WMDT-DT2
Encyclopedia
WMDT-DT2 is the CW
-affiliated television station
for the Delmarva Peninsula
. The station is part of The CW Plus
, a special CW feed that broadcasts on cable and / or over-the-air on a digital signal. It is a second digital subchannel of ABC
affiliate WMDT
which is owned by the Brechner Management Company. Over-the-air, WMDT-DT2 broadcasts a digital signal on UHF channel 47.2 from WMDT's transmitter in rural Wicomico County, Maryland
northeast of Mardela Springs
. Known on-air as Delmarva CW 3, this can also be seen on Comcast channel 3 (hence the branding). WMDT-DT2's parent station has studios on West Main Street (although the address says Downtown Plaza) in Salisbury
.
as a result of the Salisbury market
being among the top 100 in the United States
. The station was only available on Comcast and Mediacom
channel 14 and, as a result, was known on-air as "WB 14". It replaced WPHL-TV
's channel location on both systems. Several months after its launch, the station was relocated to Comcast channel 3 and renamed "WB 3". On Mediacom systems, it moved to channel 2. WBD frequently aired cross-promotions for the main channel's weeknight news programs.
On January 24, 2006, The WB and UPN
announced that they would cease broadcasting and merge. The new combined network would be called The CW. The letters would representing the first initial of its corporate parents: CBS
(the parent company of UPN) and the Warner Bros.
unit of Time Warner
. UPN was offered on WBOC-TV
's second
digital subchannel and Comcast channel 5. It was announced on March 28 that WBD would become an affiliate of The CW via The CW Plus (a similar operation to The WB 100+). WMDT would then create a new second digital subchannel to simulcast WBD and offer CW programming for non-cable viewers. WBOC announced on May 9 that its UPN subchannel would become a Fox affiliate beginning August 21. On September 18, The CW debuted on WBD (now officially using the WMDT-DT2 calls). The station began to be known on-air as "Delmarva CW 3".
morning show The Daily Buzz
on weekdays from 6 to 9. This practice continues as WMDT-DT2. When WBD became WMDT-DT2, the station began to simulcast the main channel's weekday Noon newscast. At some point in time, the first hour of WMDT's weekday morning show began to be simulcasted as well. When The CW launched, WMDT began producing a nightly prime time broadcast on WMDT-DT2 that competes with WBOC-DT2.
WMDT-DT2 features news personnel from WMDT. See that article for a complete listing.
The CW Television Network
The CW Television Network is a television network in the United States launched at the beginning of the 2006–2007 television season. It is a joint venture between CBS Corporation, the former owners of United Paramount Network , and Time Warner's Warner Bros., former majority owner of The WB...
-affiliated television station
Television station
A television station is a business, organisation or other such as an amateur television operator that transmits content over terrestrial television. A television transmission can be by analog television signals or, more recently, by digital television. Broadcast television systems standards are...
for the Delmarva Peninsula
Delmarva Peninsula
The Delmarva Peninsula is a large peninsula on the East Coast of the United States, occupied by most of Delaware and portions of Maryland and Virginia...
. The station is part of The CW Plus
The CW Plus
The CW Plus is a group of primarily digital sub-channels, analog, and non-broadcast cable television outlets for the CW Television Network, for markets below the top 99 television media markets in the United States....
, a special CW feed that broadcasts on cable and / or over-the-air on a digital signal. It is a second digital subchannel of ABC
American Broadcasting Company
The American Broadcasting Company is an American commercial broadcasting television network. Created in 1943 from the former NBC Blue radio network, ABC is owned by The Walt Disney Company and is part of Disney-ABC Television Group. Its first broadcast on television was in 1948...
affiliate WMDT
WMDT
WMDT is the ABC-affiliated television station broadcasting on the Delmarva Peninsula that is licensed to Salisbury, Maryland. It broadcasts a high definition digital signal on UHF channel 47 from a transmitter in rural Wicomico County northeast of Mardela Springs. The tower is the second tallest...
which is owned by the Brechner Management Company. Over-the-air, WMDT-DT2 broadcasts a digital signal on UHF channel 47.2 from WMDT's transmitter in rural Wicomico County, Maryland
Wicomico County, Maryland
As of the census of 2010, there were 98,733 people, 37,220 households, and 24,172 families residing in the county. The population density was 261.7 people per square mile . There were 41,192 housing units at an average density of 109.2 per square mile...
northeast of Mardela Springs
Mardela Springs, Maryland
Mardela Springs is a town in Wicomico County, Maryland, United States. The population was 364 at the 2000 census. It is included in the Salisbury, Maryland Metropolitan Statistical Area.-Geography:Mardela Springs is located at ....
. Known on-air as Delmarva CW 3, this can also be seen on Comcast channel 3 (hence the branding). WMDT-DT2's parent station has studios on West Main Street (although the address says Downtown Plaza) in Salisbury
Salisbury, Maryland
-Demographics:Salisbury is the principal city of the Salisbury-Ocean Pines CSA, a Combined Statistical Area that includes the Salisbury metropolitan area and the Ocean Pines micropolitan area , which had a combined population of 176,657 at the 2010 census.As of the census of 2000, there were...
.
History
In 2000, WMDT launched cable-only WB affiliate "WBD" (the call letters were fictional). It was part of The WB 100+The WB 100+ Station Group
The WB 100+ Station Group was a group of primarily non-broadcast local cable television outlets for The WB Television Network, for markets below the top 100 television media markets in the United States. Dayparts with no WB programming were programmed by the network...
as a result of the Salisbury market
Media market
A media market, broadcast market, media region, designated market area , Television Market Area , or simply market is a region where the population can receive the same television and radio station offerings, and may also include other types of media including newspapers and Internet content...
being among the top 100 in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
. The station was only available on Comcast and Mediacom
Mediacom
Mediacom is a cable television and communications provider in the United States. Founded in July 1995, it serves primarily smaller markets in the Midwest and Southern United States. Formerly a publicly traded firm, it went private in a $600.0 million transaction in March 2011 and is, as of 2011,...
channel 14 and, as a result, was known on-air as "WB 14". It replaced WPHL-TV
WPHL-TV
WPHL-TV, channel 17, is a television station in Philadelphia, Pennsylvania, owned by the Tribune Company and currently affiliated with the News Corporation-owned MyNetworkTV television network. This makes it the largest non-O&O station of the network...
's channel location on both systems. Several months after its launch, the station was relocated to Comcast channel 3 and renamed "WB 3". On Mediacom systems, it moved to channel 2. WBD frequently aired cross-promotions for the main channel's weeknight news programs.
On January 24, 2006, The WB and UPN
UPN
United Paramount Network was a television network that was broadcast in over 200 markets in the United States from 1995 to 2006. UPN was originally owned by Viacom/Paramount and Chris-Craft Industries, the former of which, through the Paramount Television Group, produced most of the network's...
announced that they would cease broadcasting and merge. The new combined network would be called The CW. The letters would representing the first initial of its corporate parents: CBS
CBS
CBS Broadcasting Inc. is a major US commercial broadcasting television network, which started as a radio network. The name is derived from the initials of the network's former name, Columbia Broadcasting System. The network is sometimes referred to as the "Eye Network" in reference to the shape of...
(the parent company of UPN) and the Warner Bros.
Warner Bros.
Warner Bros. Entertainment, Inc., also known as Warner Bros. Pictures or simply Warner Bros. , is an American producer of film and television entertainment.One of the major film studios, it is a subsidiary of Time Warner, with its headquarters in Burbank,...
unit of Time Warner
Time Warner
Time Warner is one of the world's largest media companies, headquartered in the Time Warner Center in New York City. Formerly two separate companies, Warner Communications, Inc...
. UPN was offered on WBOC-TV
WBOC-TV
WBOC-TV, channel 16 , is a CBS affiliate based in Salisbury, Maryland, USA. WBOC-TV is owned by the Draper Holdings Business Trust, with its main studios in Salisbury, secondary studios/office facilities in Dover and Milton, Delaware, and transmitter in Laurel, Delaware...
's second
WBOC-DT2
WBOC-DT2 is the Fox-affiliated television station for the Delmarva Peninsula of Maryland and Delaware. It is a second digital subchannel of CBS affiliate WBOC-TV locally owned by Draper Holdings Business Trust. Over-the-air, the station broadcasts a standard definition digital signal on UHF channel...
digital subchannel and Comcast channel 5. It was announced on March 28 that WBD would become an affiliate of The CW via The CW Plus (a similar operation to The WB 100+). WMDT would then create a new second digital subchannel to simulcast WBD and offer CW programming for non-cable viewers. WBOC announced on May 9 that its UPN subchannel would become a Fox affiliate beginning August 21. On September 18, The CW debuted on WBD (now officially using the WMDT-DT2 calls). The station began to be known on-air as "Delmarva CW 3".
Newscasts
Like most WB 100+ affiliates, WBD offered the nationally syndicatedTelevision syndication
In broadcasting, syndication is the sale of the right to broadcast radio shows and television shows by multiple radio stations and television stations, without going through a broadcast network, though the process of syndication may conjure up structures like those of a network itself, by its very...
morning show The Daily Buzz
The Daily Buzz
The Daily Buzz is a nationally syndicated breakfast television news and infotainment program. The show is produced by Fisher Communications and is owned and distributed by ACME Communications; it is broadcast every weekday morning from studios at Full Sail University in Winter Park, Florida...
on weekdays from 6 to 9. This practice continues as WMDT-DT2. When WBD became WMDT-DT2, the station began to simulcast the main channel's weekday Noon newscast. At some point in time, the first hour of WMDT's weekday morning show began to be simulcasted as well. When The CW launched, WMDT began producing a nightly prime time broadcast on WMDT-DT2 that competes with WBOC-DT2.
WMDT-DT2 features news personnel from WMDT. See that article for a complete listing.