Apple rumors community
Encyclopedia
The Apple rumor community is concerned with Apple Inc. and its products, including the Macintosh
, the iPhone
, the iPod
and the iPad
. In recent years, a subculture has developed around rumors about new products and services from Apple. The company enjoys a cult-like following
for its Macintosh platform. This, combined with a very tight-lipped corporate policy about future products, has fostered this interest in the company's activities.
called "Mac the Knife
" and written under a pseudonym
. This column would often cover topics such as upcoming hardware releases from Apple, as well as new software products and incremental updates with new features. It was written by the MacWeek staff and was sometimes used by companies as an early form of viral marketing
to generate buzz around products before they were ready for release. For instance, Macromedia
would tout new features in the upgrade to its drawing program when buzz was building for an imminent release of Adobe Illustrator
.
posts but later claimed (unsubstantiated) to have developed contacts inside Apple. In the past few years MacOS Rumors has gained a reputation for being notoriously inaccurate with many claims that the content is fabricated. Meader had allowed the MacOS Rumors domain name to expire around July 16, 2007, but then renewed the domain for another nine years and announced the addition of a new staff writer.
appeared in 1999. Apple filed a lawsuit against the company alleging it printed stories containing Apple trade secrets. In December 2007 the lawsuit was settled with no sources being disclosed; however, the site was shut down, finally closing on February 14, 2008.
In the year leading up to the closing of the site, ThinkSecret started showing signs that its accuracies were rising again, with its correct prediction of an aluminium shell iMac
, development of a touchscreen based iPod starting in 2006, and the relative BlackBerry
-esque form factor of the new iPod Nano
. However, there were still some reports that turned out to be false, such as its prediction of the demise of the Mac Mini
, when it received an upgrade in mid-2007, albeit with no fanfare.
s. Additionally most of the other mainstream technology sites including Ars Technica
, Engadget
, Gizmodo
and Slashdot
include Apple sections and sometimes release rumors of their own.
came true. It then leaked what it purported to be genuine pictures of the third generation iPod nano
, which Apple later demanded to be removed, as well as leaking information about the iPod touch
. 9to5Mac is now widely believed to have a real source inside Apple and is currently one of the most believed rumor sites.
from AppleInsider's boards with the username "Worker Bee" for revealing information on what would eventually become the Apple Pro Mouse. It was a rare case of Apple following through on threats of a suit. The case was settled out of court. In 2004 several moderators and members left the forum to found AppleNova. It also has a forum for discussion of news stories and other community news.
for "MacHacks") is one of the best sites of information for French Mac users. It offers daily news, articles and forums, which are amongst the largest ones devoted to French-speaking Mac users. If rumors and announces made part of its fame, most of its articles give technical (testing, fixing, and customizing) or commercial information – and sometimes harsh criticisms against Apple's policy. There is an English
version of the site called HardMac, which carries the actual same news and articles (usually with a half-day delay), translated in English by a team of volunteers.
MacRumors has an Official "Internet Relay Chat" Channel where current events are discussed "Real Time". It is also a place where many Mac users seek assistance from other proficient Mac users. The channel is moderated by many lively "Operators" who provide assistance as well as good natured discussion of many topics. Topics are not limited to "Mac" only conversations. Anything Apple Related is welcomed, and often general "Technical" questions can also be answered here.
The channel can be found at irc.krono.net #macrumors
's Folding@home
distributed computing
protein research project keeps track of how much computer power is donated by users, and currently 6 of the top 100 teams are organized by Mac rumors-related websites.
orders were not uncommon when rumor sites were able to accurately report product images or documents. Historically, however, Apple has primarily pursued the leakers of information rather than the rumor sites themselves. Apple's recent suit against Think Secret, however, is targeting whether these sites have the right to knowingly publish this protected information.
During his January 10, 2006 keynote address to the Macworld Conference & Expo
in San Francisco, Apple CEO Steve Jobs
poked fun at the rumors community by pretending to create a "Super Secret Apple Rumors" podcast
during his demonstration of new features in GarageBand
. The domain SuperSecretAppleRumors.com, was registered by a member of said community, and used to redirect to the rumor site AppleNova.
Macintosh
The Macintosh , or Mac, is a series of several lines of personal computers designed, developed, and marketed by Apple Inc. The first Macintosh was introduced by Apple's then-chairman Steve Jobs on January 24, 1984; it was the first commercially successful personal computer to feature a mouse and a...
, the iPhone
IPhone
The iPhone is a line of Internet and multimedia-enabled smartphones marketed by Apple Inc. The first iPhone was unveiled by Steve Jobs, then CEO of Apple, on January 9, 2007, and released on June 29, 2007...
, the iPod
IPod
iPod is a line of portable media players created and marketed by Apple Inc. The product line-up currently consists of the hard drive-based iPod Classic, the touchscreen iPod Touch, the compact iPod Nano, and the ultra-compact iPod Shuffle...
and the iPad
IPad
The iPad is a line of tablet computers designed, developed and marketed by Apple Inc., primarily as a platform for audio-visual media including books, periodicals, movies, music, games, and web content. The iPad was introduced on January 27, 2010 by Apple's then-CEO Steve Jobs. Its size and...
. In recent years, a subculture has developed around rumors about new products and services from Apple. The company enjoys a cult-like following
Apple evangelist
An Apple evangelist, also known as Mac evangelist, Mac advocate or Apple fanboy is a promoter of Apple products such as the Macintosh, the iPod, the iPhone and the iPad. As a group, the followers are called the Cult of Mac....
for its Macintosh platform. This, combined with a very tight-lipped corporate policy about future products, has fostered this interest in the company's activities.
History
The industry of Macintosh speculation, known as "Mac Rumors," began with a regular column in the now defunct MacWEEK magazineMacWEEK
MacWEEK was a controlled-circulation weekly Apple Macintosh trade journal based in San Francisco founded by Michael Tchong, John Anderson , Glenn Patch, Dick Govatski and Michael F. Billings. It featured a back-page rumor column penned by the pseudonymous Mac the Knife.Founded in 1987, it was...
called "Mac the Knife
Mac the Knife
Mac the Knife was the pen name of an anonymous gossip columnist for the Apple Macintosh-focused trade publication MacWEEK. Mac the Knife was always written by a single writer, but the identity of that writer changed more than once over the long publishing history of MacWEEK...
" and written under a pseudonym
Pseudonym
A pseudonym is a name that a person assumes for a particular purpose and that differs from his or her original orthonym...
. This column would often cover topics such as upcoming hardware releases from Apple, as well as new software products and incremental updates with new features. It was written by the MacWeek staff and was sometimes used by companies as an early form of viral marketing
Viral marketing
Viral marketing, viral advertising, or marketing buzz are buzzwords referring to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives through self-replicating viral processes, analogous to the spread of viruses...
to generate buzz around products before they were ready for release. For instance, Macromedia
Macromedia
Macromedia was an American graphics and web development software company headquartered in San Francisco, California that produced such products as Flash and Dreamweaver. Its rival, Adobe Systems, acquired Macromedia on December 3, 2005 and controls the line of Macromedia...
would tout new features in the upgrade to its drawing program when buzz was building for an imminent release of Adobe Illustrator
Adobe Illustrator
Adobe Illustrator is a vector graphics editor developed and marketed by Adobe Systems. Illustrator is similar in scope, intended market, and functionality to its competitors, CorelDraw, Xara Designer Pro and Macromedia FreeHand....
.
MacOS Rumors
MacOS Rumors was founded by Ethan C. Allen in 1995 and is considered the first Mac rumors site. It was obtained by Ryan Meader after a domain expiration within two years of its creation. Originally with Ethan, the site posted most of its rumors based on screenshots and info sent via email from followers. With Ryan at the helm, MacOS Rumors collected content from message boards and usenetUsenet
Usenet is a worldwide distributed Internet discussion system. It developed from the general purpose UUCP architecture of the same name.Duke University graduate students Tom Truscott and Jim Ellis conceived the idea in 1979 and it was established in 1980...
posts but later claimed (unsubstantiated) to have developed contacts inside Apple. In the past few years MacOS Rumors has gained a reputation for being notoriously inaccurate with many claims that the content is fabricated. Meader had allowed the MacOS Rumors domain name to expire around July 16, 2007, but then renewed the domain for another nine years and announced the addition of a new staff writer.
ThinkSecret
Think SecretThink Secret
Think Secret, founded in 1998, was a web site which specialized in publishing reports and rumors about Apple Inc..The name of the site was a play on Apple's one-time advertising slogan, "Think Different". Think Secret's archives reached as far back as May 3, 1999. On December 20, 2007, it was...
appeared in 1999. Apple filed a lawsuit against the company alleging it printed stories containing Apple trade secrets. In December 2007 the lawsuit was settled with no sources being disclosed; however, the site was shut down, finally closing on February 14, 2008.
In the year leading up to the closing of the site, ThinkSecret started showing signs that its accuracies were rising again, with its correct prediction of an aluminium shell iMac
IMac
The iMac is a range of all-in-one Macintosh desktop computers built by Apple. It has been the primary part of Apple's consumer desktop offerings since its introduction in 1998, and has evolved through five distinct forms....
, development of a touchscreen based iPod starting in 2006, and the relative BlackBerry
BlackBerry
BlackBerry is a line of mobile email and smartphone devices developed and designed by Canadian company Research In Motion since 1999.BlackBerry devices are smartphones, designed to function as personal digital assistants, portable media players, internet browsers, gaming devices, and much more...
-esque form factor of the new iPod Nano
IPod nano
iPod Nano is a digital media player designed and marketed by Apple Inc.. The first generation of iPod Nano was introduced on September 7, 2005 as a replacement for iPod Mini. It uses flash memory for storage. iPod Nano has gone through six models, or generations, since its introduction...
. However, there were still some reports that turned out to be false, such as its prediction of the demise of the Mac Mini
Mac Mini
The Mac Mini is a small form factor desktop computer manufactured by Apple Inc. Like earlier mini-ITX PC designs, it is uncommonly small for a desktop computer: 7.7 inches square and 1.4 inches tall. It weighs 2.7 pounds...
, when it received an upgrade in mid-2007, albeit with no fanfare.
MacScoop
Initiated in May 2002 as MacOSXRumors, MacScoop initially focused on Mac OS X but eventually became an outlet for general Apple news and rumors. The site was renamed MacScoop in September 2006, with MacOSXRumors.com remaining focused on Mac OS X. The site's owner is among those who were contacted by Apple lawyers in 2004 after publishing a Mac OS X Tiger related article.1990s
- Apple entering the video game console market (confirmed with the introduction of the PippinApple PippinThe Pippin, known in Japan as , and marketed as Pipp!n, is a multimedia platform designed by Apple Computer and produced by Bandai in 1995...
).
2000
- A small, square Mac tower with no monitor. Confirmed with the release of the Power Mac G4 CubePower Mac G4 CubeThe Power Mac G4 Cube was a small form factor Macintosh personal computer from Apple Inc. It was sold from 2000 to 2001. Its cube shape is reminiscent of the NeXTcube from NeXT, acquired by Apple in 1996. The machine was designed by Apple industrial designer Jonathan Ive...
in 2000.
2005
- A cheaper, scaled down, "headless iMac". Confirmed with the release of the Mac miniMac MiniThe Mac Mini is a small form factor desktop computer manufactured by Apple Inc. Like earlier mini-ITX PC designs, it is uncommonly small for a desktop computer: 7.7 inches square and 1.4 inches tall. It weighs 2.7 pounds...
in 2005. - Mac OS XMac OS XMac OS X is a series of Unix-based operating systems and graphical user interfaces developed, marketed, and sold by Apple Inc. Since 2002, has been included with all new Macintosh computer systems...
on Intel machinesIntel CorporationIntel Corporation is an American multinational semiconductor chip maker corporation headquartered in Santa Clara, California, United States and the world's largest semiconductor chip maker, based on revenue. It is the inventor of the x86 series of microprocessors, the processors found in most...
(Confirmed by the Apple–Intel transition in 2005) - iPod with video playback (confirmed with the release of 5G iPod on October 12, 2005)
- FlashFlash memoryFlash memory is a non-volatile computer storage chip that can be electrically erased and reprogrammed. It was developed from EEPROM and must be erased in fairly large blocks before these can be rewritten with new data...
-based iPod (long rumored, confirmed with release of iPod shuffleIPod shuffleThe iPod Shuffle is a digital audio player designed and marketed by Apple Inc. It is the smallest model in Apple's iPod family, and was the first to use flash memory...
and iPod nanoIPod nanoiPod Nano is a digital media player designed and marketed by Apple Inc.. The first generation of iPod Nano was introduced on September 7, 2005 as a replacement for iPod Mini. It uses flash memory for storage. iPod Nano has gone through six models, or generations, since its introduction...
in 2005) - Video sales at the iTunes StoreITunes StoreThe iTunes Store is a software-based online digital media store operated by Apple. Opening as the iTunes Music Store on April 28, 2003, with over 200,000 items to purchase, it is, as of April 2008, the number-one music vendor in the United States...
(confirmed on October 12, 2005)
2006
- Full-length movie sales at the iTunes StoreITunes StoreThe iTunes Store is a software-based online digital media store operated by Apple. Opening as the iTunes Music Store on April 28, 2003, with over 200,000 items to purchase, it is, as of April 2008, the number-one music vendor in the United States...
(confirmed September 12, 2006) - Redevelopment/re-implementation of Apple set-top boxSet-top boxA set-top box or set-top unit is an information appliance device that generally contains a tuner and connects to a television set and an external source of signal, turning the signal into content which is then displayed on the television screen or other display device.-History:Before the...
/DVRDigital video recorderA digital video recorder , sometimes referred to by the merchandising term personal video recorder , is a consumer electronics device or application software that records video in a digital format to a disk drive, USB flash drive, SD memory card or other local or networked mass storage device...
concept (see Apple Interactive Television BoxApple Interactive Television BoxThe Apple Interactive Television Box was a set-top box developed by Apple Computer in partnership with a number of global telecommunications firms, including British Telecom and Belgacom amongst others...
, Macintosh TVMacintosh TVThe Macintosh TV was Apple's first attempt at computer-television integration. It shared the external appearance of the Macintosh LC 500 series, but in black. The Macintosh TV was essentially a Performa 520 that could switch its built-in 14" Sony Trinitron CRT from being a computer display to a...
) (confirmed with Apple TV on September 12, 2006)
2007
- iPhoneIPhoneThe iPhone is a line of Internet and multimedia-enabled smartphones marketed by Apple Inc. The first iPhone was unveiled by Steve Jobs, then CEO of Apple, on January 9, 2007, and released on June 29, 2007...
(Motorola's RokrMotorola ROKRThe Motorola ROKR is a series of mobile phones from Motorola, and is one of the series in the 4LTR line. The first model was released on September 7th 2005. They are designed for music.-E1:...
was originally considered to be the iPhone, but an iPhone developed by Apple was confirmed at Macworld Expo January 9, 2007) - Development of an advanced finger touch-screen device: confirmed with the release of the iPhoneIPhoneThe iPhone is a line of Internet and multimedia-enabled smartphones marketed by Apple Inc. The first iPhone was unveiled by Steve Jobs, then CEO of Apple, on January 9, 2007, and released on June 29, 2007...
, which features a multi-touchMulti-touchIn computing, multi-touch refers to a touch sensing surface's ability to recognize the presence of two or more points of contact with the surface...
technology, and brought to the iPod line with the iPod touch. - The addition of a spreadsheetSpreadsheetA spreadsheet is a computer application that simulates a paper accounting worksheet. It displays multiple cells usually in a two-dimensional matrix or grid consisting of rows and columns. Each cell contains alphanumeric text, numeric values or formulas...
application to iWorkIWorkiWork is an office suite of desktop applications created by Apple for the Mac OS X and iOS operating systems. The first version of iWork, iWork '05, was released in 2005. The suite originally bundled Keynote, a presentation program which had previously been sold as a standalone application, and...
(confirmed on August 7, 2007, with the introduction of NumbersNumbers (software)Numbers is a spreadsheet application developed by Apple Inc. as part of the iWork productivity suite alongside Keynote and Pages. Numbers 1.0 was announced on August 7, 2007 and thus it is the newest application in the iWork Suite. Numbers runs on Mac OS X v10.4 "Tiger" or newer...
). - iPodIPodiPod is a line of portable media players created and marketed by Apple Inc. The product line-up currently consists of the hard drive-based iPod Classic, the touchscreen iPod Touch, the compact iPod Nano, and the ultra-compact iPod Shuffle...
with a big screen filling its entire front for movie playback (sometimes referred to as "true" or "widescreen" video iPod): Somewhat came true with the iPhone, and fully realized with the iPod touchIPod touchThe iPod Touch is a portable media player, personal digital assistant, handheld game console, and Wi-Fi mobile device designed and marketed by Apple Inc. The iPod Touch adds the multi-touch graphical user interface to the iPod line...
, announced September 5, 2007.
2008
- Movie rentals on iTunes StoreITunes StoreThe iTunes Store is a software-based online digital media store operated by Apple. Opening as the iTunes Music Store on April 28, 2003, with over 200,000 items to purchase, it is, as of April 2008, the number-one music vendor in the United States...
, confirmed on January 15, 2008. - A ultra-light subnotebookSubnotebookA subnotebook is a class of laptop computers that are smaller and lighter than a typical laptop....
, confirmed on January 15 with the introduction of the MacBook AirMacBook AirThe MacBook Air family is a line of Apple ultraportable Macintosh notebook computers.The first-generation MacBook Air was a 13.3"-only model, previously promoted as the World's Thinnest Notebook, introduced at the Macworld Conference & Expo on January 15, 2008. It featured a custom Intel Merom CPU...
. - A new manufacturing technique for new notebooks, confirmed on October 14 with the introduction of the unibody MacBook and MacBook Pro. However, it turns out the method for creating new notebooks was not actually "new" as it had been secretly introduced with the MacBook Air.
2010
- Apple iPad, rumored as iSlate or iTablet, was announced January 27, 2010.
- Apple iPhone 4, rumored as the "iPhone HD" and/or "iPhone 4G", was announced on June 7, 2010.
2011
- A version of the iPhone 4IPhone 4The iPhone 4 is a touchscreen slate smartphone developed by Apple Inc. It is the fourth generation iPhone, and successor to the iPhone 3GS. It is particularly marketed for video calling , consumption of media such as books and periodicals, movies, music, and games, and for general web and e-mail...
using CDMA technology to run on the Verizon WirelessVerizon WirelessCellco Partnership, doing business as Verizon Wireless, is one of the largest mobile network operators in the United States. The network has 107.7 million subscribers as of 2011, making it the largest wireless service provider in America....
cellular network in the United States, long rumored as the "Verizon iPhone" since shortly after the original iPhone on AT&TAT&TAT&T Inc. is an American multinational telecommunications corporation headquartered in Whitacre Tower, Dallas, Texas, United States. It is the largest provider of mobile telephony and fixed telephony in the United States, and is also a provider of broadband and subscription television services...
was announced, was announced on January 11, 2011.
Current Websites
The Apple rumors community is currently made up of several major websiteWebsite
A website, also written as Web site, web site, or simply site, is a collection of related web pages containing images, videos or other digital assets. A website is hosted on at least one web server, accessible via a network such as the Internet or a private local area network through an Internet...
s. Additionally most of the other mainstream technology sites including Ars Technica
Ars Technica
Ars Technica is a technology news and information website created by Ken Fisher and Jon Stokes in 1998. It publishes news, reviews and guides on issues such as computer hardware and software, science, technology policy, and video games. Ars Technica is known for its features, long articles that go...
, Engadget
Engadget
Engadget is a multilingual technology blog network with daily coverage of gadgets and consumer electronics. Though on appearance Engadget functions much like a blog and may be defined as such, much of its editorial content takes the form of an online magazine...
, Gizmodo
Gizmodo
Gizmodo is a technology weblog about consumer electronics. It is part of the Gawker Media network run by Nick Denton and is known for its up-to-date coverage of the technology industry, along with topics as broad as design; architecture; space and science....
and Slashdot
Slashdot
Slashdot is a technology-related news website owned by Geeknet, Inc. The site, which bills itself as "News for Nerds. Stuff that Matters", features user-submitted and ‑evaluated current affairs news stories about science- and technology-related topics. Each story has a comments section...
include Apple sections and sometimes release rumors of their own.
Apple Fan Site
AppleFanSite.com started in June 2011 and is still growing in the Apple community. They recently got 9 out of 10 predictions correct for the iPhone 4s and have carried on to reveal products and news before others. The website started a weekly podcast which is available on iTunes and covers all the latest Apple news and rumours9to5Mac
9to5Mac is a fairly new rumor site that received little attention, until all of its predictions about the aluminum iMacIMac
The iMac is a range of all-in-one Macintosh desktop computers built by Apple. It has been the primary part of Apple's consumer desktop offerings since its introduction in 1998, and has evolved through five distinct forms....
came true. It then leaked what it purported to be genuine pictures of the third generation iPod nano
IPod nano
iPod Nano is a digital media player designed and marketed by Apple Inc.. The first generation of iPod Nano was introduced on September 7, 2005 as a replacement for iPod Mini. It uses flash memory for storage. iPod Nano has gone through six models, or generations, since its introduction...
, which Apple later demanded to be removed, as well as leaking information about the iPod touch
IPod touch
The iPod Touch is a portable media player, personal digital assistant, handheld game console, and Wi-Fi mobile device designed and marketed by Apple Inc. The iPod Touch adds the multi-touch graphical user interface to the iPod line...
. 9to5Mac is now widely believed to have a real source inside Apple and is currently one of the most believed rumor sites.
AppleInsider
In the late 1990s Apple successfully sued a John DoeJohn Doe
The name "John Doe" is used as a placeholder name in a legal action, case or discussion for a male party, whose true identity is unknown or must be withheld for legal reasons. The name is also used to refer to a male corpse or hospital patient whose identity is unknown...
from AppleInsider's boards with the username "Worker Bee" for revealing information on what would eventually become the Apple Pro Mouse. It was a rare case of Apple following through on threats of a suit. The case was settled out of court. In 2004 several moderators and members left the forum to found AppleNova. It also has a forum for discussion of news stories and other community news.
MacBidouille/HardMac
The French site MacBidouille used to report rumors, although they stopped for multiple reasons. However, they still "speculate" from time to time, such as for the release of the G5. Otherwise, MacBidouille (FrenchFrench language
French is a Romance language spoken as a first language in France, the Romandy region in Switzerland, Wallonia and Brussels in Belgium, Monaco, the regions of Quebec and Acadia in Canada, and by various communities elsewhere. Second-language speakers of French are distributed throughout many parts...
for "MacHacks") is one of the best sites of information for French Mac users. It offers daily news, articles and forums, which are amongst the largest ones devoted to French-speaking Mac users. If rumors and announces made part of its fame, most of its articles give technical (testing, fixing, and customizing) or commercial information – and sometimes harsh criticisms against Apple's policy. There is an English
English language
English is a West Germanic language that arose in the Anglo-Saxon kingdoms of England and spread into what was to become south-east Scotland under the influence of the Anglian medieval kingdom of Northumbria...
version of the site called HardMac, which carries the actual same news and articles (usually with a half-day delay), translated in English by a team of volunteers.
MacRumors
In 2000, MacRumors appeared as an aggregator of Mac-related rumors and reports around the Mac web. By consolidating reports and cross-referencing claims, MacRumors attempts to keep track of the rumor community. MacRumors now has over 400,000 members and over 10,000,000 forum posts. In addition to providing rumors, news, and an active forum, MacRumors also serves as one of the most prominent sites for broadcasting live coverage of Apple announcements via MacRumorsLive.com. Macrumors is also home to one of the biggest Mac based forums. Users can find support for many Apple related issues, as well as talk to other Mac users about other community and industry related issues.MacRumors has an Official "Internet Relay Chat" Channel where current events are discussed "Real Time". It is also a place where many Mac users seek assistance from other proficient Mac users. The channel is moderated by many lively "Operators" who provide assistance as well as good natured discussion of many topics. Topics are not limited to "Mac" only conversations. Anything Apple Related is welcomed, and often general "Technical" questions can also be answered here.
The channel can be found at irc.krono.net #macrumors
Extra-community activities
The Mac rumors user communities often coordinate their ranks in extra-community activities. For example, Stanford UniversityStanford University
The Leland Stanford Junior University, commonly referred to as Stanford University or Stanford, is a private research university on an campus located near Palo Alto, California. It is situated in the northwestern Santa Clara Valley on the San Francisco Peninsula, approximately northwest of San...
's Folding@home
Folding@home
Folding@home is a distributed computing project designed to use spare processing power on personal computers to perform simulations of disease-relevant protein folding and other molecular dynamics, and to improve on the methods of doing so...
distributed computing
Distributed computing
Distributed computing is a field of computer science that studies distributed systems. A distributed system consists of multiple autonomous computers that communicate through a computer network. The computers interact with each other in order to achieve a common goal...
protein research project keeps track of how much computer power is donated by users, and currently 6 of the top 100 teams are organized by Mac rumors-related websites.
Apple's response
Apple's official stance on the Mac rumor scene has been one of disapproval. Cease and desistCease and desist
A cease and desist is an order or request to halt an activity and not to take it up again later or else face legal action. The recipient of the cease-and-desist may be an individual or an organization....
orders were not uncommon when rumor sites were able to accurately report product images or documents. Historically, however, Apple has primarily pursued the leakers of information rather than the rumor sites themselves. Apple's recent suit against Think Secret, however, is targeting whether these sites have the right to knowingly publish this protected information.
During his January 10, 2006 keynote address to the Macworld Conference & Expo
Macworld Conference & Expo
Produced by Boston-based IDG World Expo, Macworld | iWorld is a trade-show with conference tracks dedicated to the Apple Macintosh platform. It is held annually in the United States, usually during the second week of January...
in San Francisco, Apple CEO Steve Jobs
Steve Jobs
Steven Paul Jobs was an American businessman and inventor widely recognized as a charismatic pioneer of the personal computer revolution. He was co-founder, chairman, and chief executive officer of Apple Inc...
poked fun at the rumors community by pretending to create a "Super Secret Apple Rumors" podcast
Podcast
A podcast is a series of digital media files that are released episodically and often downloaded through web syndication...
during his demonstration of new features in GarageBand
GarageBand
GarageBand is a software application for Mac OS X and iOS that allows users to create music or podcasts. It is developed by Apple Inc. as a part of the iLife software package on Mac OS X.-Audio recording:...
. The domain SuperSecretAppleRumors.com, was registered by a member of said community, and used to redirect to the rumor site AppleNova.
See also
- Rumor Websites
- AppleInsiderAppleInsiderAppleInsider is a news and rumor website that includes a forum for discussion of news stories and other community news.-Legal issues:In the late 1990s Apple successfully sued a John Doe from AppleInsider's boards with the username "Worker Bee" for revealing information on what would eventually...
- MacRumorsMacRumorsMacRumors.com is a website that aggregates Mac and Apple related news, rumors, and reports. The site was launched in 2000, and is owned by Arnold Kim.By consolidating reports and cross-referencing claims, MacRumors attempts to keep track of the rumor community...
- DaringFireball
- AppleInsider
- General Apple Pages
- Apple Inc.
- iPadIPadThe iPad is a line of tablet computers designed, developed and marketed by Apple Inc., primarily as a platform for audio-visual media including books, periodicals, movies, music, games, and web content. The iPad was introduced on January 27, 2010 by Apple's then-CEO Steve Jobs. Its size and...
- iPhoneIPhoneThe iPhone is a line of Internet and multimedia-enabled smartphones marketed by Apple Inc. The first iPhone was unveiled by Steve Jobs, then CEO of Apple, on January 9, 2007, and released on June 29, 2007...
- iPodIPodiPod is a line of portable media players created and marketed by Apple Inc. The product line-up currently consists of the hard drive-based iPod Classic, the touchscreen iPod Touch, the compact iPod Nano, and the ultra-compact iPod Shuffle...
- MacMacintoshThe Macintosh , or Mac, is a series of several lines of personal computers designed, developed, and marketed by Apple Inc. The first Macintosh was introduced by Apple's then-chairman Steve Jobs on January 24, 1984; it was the first commercially successful personal computer to feature a mouse and a...