Wales West and North Television
Encyclopedia
Wales Television, known on screen as Teledu Cymru and often abbreviated to WWN, was the Welsh
Wales
Wales is a country that is part of the United Kingdom and the island of Great Britain, bordered by England to its east and the Atlantic Ocean and Irish Sea to its west. It has a population of three million, and a total area of 20,779 km²...

 "Independent Television
ITV
ITV is the major commercial public service TV network in the United Kingdom. Launched in 1955 under the auspices of the Independent Television Authority to provide competition to the BBC, it is also the oldest commercial network in the UK...

" (commercial television) contractor awarded the franchise area serving 'North and West Wales', from 1962-68 (franchise awarded 6 June 1961). It began transmitting on 14 September 1962, and ceased on 26 January 1964 through financial failure; the franchise area was soon combined with the 'South Wales and West of England' area, operated by TWW
Television Wales and the West
Television Wales and the WestTelevision Wales and the WestTelevision Wales and the West , accessed 19 August 2006, accessed 19 August 2006 was the British "Independent Television" contractor for the franchise area serving 'South Wales and West of England' 1956–68 Television Wales and the...

.

History

The geography of Wales presented a daunting problem to the ITA
Independent Television Authority
The Independent Television Authority was an agency created by the Television Act 1954 to supervise the creation of "Independent Television" , the first commercial television network in the United Kingdom...

. The populous area of Wales in the South were already being served by TWW
Television Wales and the West
Television Wales and the WestTelevision Wales and the WestTelevision Wales and the West , accessed 19 August 2006, accessed 19 August 2006 was the British "Independent Television" contractor for the franchise area serving 'South Wales and West of England' 1956–68 Television Wales and the...

, which had begun broadcasting in 1958, while the north-east of the country and much of the north coast was served by the North of England franchise, Granada
Granada Television
Granada Television is the ITV contractor for North West England. Based in Manchester since its inception, it is the only surviving original ITA franchisee from 1954 and is ITV's most successful....

 and ABC
Associated British Corporation
Associated British Corporation was one of a number of commercial television companies established in the United Kingdom during the 1950s by cinema chain companies in an attempt to safeguard their business by becoming involved with television which was taking away their cinema audiences.In this...

, operating since 1956; the interior of north Wales could not receive ITV
ITV
ITV is the major commercial public service TV network in the United Kingdom. Launched in 1955 under the auspices of the Independent Television Authority to provide competition to the BBC, it is also the oldest commercial network in the UK...

 transmissions at all.

The ITA was pressured, by a consortium of Welsh-speaking businessmen, into setting up a new North and West Wales region; the ITA asked the Postmaster General to allow this, which he did, with strict provisos: the new service must not offer viewers in Wales a choice other viewers did not have, and at the last minute, the Postmaster General insisted that the new station should, on its own, produce ten-hours-a-week of programmes in Welsh, without relying on Welsh language programmes produced by Granada and TWW.

These punitive regulations were accepted, and the contract was awarded in 1961 to Wales Television Limited, which was later changed to Wales (West and North) Television Limited, following objections from TWW who felt that the original name was intruding on their area, though WWN dropped the parenthesis at every possible opportunity. WWN was to use three VHF
Very high frequency
Very high frequency is the radio frequency range from 30 MHz to 300 MHz. Frequencies immediately below VHF are denoted High frequency , and the next higher frequencies are known as Ultra high frequency...

 transmitters, at Preseli (covering the south west), Arfon (north west) and Moel-y-Parc
Moel-y-Parc TV Mast
The Moel-y-Parc transmitting station is situated on Moel y Parc, a hill in north-east Wales at the northern end of the Clwydian range, close to the town of Caerwys and several kilometres north-east of Denbigh. It has been on the air since 1963 and is currently administered by Arqiva...

 in the north east. When the Preseli transmitter came online on 14 September 1962, so did WWN. However, the delay in introducing the transmitters at Arfon and Moel-y-Parc, until later in 1963, destroyed the morale and the finances of WWN. Free programming from the ITV network, plus other support from its neighbours ABC, ATV
Associated TeleVision
Associated Television, often referred to as ATV, was a British television company, holder of various licences to broadcast on the ITV network from 24 September 1955 until 00:34 on 1 January 1982...

 and TWW
Television Wales and the West
Television Wales and the WestTelevision Wales and the WestTelevision Wales and the West , accessed 19 August 2006, accessed 19 August 2006 was the British "Independent Television" contractor for the franchise area serving 'South Wales and West of England' 1956–68 Television Wales and the...

 just about kept the ship afloat, but Granada decided to dispense with its productions in the Welsh language, and the loss of this valuable programming stream proved fatal to WWN.

TWW offered a generous package to WWN's shareholders, in order to gain control of the territory, and kept the Teledu Cymru name on the air for four years after the demise of its parent company on 26 January 1964.

Studios

WWN's studio complex was located in Western Avenue, Cardiff
Cardiff
Cardiff is the capital, largest city and most populous county of Wales and the 10th largest city in the United Kingdom. The city is Wales' chief commercial centre, the base for most national cultural and sporting institutions, the Welsh national media, and the seat of the National Assembly for...

, despite the fact that this area was not served by WWN but by their rivals TWW
Television Wales and the West
Television Wales and the WestTelevision Wales and the WestTelevision Wales and the West , accessed 19 August 2006, accessed 19 August 2006 was the British "Independent Television" contractor for the franchise area serving 'South Wales and West of England' 1956–68 Television Wales and the...

. It was from here their programmes were made and their headquarters were based. The company did however have a regional office and news studio in the region located in Bangor
Bangor
- United Kingdom :* Bangor, County Down, Northern Ireland** Bangor ** Bangor , until 1800* Bangor, Gwynedd, Wales, after which most of the ex-colonial Bangors are named....

. Following the aquisition of WWN by TWW, the Western Avenue base was closed, with all operations moved to TWW's Pontcanna
Pontcanna
Pontcanna is a western district of the city of Cardiff, Wales. Its area is bounded approximately by Llandaff Fields to the north, the Riverside district and Cowbridge Road to the south, the River Taff to the west and the district of Canton to the east.Pontcanna is a very well to do area of wide...

 base, also in Cardiff
Cardiff
Cardiff is the capital, largest city and most populous county of Wales and the 10th largest city in the United Kingdom. The city is Wales' chief commercial centre, the base for most national cultural and sporting institutions, the Welsh national media, and the seat of the National Assembly for...

. To accommodate the addition Teledu Cymru presentation, the Pontcanna studios received a large upgrade. It is believed that the Bangor base was retained by TWW.

Identity

WWN's on screen identity featured a stylised dragon
Dragon
A dragon is a legendary creature, typically with serpentine or reptilian traits, that feature in the myths of many cultures. There are two distinct cultural traditions of dragons: the European dragon, derived from European folk traditions and ultimately related to Greek and Middle Eastern...

 against a black background with the 'Teledu Cymru' name beneath. This ident, it is believed, was the only one used by the station, whose existence was very short. Following the takeover from TWW however, the ident was modified. The dragon emblem was retained, as was the Teledu Cymru name, with the only addition being a caption below with TWW's logo and a legend stating 'Network for Wales'. The ident also now animated on screen in sections to the tune of TWW's ident. Following TWW's loss of contract, the Teledu Cymru name was once again utilised by the Independent Television Service for Wales and the West
Independent Television Service for Wales and the West
Independent Television Service for Wales and the West or ITSWW is a unique entity within the history of ITV.On 11 June 1967 the Independent Television Authority had announced changes to the structure and contracts of the ITV network in the United Kingdom, to take effect in July 1968. Several...

 that ran the franchise until HTV
HTV
HTV, now legally known as ITV Wales & West, is the ITV contractor for Wales and the West of England, which operated from studios in Cardiff and Bristol. The company provided commercial television for the dual-region 'Wales and West' franchise, which it won from TWW in 1968...

 could begin broadcasting.

See Also

  • TWW
    TWW
    TWW may refer to:* Television Wales and the West, a commercial television contractor serving Wales and England from 1958-1968* TheWolfWeb, an internet message board for students at North Carolina State University...

  • Independent Television Service for Wales and the West
    Independent Television Service for Wales and the West
    Independent Television Service for Wales and the West or ITSWW is a unique entity within the history of ITV.On 11 June 1967 the Independent Television Authority had announced changes to the structure and contracts of the ITV network in the United Kingdom, to take effect in July 1968. Several...

  • HTV
    HTV
    HTV, now legally known as ITV Wales & West, is the ITV contractor for Wales and the West of England, which operated from studios in Cardiff and Bristol. The company provided commercial television for the dual-region 'Wales and West' franchise, which it won from TWW in 1968...

  • ITV
    ITV
    ITV is the major commercial public service TV network in the United Kingdom. Launched in 1955 under the auspices of the Independent Television Authority to provide competition to the BBC, it is also the oldest commercial network in the UK...

  • History of ITV
    History of ITV
    The history of ITV, the United Kingdom "Independent Television" commercial network, goes back to 1954.-The early years: 1954–1963:After much debate both in the British Parliament and the British Press, the Television Act became law in 1954...


External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
x
OK