Dragonair
Encyclopedia
Hong Kong Dragon Airlines Limited (T: 港龍航空有限公司, S: 港龙航空有限公司, Cantonese: gong2 lung4 hong4 hung1 jau5 haan6 gung1 si1, Pinyin: Gǎng​lóng​ Háng​kōng Yǒu​xiàn​gōng​sī), operating as Dragonair, is an international airline
Airline
An airline provides air transport services for traveling passengers and freight. Airlines lease or own their aircraft with which to supply these services and may form partnerships or alliances with other airlines for mutual benefit...

 and flag carrier
Flag carrier
A flag carrier is a transportation company, such as an airline or shipping company, that, being locally registered in a given country, enjoys preferential rights or privileges, accorded by the government, for international operations. It may be a state-run, state-owned or private but...

 headquartered in Hong Kong
Hong Kong
Hong Kong is one of two Special Administrative Regions of the People's Republic of China , the other being Macau. A city-state situated on China's south coast and enclosed by the Pearl River Delta and South China Sea, it is renowned for its expansive skyline and deep natural harbour...

; with its corporate headquarters, Dragonair House (港龍大厦, 港龙大厦, C: gong2 lung4 daai6 haa6, Pinyin: Gǎnglóng Dàshà), and main hub
Airline hub
An airline hub is an airport that an airline uses as a transfer point to get passengers to their intended destination. It is part of a hub and spoke model, where travelers moving between airports not served by direct flights change planes en route to their destinations...

 at Hong Kong International Airport
Hong Kong International Airport
Hong Kong International Airport is the main airport in Hong Kong. It is colloquially known as Chek Lap Kok Airport , being built on the island of Chek Lap Kok by land reclamation, and also to distinguish it from its predecessor, the closed Kai Tak Airport.The airport opened for commercial...

. The airline operates a scheduled passenger
Passenger
A passenger is a term broadly used to describe any person who travels in a vehicle, but bears little or no responsibility for the tasks required for that vehicle to arrive at its destination....

 network to 32 destinations in 12 countries and territories across Asia
Asia
Asia is the world's largest and most populous continent, located primarily in the eastern and northern hemispheres. It covers 8.7% of the Earth's total surface area and with approximately 3.879 billion people, it hosts 60% of the world's current human population...

, including codeshares. It has an all Airbus
Airbus
Airbus SAS is an aircraft manufacturing subsidiary of EADS, a European aerospace company. Based in Blagnac, France, surburb of Toulouse, and with significant activity across Europe, the company produces around half of the world's jet airliners....

 fleet of 31 aircraft, consisting of A320
Airbus A320 family
The Airbus A320 family is a family of short- to medium-range, narrow-body, commercial passenger jet airliners manufactured by Airbus Industrie.Airbus was originally a consortium of European aerospace companies, and is now fully owned by EADS. Airbus's name has been Airbus SAS since 2001...

s, A321
Airbus A320 family
The Airbus A320 family is a family of short- to medium-range, narrow-body, commercial passenger jet airliners manufactured by Airbus Industrie.Airbus was originally a consortium of European aerospace companies, and is now fully owned by EADS. Airbus's name has been Airbus SAS since 2001...

s and A330
Airbus A330
The Airbus A330 is a wide-body twin-engine jet airliner made by Airbus, a division of EADS. Versions of the A330 have a range of and can accommodate up to 335 passengers in a two-class layout or carry of cargo....

s. Dragonair is a wholly owned subsidiary
Subsidiary
A subsidiary company, subsidiary, or daughter company is a company that is completely or partly owned and wholly controlled by another company that owns more than half of the subsidiary's stock. The subsidiary can be a company, corporation, or limited liability company. In some cases it is a...

 of Hong Kong's flag carrier
Flag carrier
A flag carrier is a transportation company, such as an airline or shipping company, that, being locally registered in a given country, enjoys preferential rights or privileges, accorded by the government, for international operations. It may be a state-run, state-owned or private but...

, Cathay Pacific, and is an affiliate member of the Oneworld
Oneworld
Oneworld , branded as oneworld, is one of the world's three largest global airline alliances with its central management team, oneworld Management Company, based in New York City, New York, USA. Oneworld was founded in 1999 by American Airlines, British Airways, Canadian Airlines, Cathay Pacific...

 airline alliance. The airline was founded on 24 May 1985 by Chao Kuang Piu
Chao Kuang Piu
Chao Kuang-piu, SBS , is a Hong Kong industrial tycoon and philanthropist, sometimes referred to as Hong Kong's "Wool Magnate". -Life:Chao was born in 1919 or 1920 in Ningbo. His father was also a successful businessman in Shanghai. In 1950, Chao went to Hong Kong to develop his own business. His...

, the airline's present honorary chairman. Its maiden flight departed Hong Kong for Kota Kinabalu
Kota Kinabalu
Kota Kinabalu , formerly known as Jesselton, is the capital of Sabah state in East Malaysia. It is also the capital of the West Coast Division of Sabah. The city is located on the northwest coast of Borneo facing the South China Sea. The Tunku Abdul Rahman National Park lies on one side and Mount...

, Malaysia after being granted an air operator's certificate
Air Operator's Certificate
An air operator's certificate is the approval granted from a national aviation authority to an aircraft operator to allow it to use aircraft for commercial purposes. This requires the operator to have personnel, assets and system in place to ensure the safety of its employees and the general public...

 (AOC) by the Hong Kong Government in July 1985. In 2009, Dragonair, together with its parent, Cathay Pacific, operated over 56,000 flights, carried nearly 25 million
Million
One million or one thousand thousand, is the natural number following 999,999 and preceding 1,000,001. The word is derived from the early Italian millione , from mille, "thousand", plus the augmentative suffix -one.In scientific notation, it is written as or just 106...

 passengers and over 1.52 billion
1000000000 (number)
1,000,000,000 is the natural number following 999,999,999 and preceding 1,000,000,001.In scientific notation, it is written as 109....

 kg of cargo
Cargo
Cargo is goods or produce transported, generally for commercial gain, by ship, aircraft, train, van or truck. In modern times, containers are used in most intermodal long-haul cargo transport.-Marine:...

 and mail
Mail
Mail, or post, is a system for transporting letters and other tangible objects: written documents, typically enclosed in envelopes, and also small packages are delivered to destinations around the world. Anything sent through the postal system is called mail or post.In principle, a postal service...

.

History

Early beginning

The airline was established in Hong Kong on 24 May 1985 on the initiative of Kuang-Piu Chao, the airline's present honorary chairman, as a subsidiary of Hong Kong Macau International Investment Co. It started operations in July 1985 with a Boeing 737-200
Boeing 737
The Boeing 737 is a short- to medium-range, twin-engine narrow-body jet airliner. Originally developed as a shorter, lower-cost twin-engine airliner derived from Boeing's 707 and 727, the 737 has developed into a family of nine passenger models with a capacity of 85 to 215 passengers...

 service from Kai Tak International Airport to Kota Kinabalu International Airport
Kota Kinabalu International Airport
Kota Kinabalu International Airport serves the city of Kota Kinabalu, the state capital of Sabah, Malaysia. It is located about 8 km southwest of the city centre. It is the second busiest airport in Malaysia after Kuala Lumpur International Airport, handling 4.8 million passengers in 2009...

 in Malaysia, after receiving an Air Operator's Certificate
Air Operator's Certificate
An air operator's certificate is the approval granted from a national aviation authority to an aircraft operator to allow it to use aircraft for commercial purposes. This requires the operator to have personnel, assets and system in place to ensure the safety of its employees and the general public...

 (AOC) from the Hong Kong Government. The airline commenced services to Phuket
Phuket Province
Phuket , formerly known as Thalang and, in Western sources, Junk Ceylon , is one of the southern provinces of Thailand...

, Thailand
Thailand
Thailand , officially the Kingdom of Thailand , formerly known as Siam , is a country located at the centre of the Indochina peninsula and Southeast Asia. It is bordered to the north by Burma and Laos, to the east by Laos and Cambodia, to the south by the Gulf of Thailand and Malaysia, and to the...

, as well as six secondary cities in mainland China
Mainland China
Mainland China, the Chinese mainland or simply the mainland, is a geopolitical term that refers to the area under the jurisdiction of the People's Republic of China . According to the Taipei-based Mainland Affairs Council, the term excludes the PRC Special Administrative Regions of Hong Kong and...

 on regular charter basis in 1986. In 1987, the airline became the first Hong Kong-based airline to join as an active member of the International Air Transport Association
International Air Transport Association
The International Air Transport Association is an international industry trade group of airlines headquartered in Montreal, Quebec, Canada, where the International Civil Aviation Organization is also headquartered. The executive offices are at the Geneva Airport in SwitzerlandIATA's mission is to...

 (IATA).

Dragonair was the first local competitor for Hong Kong's largest airline, Cathay Pacific, in forty years; and since the airline's inception, Cathay Pacific fought vigorously to block the airline's flight-slot applications. In January 1987, the airline announced its expansion by the order of two long-range McDonnell Douglas MD-11
McDonnell Douglas MD-11
The McDonnell Douglas MD-11 is a three-engine medium- to long-range widebody jet airliner, manufactured by McDonnell Douglas and, later, by Boeing Commercial Airplanes. Based on the DC-10, it features a stretched fuselage, increased wingspan with winglets, refined airfoils on the wing and smaller...

 aircraft. However, after heated hearing before Hong Kong's Air Transport Licensing Authority, the Hong Kong Government adopted a one route-one airline policy, which lasted until 2001. The airline was not able to gain the scheduled routes it needed to compete effectively. The airline was disadvantaged in that Hong Kong's financial secretary back then, Sir John Bembridge, was a former Cathay Pacific chairman.

Mr Stephen Miller, Dragonair's first CEO, said:
Our arrival on the scene was not hailed very enthusiastically by the then Hong Kong government...we got a lot of opposition from Cathay (Pacific).
It was later discovered that Cathay Pacific was concentrating on a boom in travel elsewhere in the 1980s, and left the undeveloped mainland China market to Dragonair. Forced into accepting lesser routes, the young airline focused on the mainland.

1990s

In January 1990, Cathay Pacific, Swire Group
Swire Group
The Swire Group is a transnational corporation headquartered in the Swire House in the City of Westminster, London, England. It controls a range of wholly owned businesses, including deep-sea shipping, cold storage, road transport, and agricultural activities. The current chairman is James...

 and CITIC Pacific
CITIC Pacific
CITIC Pacific is a Hong Kong-based conglomerate holding company headquartered in the CITIC Tower, Admiralty, Hong Kong. It is 58% owned by the state-owned Citic Group in Beijing and has shareholders around the world.-Business areas:...

 acquired an 89 percent stake in the airline, with CITIC Pacific holding 38 percent; while the family of the airline's chairman Kuang-Piu Chao reduced their holding from 22 percent to 6 percent, with the remainder held by minor shareholder
Shareholder
A shareholder or stockholder is an individual or institution that legally owns one or more shares of stock in a public or private corporation. Shareholders own the stock, but not the corporation itself ....

s. The change of ownership saw Cathay Pacific transferring its Beijing
Beijing
Beijing , also known as Peking , is the capital of the People's Republic of China and one of the most populous cities in the world, with a population of 19,612,368 as of 2010. The city is the country's political, cultural, and educational center, and home to the headquarters for most of China's...

 and Shanghai
Shanghai
Shanghai is the largest city by population in China and the largest city proper in the world. It is one of the four province-level municipalities in the People's Republic of China, with a total population of over 23 million as of 2010...

 routes to Dragonair, along with a Lockheed L-1011 TriStar on a lease basis. The first Airbus A320
Airbus A320 family
The Airbus A320 family is a family of short- to medium-range, narrow-body, commercial passenger jet airliners manufactured by Airbus Industrie.Airbus was originally a consortium of European aerospace companies, and is now fully owned by EADS. Airbus's name has been Airbus SAS since 2001...

 joined the airline's fleet in March 1993 and by December, there was a total of six A320 aircraft. This was followed by the introduction of the Airbus A330
Airbus A330
The Airbus A330 is a wide-body twin-engine jet airliner made by Airbus, a division of EADS. Versions of the A330 have a range of and can accommodate up to 335 passengers in a two-class layout or carry of cargo....

 wide-body aircraft
Wide-body aircraft
A wide-body aircraft is a large airliner with two passenger aisles, also known as a widebody aircraft or twin-aisle aircraft. The typical fuselage diameter is . In the typical wide-body economy cabin, passengers are seated seven to ten abreast, allowing a total capacity of 200 to 850 passengers...

 into the Dragonair's fleet in July 1995.

A further redistribution of shares took place in April 1996, when China National Aviation Corporation
China National Aviation Corporation
The China National Aviation Corporation , was a major airline in the Republic of China and is currently a state owned aviation holding company in the People's Republic of China, which owns a majority of Air China and Air Macau.-History:In 1929, it was established as China Airways by...

 (CNAC) purchased 35.86 percent of Dragonair and became the largest shareholder, with Cathay Pacific and Swire retaining 25.50 percent, CITIC Pacific retaining 28.50 percent and the Chao family retaining 5.02 percent. CNAC's holding was further increased to 43 percent when it was listed on the Hong Kong Stock Exchange
Hong Kong Stock Exchange
The Hong Kong Stock Exchange is a stock exchange located in Hong Kong. It is Asia's third largest stock exchange in terms of market capitalization behind the Tokyo Stock Exchange and the Shanghai Stock Exchange and fifth largest in the world...

 on 17 December 1997. On 5 July 1998, Dragonair Flight 841 from Chongqing
Chongqing
Chongqing is a major city in Southwest China and one of the five national central cities of China. Administratively, it is one of the PRC's four direct-controlled municipalities , and the only such municipality in inland China.The municipality was created on 14 March 1997, succeeding the...

 was the last scheduled arrival at Kai Tak Airport
Kai Tak Airport
Kai Tak Airport was the international airport of Hong Kong from 1925 until 1998. It was officially known as the Hong Kong International Airport from 1954 to 6 July 1998, when it was closed and replaced by the new Hong Kong International Airport at Chek Lap Kok, 30 km to the west...

, landed runway 13 at 15:38 GMT (23:38 Hong Kong time).

Operational expansion

In 2000, the airline commenced an all-cargo service to Shanghai, Europe
Europe
Europe is, by convention, one of the world's seven continents. Comprising the westernmost peninsula of Eurasia, Europe is generally 'divided' from Asia to its east by the watershed divides of the Ural and Caucasus Mountains, the Ural River, the Caspian and Black Seas, and the waterways connecting...

 and the Middle East
Middle East
The Middle East is a region that encompasses Western Asia and Northern Africa. It is often used as a synonym for Near East, in opposition to Far East...

 using a leased Boeing 747-200
Boeing 747
The Boeing 747 is a wide-body commercial airliner and cargo transport, often referred to by its original nickname, Jumbo Jet, or Queen of the Skies. It is among the world's most recognizable aircraft, and was the first wide-body ever produced...

 freighter and a service to Osaka
Osaka
is a city in the Kansai region of Japan's main island of Honshu, a designated city under the Local Autonomy Law, the capital city of Osaka Prefecture and also the biggest part of Keihanshin area, which is represented by three major cities of Japan, Kyoto, Osaka and Kobe...

 was added in May 2001. The airline purchased two Boeing 747-300
Boeing 747
The Boeing 747 is a wide-body commercial airliner and cargo transport, often referred to by its original nickname, Jumbo Jet, or Queen of the Skies. It is among the world's most recognizable aircraft, and was the first wide-body ever produced...

 freighters in 2001 and extended freight operations to Xiamen
Xiamen
Xiamen , also known as Amoy , is a major city on the southeast coast of the People's Republic of China. It is administered as a sub-provincial city of Fujian province with an area of and population of 3.53 million...

 and Taipei
Taipei
Taipei City is the capital of the Republic of China and the central city of the largest metropolitan area of Taiwan. Situated at the northern tip of the island, Taipei is located on the Tamsui River, and is about 25 km southwest of Keelung, its port on the Pacific Ocean...

 in 2002. The airline's net profits rose 60 percent to HK$540 million
Million
One million or one thousand thousand, is the natural number following 999,999 and preceding 1,000,001. The word is derived from the early Italian millione , from mille, "thousand", plus the augmentative suffix -one.In scientific notation, it is written as or just 106...

 in 2002, with cargo operations accounting for 30 percent of revenues; and freight volume increasing nearly 50 percent to 20,095 tonne
Tonne
The tonne, known as the metric ton in the US , often put pleonastically as "metric tonne" to avoid confusion with ton, is a metric system unit of mass equal to 1000 kilograms. The tonne is not an International System of Units unit, but is accepted for use with the SI...

s.

All regular flights were converted to scheduled services in March 2000, with passenger service to Taipei, Bangkok
Bangkok
Bangkok is the capital and largest urban area city in Thailand. It is known in Thai as Krung Thep Maha Nakhon or simply Krung Thep , meaning "city of angels." The full name of Bangkok is Krung Thep Mahanakhon Amon Rattanakosin Mahintharayutthaya Mahadilok Phop Noppharat Ratchathani Burirom...

 and Tokyo
Tokyo
, ; officially , is one of the 47 prefectures of Japan. Tokyo is the capital of Japan, the center of the Greater Tokyo Area, and the largest metropolitan area of Japan. It is the seat of the Japanese government and the Imperial Palace, and the home of the Japanese Imperial Family...

 commenced in July 2002, November 2003 and April 2004, respectively. Dragonair Cargo continued to see steady growth and the airline began a Hong Kong–Shanghai freight route on behalf of DHL
DHL
DHL Express is a division of the German logistics company Deutsche Post providing international express mail services. DHL is a world market leader in sea and air mail....

 in June 2003 and leased an Airbus A300
Airbus A300
The Airbus A300 is a short- to medium-range widebody jet airliner. Launched in 1972 as the world's first twin-engined widebody, it was the first product of Airbus Industrie, a consortium of European aerospace companies, wholly owned today by EADS...

 freighter to start a cargo service to Nanjing
Nanjing
' is the capital of Jiangsu province in China and has a prominent place in Chinese history and culture, having been the capital of China on several occasions...

 in June 2004. A second daily European loop to Frankfurt
Frankfurt
Frankfurt am Main , commonly known simply as Frankfurt, is the largest city in the German state of Hesse and the fifth-largest city in Germany, with a 2010 population of 688,249. The urban area had an estimated population of 2,300,000 in 2010...

 and London
London
London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...

, in addition to Manchester
Manchester
Manchester is a city and metropolitan borough in Greater Manchester, England. According to the Office for National Statistics, the 2010 mid-year population estimate for Manchester was 498,800. Manchester lies within one of the UK's largest metropolitan areas, the metropolitan county of Greater...

 and Amsterdam
Amsterdam
Amsterdam is the largest city and the capital of the Netherlands. The current position of Amsterdam as capital city of the Kingdom of the Netherlands is governed by the constitution of August 24, 1815 and its successors. Amsterdam has a population of 783,364 within city limits, an urban population...

, followed and by mid-2004 the airline had five Boeing 747
Boeing 747
The Boeing 747 is a wide-body commercial airliner and cargo transport, often referred to by its original nickname, Jumbo Jet, or Queen of the Skies. It is among the world's most recognizable aircraft, and was the first wide-body ever produced...

 freighters and 26 Airbus
Airbus
Airbus SAS is an aircraft manufacturing subsidiary of EADS, a European aerospace company. Based in Blagnac, France, surburb of Toulouse, and with significant activity across Europe, the company produces around half of the world's jet airliners....

 passenger aircraft. In bitter Air Transport Licensing Authority (ATLA) hearings in 2004, Cathay Pacific applied to fly to three mainland cities to which Dragonair filed an objection, saying the move would have an effect on its very survival.

A new passenger service to Sydney
Sydney
Sydney is the most populous city in Australia and the state capital of New South Wales. Sydney is located on Australia's south-east coast of the Tasman Sea. As of June 2010, the greater metropolitan area had an approximate population of 4.6 million people...

 was scheduled to open in the second half of 2005, along with Manila
Manila
Manila is the capital of the Philippines. It is one of the sixteen cities forming Metro Manila.Manila is located on the eastern shores of Manila Bay and is bordered by Navotas and Caloocan to the north, Quezon City to the northeast, San Juan and Mandaluyong to the east, Makati on the southeast,...

 and Seoul
Seoul
Seoul , officially the Seoul Special City, is the capital and largest metropolis of South Korea. A megacity with a population of over 10 million, it is the largest city proper in the OECD developed world...

 as the other anticipated destinations. The airline also planned services to the United States in 2005, at first with cargo flights. It was the airline's intention to more than double its freighter fleet to nine Boeing 747s by 2008.

Cathay Pacific takeover

By 2005, Cathay Pacific owned 18 percent of the airline, with its parent, Swire Pacific owned 7.71 percent; CNAC owned 43 percent and CITIC Pacific owned 28.5 percent. A Hong Kong newspaper reported that Swire Pacific was in advanced negotiations that would see Cathay Pacific taking over Dragonair. This was dismissed outright by Tony Tyler, then Chief Operating Officer
Chief operating officer
A Chief Operating Officer or Director of Operations can be one of the highest-ranking executives in an organization and comprises part of the "C-Suite"...

 of Cathay Pacific who said "We have no plans to change that structure right now... we are happy with the structure of the shareholding in Dragonair at the moment. " Peter Hilton, transport analyst at CSFB, said Tyler's remarks were a "cut and dried" dismissal of the takeover talk.

On 28 September 2006, Dragonair became a wholly owned subsidiary of Cathay Pacific after completion of a major shareholding realignment involving Cathay Pacific, Air China
Air China
Air China is the flag carrier and one of the major airlines of the People's Republic of China. Based in Beijing Capital International Airport, Air China is the world's 10th largest airline by fleet size. The airline ranked behind its main competitors China Southern Airlines and China Eastern...

, CNAC, CITIC Pacific and Swire Pacific. Cathay Pacific claimed that Dragonair will continue to operate as a separate airline within the Cathay Pacific group, maintaining its own Air Operator's Certificate and with the brand unchanged, with 2,976 employees worldwide. However, the airline will be downsized with five percent of the airline staff retrenched or transferred into Cathay Pacific. No Cathay Pacific staff were to be affected by this announcement.

By 2009, services to Bangkok and Tokyo; and the expansion plans to introduce services to Sydney, Seoul and the United States have been cancelled and terminated. In addition, the planned nine-aircraft freight operation has also been elminated, with three Boeing 747-400BCF freighters transferred to its parent fleet while the two remaining parked at Southern California Logistics Airport
Southern California Logistics Airport
Southern California Logistics Airport , also known as Victorville Airport, is a public airport located in the city of Victorville in San Bernardino County, California approximately north of San Bernardino...

 in Victorville, California
Victorville, California
Victorville is a city located in the Victor Valley of southwestern San Bernardino County, California. According to the U.S. Census Bureau's 2010 census, the city had a population of 115,903, up from 64,030 at the 2000 census.-Geography and climate:...

.

Service integration

Dragonair's own loyalty programme, The Elite, that was launched on 12 February 2001, was merged into Cathay Pacific's The Marco Polo Club from 1 January 2007. Existing Elite members were offered similar membership by The Marco Polo Club. On 1 August 2007, the airline opened a joint regional office with Cathay Pacific in Beijing, that featured a dedicated area for the airline and its parent, and joined the Oneworld
Oneworld
Oneworld , branded as oneworld, is one of the world's three largest global airline alliances with its central management team, oneworld Management Company, based in New York City, New York, USA. Oneworld was founded in 1999 by American Airlines, British Airways, Canadian Airlines, Cathay Pacific...

 alliance as an affiliated member on 1 November, which its parent is a founding member. In addition, they opened the first airline-branded arrival lounge, The Arrival, at Hong Kong International Airport
Hong Kong International Airport
Hong Kong International Airport is the main airport in Hong Kong. It is colloquially known as Chek Lap Kok Airport , being built on the island of Chek Lap Kok by land reclamation, and also to distinguish it from its predecessor, the closed Kai Tak Airport.The airport opened for commercial...

 on 1 October 2008. The airline's ground handling services subsidiary, Hong Kong International Airport Services Ltd (HIAS), was merged with Hong Kong Airport Services Ltd (HAS) on 1 November 2008 and became a wholly owned subsidiary of Cathay Pacific on 1 December 2008.

Destinations

The airline currently operates its own aircraft to 30 destinations in Asia
Asia
Asia is the world's largest and most populous continent, located primarily in the eastern and northern hemispheres. It covers 8.7% of the Earth's total surface area and with approximately 3.879 billion people, it hosts 60% of the world's current human population...

 from its home in Hong Kong
Hong Kong
Hong Kong is one of two Special Administrative Regions of the People's Republic of China , the other being Macau. A city-state situated on China's south coast and enclosed by the Pearl River Delta and South China Sea, it is renowned for its expansive skyline and deep natural harbour...

. Its passenger network includes 18 cities in the People's Republic of China
People's Republic of China
China , officially the People's Republic of China , is the most populous country in the world, with over 1.3 billion citizens. Located in East Asia, the country covers approximately 9.6 million square kilometres...

, including major metropolitan cities of Beijing
Beijing
Beijing , also known as Peking , is the capital of the People's Republic of China and one of the most populous cities in the world, with a population of 19,612,368 as of 2010. The city is the country's political, cultural, and educational center, and home to the headquarters for most of China's...

, Guangzhou
Guangzhou
Guangzhou , known historically as Canton or Kwangchow, is the capital and largest city of the Guangdong province in the People's Republic of China. Located in southern China on the Pearl River, about north-northwest of Hong Kong, Guangzhou is a key national transportation hub and trading port...

 and Shanghai
Shanghai
Shanghai is the largest city by population in China and the largest city proper in the world. It is one of the four province-level municipalities in the People's Republic of China, with a total population of over 23 million as of 2010...

. Additionally, Dragonair operates to Bengaluru, Busan
Busan
Busan , formerly spelled Pusan is South Korea's second largest metropolis after Seoul, with a population of around 3.6 million. The Metropolitan area population is 4,399,515 as of 2010. It is the largest port city in South Korea and the fifth largest port in the world...

, Dhaka
Dhaka
Dhaka is the capital of Bangladesh and the principal city of Dhaka Division. Dhaka is a megacity and one of the major cities of South Asia. Located on the banks of the Buriganga River, Dhaka, along with its metropolitan area, had a population of over 15 million in 2010, making it the largest city...

, Fukuoka
Fukuoka
Fukuoka most often refers to the capital city of Fukuoka Prefecture.It can also refer to:-Locations:* Fukuoka, Gifu, a town in Gifu Prefecture, Japan* Fukuoka, Toyama, a town in Toyama Prefecture, Japan...

, Hanoi
Hanoi
Hanoi , is the capital of Vietnam and the country's second largest city. Its population in 2009 was estimated at 2.6 million for urban districts, 6.5 million for the metropolitan jurisdiction. From 1010 until 1802, it was the most important political centre of Vietnam...

, Kaohsiung
Kaohsiung
Kaohsiung is a city located in southwestern Taiwan, facing the Taiwan Strait on the west. Kaohsiung, officially named Kaohsiung City, is divided into thirty-eight districts. The city is one of five special municipalities of the Republic of China...

, Kathmandu, Kota Kinabalu
Kota Kinabalu
Kota Kinabalu , formerly known as Jesselton, is the capital of Sabah state in East Malaysia. It is also the capital of the West Coast Division of Sabah. The city is located on the northwest coast of Borneo facing the South China Sea. The Tunku Abdul Rahman National Park lies on one side and Mount...

, Manila
Manila
Manila is the capital of the Philippines. It is one of the sixteen cities forming Metro Manila.Manila is located on the eastern shores of Manila Bay and is bordered by Navotas and Caloocan to the north, Quezon City to the northeast, San Juan and Mandaluyong to the east, Makati on the southeast,...

, Naha, Phnom Penh
Phnom Penh
Phnom Penh is the capital and largest city of Cambodia. Located on the banks of the Mekong River, Phnom Penh has been the national capital since the French colonized Cambodia, and has grown to become the nation's center of economic and industrial activities, as well as the center of security,...

, Phuket, Sendai and Taipei
Taipei
Taipei City is the capital of the Republic of China and the central city of the largest metropolitan area of Taiwan. Situated at the northern tip of the island, Taipei is located on the Tamsui River, and is about 25 km southwest of Keelung, its port on the Pacific Ocean...

. The airline has a marketing codeshare agreement with Air China
Air China
Air China is the flag carrier and one of the major airlines of the People's Republic of China. Based in Beijing Capital International Airport, Air China is the world's 10th largest airline by fleet size. The airline ranked behind its main competitors China Southern Airlines and China Eastern...

 to Dalian
Dalian
Dalian is a major city and seaport in the south of Liaoning province, Northeast China. It faces Shandong to the south, the Yellow Sea to the east and the Bohai Sea to the west and south. Holding sub-provincial administrative status, Dalian is the southernmost city of Northeast China and China's...

 and Tianjin
Tianjin
' is a metropolis in northern China and one of the five national central cities of the People's Republic of China. It is governed as a direct-controlled municipality, one of four such designations, and is, thus, under direct administration of the central government...

; and with Royal Brunei Airlines to Bandar Seri Begawan
Bandar Seri Begawan
Bandar Seri Begawan, with an estimated population 140,000 , is the capital and largest city of the Sultanate of Brunei...

, to serve these destinations without operating its own aircraft.

Livery

The airline's original livery consists of a thick red-coloured horizontal strip along a white-coloured fuselage with a red-coloured vertical stabilizer
Vertical stabilizer
The vertical stabilizers, vertical stabilisers, or fins, of aircraft, missiles or bombs are typically found on the aft end of the fuselage or body, and are intended to reduce aerodynamic side slip. It is analogical to a skeg on boats and ships.On aircraft, vertical stabilizers generally point upwards...

. The airline's traditional Chinese and English name and its logo are in gold colour and are painted on the forward fuselage above the red horizontal strip and on the vertical stabilizer, respectively.

The current livery is in white colour with a red dragon on the cowling
Cowling
A cowling is the covering of a vehicle's engine, most often found on automobiles and aircraft.A cowling may be used:* for drag reduction* for engine cooling by directing airflow* as an air intake for jet engines* for decorative purposes...

 and on the vertical stabilizer; and the airline's name written in Chinese red lettering and in English black lettering above and below the front passenger windows, respectively. In addition, there is a 30 cm Oneworld
Oneworld
Oneworld , branded as oneworld, is one of the world's three largest global airline alliances with its central management team, oneworld Management Company, based in New York City, New York, USA. Oneworld was founded in 1999 by American Airlines, British Airways, Canadian Airlines, Cathay Pacific...

 logo next to the first left door and a Swire Group
Swire Group
The Swire Group is a transnational corporation headquartered in the Swire House in the City of Westminster, London, England. It controls a range of wholly owned businesses, including deep-sea shipping, cold storage, road transport, and agricultural activities. The current chairman is James...

 logo on the aft
Aft
Aft, in naval terminology, is an adjective or adverb meaning, towards the stern of the ship, when the frame of reference is within the ship. Example: "Able Seaman Smith; lay aft!". Or; "What's happening aft?"...

 of the aircraft.

On 5 May 2005, Dragonair celebrated its 20th Anniversary with a new Airbus A330-300 (B-HWG) painted in a special livery. The work of art took 14 months to realise, from design tender to completed image. The special livery featured a waterside view with a junk
Junk (ship)
A junk is an ancient Chinese sailing vessel design still in use today. Junks were developed during the Han Dynasty and were used as sea-going vessels as early as the 2nd century AD. They evolved in the later dynasties, and were used throughout Asia for extensive ocean voyages...

 and fishes leaping out of the water at the front of the aircraft; a red dragon spread across the fuselage
Fuselage
The fuselage is an aircraft's main body section that holds crew and passengers or cargo. In single-engine aircraft it will usually contain an engine, although in some amphibious aircraft the single engine is mounted on a pylon attached to the fuselage which in turn is used as a floating hull...

 in the daylight; and children playing with traditional Chinese lanterns
Paper lantern
Paper lanterns come in various shapes and sizes, as well as various methods of construction. In their simplest form, they are simply a paper bag with a candle placed inside, although more complicated lanterns consist of a collapsible bamboo or metal frame of hoops covered with tough paper.-In Asian...

 by the waterside of an ancient village on the left side of the aircraft, representing the past. It also featured a waterside view with a Star Ferry
Star Ferry
The Star Ferry, or The "Star" Ferry Company, is a passenger ferry service operator in Hong Kong. Its principal routes carry passengers across Victoria Harbour, between Hong Kong Island and Kowloon...

 at front of the aircraft; and a red dragon spread across the fuselage in the Hong Kong
Hong Kong
Hong Kong is one of two Special Administrative Regions of the People's Republic of China , the other being Macau. A city-state situated on China's south coast and enclosed by the Pearl River Delta and South China Sea, it is renowned for its expansive skyline and deep natural harbour...

 night sky, representing the present. Stanley Hui, Dragonair's CEO at the time, described the special livery "embodies the spirit of the Chinese dragons of old – a spirit that aspires to excellence".

Passenger

Dragonair operates 32 passenger aircraft, 8 of which are fitted with three classes of service (First
First class (aviation)
First class is a luxury travel class on some airliners that exceeds business class, premium economy, and economy class. On a passenger jetliner, first class refers to a limited number of seats or cabins located in the front of the aircraft which are notable for their comfort, service, and privacy...

, Business
Business class
Business class is a travel class available on many commercial airlines and rail lines, known by brand names which vary by airline or rail company. In the airline industry, it was originally intended as an intermediate level of service between economy class and first class, but many airlines now...

 and Economy
Economy class
__FORCETOC__Economy class, also called coach class , steerage, or standard class, is the lowest class of seating in air travel, rail travel, and sometimes ferry or maritime travel....

) and 21 of which are fitted with two classes of service (Business and Economy). The airline has an all Airbus
Airbus
Airbus SAS is an aircraft manufacturing subsidiary of EADS, a European aerospace company. Based in Blagnac, France, surburb of Toulouse, and with significant activity across Europe, the company produces around half of the world's jet airliners....

 fleet with a mix of single-aisle
Narrow-body aircraft
A narrow-body aircraft is an airliner with a fuselage aircraft cabin width typically of 3 to 4 metres , and airline seat arranged 2 to 6 abreast along a single aisle...

 and wide-body aircraft
Wide-body aircraft
A wide-body aircraft is a large airliner with two passenger aisles, also known as a widebody aircraft or twin-aisle aircraft. The typical fuselage diameter is . In the typical wide-body economy cabin, passengers are seated seven to ten abreast, allowing a total capacity of 200 to 850 passengers...

, with an average age of 8.7 years (as of 13 December 2009) .
Dragonair Passenger Fleet
Aircraft In Service Orders Passengers Notes
F J Y Total
Airbus A320-200 11 0 8 150 158
Airbus A320-200 2
TBA
2 new A320 will be joining KA's fleet by April 2012
Airbus A321-200 6 24 148 172
Airbus A330-300 6 12 42 230 284 All Airbus A330-300s without First Class are fitted with
personal televisions in all cabin classes.
One more operated for Cathay Pacific
Cathay Pacific
Cathay Pacific is the flag carrier of Hong Kong, with its head office and main hub located at Hong Kong International Airport, although the airline's registered office is on the 33rd floor of One Pacific Place...

3 30 270 300
3 44 267 311
3 42 273 315
Total 32 2


Loyalty programmes

Dragonair shares two loyalty programmes with its parent company, Cathay Pacific
Cathay Pacific
Cathay Pacific is the flag carrier of Hong Kong, with its head office and main hub located at Hong Kong International Airport, although the airline's registered office is on the 33rd floor of One Pacific Place...

: The Marco Polo Club (The Club), a loyalty programme, and Asia Miles, a travel reward programme. Members of The Club are automatically enrolled as Asia Miles members.

Services

Food and beverages served on flights from Hong Kong
Hong Kong
Hong Kong is one of two Special Administrative Regions of the People's Republic of China , the other being Macau. A city-state situated on China's south coast and enclosed by the Pearl River Delta and South China Sea, it is renowned for its expansive skyline and deep natural harbour...

 are provided by LSG Lufthansa Service Hong Kong Ltd, a Dragonair associate
Associate company
An associate company in accounting and business valuation is a company in which another company owns a significant portion of voting shares, usually 20–50%. In this case, an owner does not consolidate the associate's financial statements. Ownership of over 50% creates a subsidiary, with its...

. A variety of regional dishes, such as dim sum
Dim sum
Dim sum refers to a style of Chinese food prepared as small bite-sized or individual portions of food traditionally served in small steamer baskets or on small plates...

, Fokkien fried rice, barbecue pork
Char siu
Char siu , otherwise known as barbecued meat in China or Chinese-flavored barbecued meat outside China, is a popular way to flavor and prepare pork in Cantonese cuisine. It is classified as a type of siu mei, Cantonese roasted meat...

 with fried rice and chicken with Thai sweet chilli, is served on flights into mainland China
Mainland China
Mainland China, the Chinese mainland or simply the mainland, is a geopolitical term that refers to the area under the jurisdiction of the People's Republic of China . According to the Taipei-based Mainland Affairs Council, the term excludes the PRC Special Administrative Regions of Hong Kong and...

. However, only beverages and cakes will be served in Economy Class
Economy class
__FORCETOC__Economy class, also called coach class , steerage, or standard class, is the lowest class of seating in air travel, rail travel, and sometimes ferry or maritime travel....

 for flights between Hong Kong and Changsha, Guangzhou
Guangzhou
Guangzhou , known historically as Canton or Kwangchow, is the capital and largest city of the Guangdong province in the People's Republic of China. Located in southern China on the Pearl River, about north-northwest of Hong Kong, Guangzhou is a key national transportation hub and trading port...

 and Sanya
Sanya
Sanya is the southernmost city in China and is a part of Hainan Province. In 2006, it had a population of 536,000, making it, after the provincial capital , the second most populous city on the island. The city is renowned for its tropical climate and has emerged as a popular tourist destination,...

.

Dragon On Air, the airline's in-flight entertainment
In-flight Entertainment
In-flight entertainment refers to the entertainment available to aircraft passengers during a flight. In 1936, the airship Hindenburg offered passengers a piano, lounge, dining room, smoking room, and bar during the 2½ day flight between Europe and America...

 system, offers up to 10 video channels and 16 audio channels in all cabin classes on selected Airbus A330-300
Airbus A330
The Airbus A330 is a wide-body twin-engine jet airliner made by Airbus, a division of EADS. Versions of the A330 have a range of and can accommodate up to 335 passengers in a two-class layout or carry of cargo....

 aircraft with no First class seats are installed with personal televisions (PTVs). For all other Airbus A330-300s, First Class
First class (aviation)
First class is a luxury travel class on some airliners that exceeds business class, premium economy, and economy class. On a passenger jetliner, first class refers to a limited number of seats or cabins located in the front of the aircraft which are notable for their comfort, service, and privacy...

 passengers a choice of five channels from PTV; while Business
Business class
Business class is a travel class available on many commercial airlines and rail lines, known by brand names which vary by airline or rail company. In the airline industry, it was originally intended as an intermediate level of service between economy class and first class, but many airlines now...

 and Economy Class passengers on Airbus A330-300 and Airbus A321-200
Airbus A320 family
The Airbus A320 family is a family of short- to medium-range, narrow-body, commercial passenger jet airliners manufactured by Airbus Industrie.Airbus was originally a consortium of European aerospace companies, and is now fully owned by EADS. Airbus's name has been Airbus SAS since 2001...

 aircraft are shown video features on the overhead screen. In addition, the airline provides a range different newspapers and magazines from around the world, including the airline's in-flight magazine Silkroad.

Dragonair has codeshare agreements with the following partner airlines:
  • Cathay Pacific: All flights except to and from Taipei
    Taipei
    Taipei City is the capital of the Republic of China and the central city of the largest metropolitan area of Taiwan. Situated at the northern tip of the island, Taipei is located on the Tamsui River, and is about 25 km southwest of Keelung, its port on the Pacific Ocean...

    , Kaoshiung, Manila
    Manila
    Manila is the capital of the Philippines. It is one of the sixteen cities forming Metro Manila.Manila is located on the eastern shores of Manila Bay and is bordered by Navotas and Caloocan to the north, Quezon City to the northeast, San Juan and Mandaluyong to the east, Makati on the southeast,...

     and Phnom Penh
    Phnom Penh
    Phnom Penh is the capital and largest city of Cambodia. Located on the banks of the Mekong River, Phnom Penh has been the national capital since the French colonized Cambodia, and has grown to become the nation's center of economic and industrial activities, as well as the center of security,...

  • Air China
    Air China
    Air China is the flag carrier and one of the major airlines of the People's Republic of China. Based in Beijing Capital International Airport, Air China is the world's 10th largest airline by fleet size. The airline ranked behind its main competitors China Southern Airlines and China Eastern...

    : On flights to and from Beijing
    Beijing
    Beijing , also known as Peking , is the capital of the People's Republic of China and one of the most populous cities in the world, with a population of 19,612,368 as of 2010. The city is the country's political, cultural, and educational center, and home to the headquarters for most of China's...

    , Chengdu
    Chengdu
    Chengdu , formerly transliterated Chengtu, is the capital of Sichuan province in Southwest China. It holds sub-provincial administrative status...

    , Chongqing
    Chongqing
    Chongqing is a major city in Southwest China and one of the five national central cities of China. Administratively, it is one of the PRC's four direct-controlled municipalities , and the only such municipality in inland China.The municipality was created on 14 March 1997, succeeding the...

    , Dalian
    Dalian
    Dalian is a major city and seaport in the south of Liaoning province, Northeast China. It faces Shandong to the south, the Yellow Sea to the east and the Bohai Sea to the west and south. Holding sub-provincial administrative status, Dalian is the southernmost city of Northeast China and China's...

     (all flights operate by Air China) and Tianjin
    Tianjin
    ' is a metropolis in northern China and one of the five national central cities of the People's Republic of China. It is governed as a direct-controlled municipality, one of four such designations, and is, thus, under direct administration of the central government...

     (all flights operate by Air China)
  • Malaysia Airlines
    Malaysia Airlines
    Malaysian Airline System Berhad , DBA Malaysia Airlines , is the government-owned flag carrier of Malaysia. Malaysia Airlines operates flights from its home base, Kuala Lumpur International Airport, and its eastern hub in Kota Kinabalu. It has its headquarters on the grounds of Sultan Abdul Aziz...

    : On flights to and from Kota Kinabalu
    Kota Kinabalu
    Kota Kinabalu , formerly known as Jesselton, is the capital of Sabah state in East Malaysia. It is also the capital of the West Coast Division of Sabah. The city is located on the northwest coast of Borneo facing the South China Sea. The Tunku Abdul Rahman National Park lies on one side and Mount...

  • Royal Brunei Airlines: On flights to and from Bandar Seri Begawan
    Bandar Seri Begawan
    Bandar Seri Begawan, with an estimated population 140,000 , is the capital and largest city of the Sultanate of Brunei...

    .

Awards


Subsidiaries and associates

Since its founding in 1985, the airline has been investing into airline-related servicing companies, including inflight catering, ground handling and service equipment companies.
Dragonair Major Subsidiaries and Associates
Company Percentage owned
LSG Lufthansa Service Hong Kong Ltd 31.94%
Dah-Chong Hong-Dragonair Airport GSE Service Ltd (DAS) 30%
HAS GSE Solutions Ltd 30%


Hong Kong International Airport Services Ltd

Hong Kong International Airport Services Ltd (HIAS), a former wholly owned subsidiary, provides ground handling services
Aircraft ground handling
In aviation, aircraft ground handling defines the servicing of an aircraft while it is on the ground and parked at a terminal gate of an airport.-Overview:...

 to the airline at Hong Kong International Airport
Hong Kong International Airport
Hong Kong International Airport is the main airport in Hong Kong. It is colloquially known as Chek Lap Kok Airport , being built on the island of Chek Lap Kok by land reclamation, and also to distinguish it from its predecessor, the closed Kai Tak Airport.The airport opened for commercial...

. Their services include airside/landside operations, airport lounge
Airport lounge
An airport lounge is a lounge owned by a particular airline . Many offer private meeting rooms, phone, fax, wireless and Internet access and other business services, along with provisions to enhance comfort such as free drinks and snacks...

, baggage services, cargo services, ramp
Airport ramp
The airport ramp or apron is part of an airport. It is usually the area where aircraft are parked, unloaded or loaded, refueled or boarded. Although the use of the apron is covered by regulations, such as lighting on vehicles, it is typically more accessible to users than the runway or taxiway...

 services, ticketing & Information, station control and flight operations. On 1 November 2008, HIAS was integrated into Hong Kong Airport Services Ltd (HAS), a joint venture
Joint venture
A joint venture is a business agreement in which parties agree to develop, for a finite time, a new entity and new assets by contributing equity. They exercise control over the enterprise and consequently share revenues, expenses and assets...

 between Dragonair and Cathay Pacific
Cathay Pacific
Cathay Pacific is the flag carrier of Hong Kong, with its head office and main hub located at Hong Kong International Airport, although the airline's registered office is on the 33rd floor of One Pacific Place...

, to become one of the Asia's largest airport services providers. On 1 December 2008, HAS became a wholly owned subsidiary of Cathay Pacific.

External links

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