967....

     Ghia Coupé
  • 1960. VW Karmann Ghia 1500 (type 34) Coupé (rear design; main body design by Sergio Sartorelli)
  • 1961. Ferbedo Automobilina pedal car (Ghia)
  • 1961. Ghia Cart
  • 1961. Innocenti 1100 Ghia Coupé
  • 1962. Chevrolet Corvair
    Chevrolet Corvair
    -First generation :The 1960 Corvair 500 and 700 series four-door sedans were conceived as economy cars offering few amenities in order to keep the price competitive, with the 500 selling for under $2,000...

     Pininfarina Coupé (I)
  • 1963. Chevrolet Corvette Rondine
    Chevrolet Corvette
    The Chevrolet Corvette is a sports car by the Chevrolet division of General Motors that has been produced in six generations. The first model, a convertible, was designed by Harley Earl and introduced at the GM Motorama in 1953 as a concept show car. Myron Scott is credited for naming the car after...

     Pininfarina Coupé (I)
  • 1963. Fiat 2300
    Fiat 2300
    The Fiat 2300 is an automobile which was produced by Italian automotive manufacturer Fiat between 1961 and 1969.Mechanically the 2300 lived up to its expectations with power assisted brake discs for all four wheels and a powerful 2.3 litre six cylinder engine...

     Pininfarina
  • 1963. Lancia Flaminia
    Lancia Flaminia
    The Lancia Flaminia is a luxury car from the Italian automaker, Lancia, built from 1957 to 1970. It was Lancia's flagship model at that time, replacing the Aurelia. It was available throughout its lifetime as saloon, coupé and cabriolet. The Flaminia coupé and cabriolet were coachbuilt cars with...

     2.8 Pininfarina Coupé Speciale
  • 1964. Chevrolet Corvette Rondine
    Chevrolet Corvette
    The Chevrolet Corvette is a sports car by the Chevrolet division of General Motors that has been produced in six generations. The first model, a convertible, was designed by Harley Earl and introduced at the GM Motorama in 1953 as a concept show car. Myron Scott is credited for naming the car after...

     Pininfarina Coupé (II)
  • 1964. Ferrari 330
    Ferrari 330
    The 1963 330 America shared the outgoing 250 GTE's chassis but not its engine, being powered by the new Type 209, at 6600 rpm, 4.0 L engine.Socialite Sandra West is buried with her blue 330 America at the Alamo Masonic Cemetery at San Antonio, Texas....

     GT 2+2 Pininfarina series 1
  • 1964. Mercedes 230 SL Pininfarina Coupé
  • 1965. Fiat 124 Spider Pininfarina
  • 1966. Ferrari 365 GT California
    Ferrari 365
    The Ferrari 365 is Ferrari's large FR layout grand tourer and 2+2 line. Introduced at the 1966 Geneva Motor Show, it replaced the 330 and 500 Superfast. Featuring evolutionary Pininfarina styling, it is nevertheless often overshadowed by its famous successor, the sharp-creased 365 GTB/4...

  • 1968. Chevrolet Checker Berlina (with Giorgetto Giugiaro)
  • 1968. Serenissima Coupé (Ghia)
  • 1969. De Tomaso Mustela (I) (Ghia)
  • 1969. Isuzu Bellett MX1600 GT (Ghia)
  • 1969. Lancia Flamina Marica (Ghia)
  • 1969. Lancia Fulvia 1600 HF Competizione (Ghia)
  • 1970. De Tomaso Deauville
    De Tomaso Deauville
    De Tomaso Deauville is a large four-door sedan first exhibited at Turin Motor Show 1970. The car was powered by the same 330 hp, 351 in³ Ford Cleveland V8 as the De Tomaso Pantera...

     (Ghia)
  • 1970. De Tomaso Pantera
    De Tomaso Pantera
    The Pantera was a sports car produced by the De Tomaso car company of Italy from 1971 to 1991, the last one being delivered to a customer in 1992.The word "Pantera" is Italian for "Panther".-History:...

     Ghia
  • 1970. (Lancia Flavia) Giacobbi Sinthesis 2000
  • 1970. Williams De Tomaso-Ford (Cosworth) 505/38 (De Tomaso Formula 1)
  • 1971. All-Cars AutoZodiaco Damaca
  • 1971. De Tomaso 1600 (Ghia) Spider
  • 1971. De Tomaso Zonda (Ghia)
  • 1971. Isuzu Bellett SportsWagon (Ghia)
  • 1972. De Tomaso Longchamp
    De Tomaso Longchamp
    The De Tomaso Longchamp is an automobile which was produced by the Italian automaker De Tomaso from 1972 to 1989.The Longchamp was developed from the De Tomaso Deauville four-door sedan, using a shorter wheelbase chassis with the same suspension, engine and transmission. The two models were the...

  • 1972. De Tomaso Pantera
    De Tomaso Pantera
    The Pantera was a sports car produced by the De Tomaso car company of Italy from 1971 to 1991, the last one being delivered to a customer in 1992.The word "Pantera" is Italian for "Panther".-History:...

     L (Ghia)
  • 1972. De Tomaso Pantera
    De Tomaso Pantera
    The Pantera was a sports car produced by the De Tomaso car company of Italy from 1971 to 1991, the last one being delivered to a customer in 1992.The word "Pantera" is Italian for "Panther".-History:...

     290 (Ghia)
  • 1972. De Tomaso Pantera
    De Tomaso Pantera
    The Pantera was a sports car produced by the De Tomaso car company of Italy from 1971 to 1991, the last one being delivered to a customer in 1992.The word "Pantera" is Italian for "Panther".-History:...

     GT4 (Ghia)
  • 1972. Ford Fiesta
    Ford Fiesta
    The Ford Fiesta is a front wheel drive supermini/subcompact manufactured and marketed by Ford Motor Company and built in Europe, Brazil, Argentina, Mexico, Venezuela, China, India, Thailand and South Africa...

     (Ghia, Project "Wolf")
  • 1973. De Tomaso/Ford Pantera
    De Tomaso Pantera
    The Pantera was a sports car produced by the De Tomaso car company of Italy from 1971 to 1991, the last one being delivered to a customer in 1992.The word "Pantera" is Italian for "Panther".-History:...

     7X (Ghia)
  • 1973. De Tomaso Monttella 1/1 197X
  • 1973. Ford Mustela (II) (Ghia)
  • 1974. Ford Ghia Coins
  • 1974. Ford Maverick
    Ford Maverick
    The Ford Motor Company has marketed the following models using the Ford Maverick nameplate:* The Ford Maverick , a sport-styled compact car sold in North America and Brazil during the 1970s....

  • 1978. Lancia Y10
  • 1979. Fiat Brazil
  • 1979. Ford Mustang
    Ford Mustang
    The Ford Mustang is an automobile manufactured by the Ford Motor Company. It was initially based on the second generation North American Ford Falcon, a compact car. Introduced early on April 17, 1964, as a "1964½" model, the 1965 Mustang was the automaker's most successful launch since the Model A...

     II Proposals (Ghia) (different variants)
  • 1979. Zastava
    Zastava
    Zastava can refer to:*Zastava Arms*Zastava Automobiles*Zastava Trucks...

     (facelifts of older Fiat-based models for Yugoslavia)
  • 1980. De Tomaso Longchamp
    De Tomaso Longchamp
    The De Tomaso Longchamp is an automobile which was produced by the Italian automaker De Tomaso from 1972 to 1989.The Longchamp was developed from the De Tomaso Deauville four-door sedan, using a shorter wheelbase chassis with the same suspension, engine and transmission. The two models were the...

     Cabrio
  • 1981. Seat Ronda
  • 1981. Seat Guappa Coupé
  • 1982. Chrysler LeBaron
    Chrysler LeBaron
    The Chrysler LeBaron was originally a classic luxury car of 1930s manufactured by Chrysler which competed with other luxury cars of the era such as Lincoln and Packard....

  • 1982. Chrysler Imperial
    Chrysler Imperial
    The Chrysler Imperial, introduced in 1926, was the company's top of the range vehicle for much of its history. Models were produced with the Chrysler name until 1954, and again from 1990 to 1993. The company tried to position the cars as a prestige marque that would rival Cadillac and Lincoln...

  • 1983. Rayton-Fissore Taxi Torino
  • 1985. Chrysler Jeep (Interior)
  • 1985. Rayton-Fissore Magnum 4x4
  • 1989. Aston Martin Lagonda Coupé
    Aston Martin Lagonda
    The Aston Martin Lagonda was a luxury four-door saloon built by Aston Martin of Newport Pagnell, England, between 1974 and 1990. A total of 645 were produced. The name was derived from the Lagonda marque that Aston Martin had purchased in 1947...

  • 1988. PPG
    PPG
    PPG may stand for:* PPG Industries, a U.S. manufacturer, and its PPG Place office complex* PPG tankette, a Soviet armoured vehicle* Pacific Proving Grounds, a former US-operated nuclear test site* Palm Products GmbH, an audio synthesizer company...

     4x4 (USA)
  • 1989. Laforza Magnum 4x4
  • 1989. Zastava
    Zastava
    Zastava can refer to:*Zastava Arms*Zastava Automobiles*Zastava Trucks...

     Utility vehicle
  • 1991. Bitter Tasco
  • 1992. Saab 900
    Saab 900
    The Saab 900 was a car produced by Saab Automobile from 1978 until 1998 in two generations. The first generation from 1978 to 1993 is known as the "classic"; the generation from 1994 to 1998 is known as the "new generation" ....

     four door
  • 1992. Suzuki Coupé (for Bugatti)
  • 1993. Fiat Iveco Truck Interior
  • 1995. Lamborghini Diablo
    Lamborghini Diablo
    The Lamborghini Diablo is a high-performance mid-engined sports car that was built by Italian automaker Lamborghini between 1990 and 2001. It was the first Lamborghini capable of attaining a top speed in excess of . After the end of its production run in 2001, the Diablo was replaced by the...

     (Interior)* 1998. Isotta-Fraschini T8 Coupé
  • 1998. Isotta-Fraschini T12 Coupé
  • 2000. Qvale Mangusta
    Qvale Mangusta
    The Qvale Mangusta is a sports car produced in limited numbers in Italy by the automaker Qvale between 2000 and 2002. During development and early production, it was badged as the De Tomaso Biguá in Europe, in North America it was badged De Tomaso Mangusta after the De Tomaso car built between 1967...

     (II)
  • 2001. Laforza PSV (II) (production engineering only)
  • 2002. Spyker GT Sport
    Spyker
    Spyker was a Dutch car manufacturer, started in 1880 by coachbuilders Jacobus and Hendrik-Jan Spijker, but to be able to market the brand better in foreign countries, in 1903 the 'ij' was changed into 'y'...

  • 2003. Fiat Barchetta
    Fiat Barchetta
    The Fiat Barchetta is a roadster produced by the Italian manufacturer Fiat from 1995 to 2005 . "Barchetta" in Italian means 'little boat'.-History:...

     (Facelift)
  • 2006. Shelby Series 2
    Shelby Series 1
    Shelby Series 1 was a high-performance roadster designed by Carroll Shelby and produced by Shelby American.It was powered by Oldsmobile's 4.0 L L47 Aurora V8 DOHC engine. It has 320 hp at 6500 rpm, at 5000 rpm and will do 0-60 mph in 4.4 seconds and records 12.8 seconds in the...


External links

  • http://www.tom-tjaarda.net/index.htm
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