Extreme Championship Wrestling
Encyclopedia
Extreme Championship Wrestling (ECW) was a professional wrestling
Professional wrestling
Professional wrestling is a mode of spectacle, combining athletics and theatrical performance.Roland Barthes, "The World of Wrestling", Mythologies, 1957 It takes the form of events, held by touring companies, which mimic a title match combat sport...

 promotion
Professional wrestling promotion
A professional wrestling promotion is a company or business that regularly performs shows involving professional wrestling. Promotion also describes a role which entails management, advertising and logistics of running a wrestling event...

 that was founded in Philadelphia, Pennsylvania in 1992 by Tod Gordon
Tod Gordon
Tod Gordon is the President of Carver W. Reed Co. Inc, a Philadelphia jewelry store and loan office that was established in 1860. He is also the founder of both defunct Professional wrestling promotions Eastern Championship Wrestling and Extreme Championship Wrestling...

 and closed when his successor, Paul Heyman
Paul Heyman
Paul Heyman is an American entertainment producer, best known for his career in professional wrestling as a promoter, manager, commentator and journalist. He is also an occasional actor in film....

, declared bankruptcy
Bankruptcy
Bankruptcy is a legal status of an insolvent person or an organisation, that is, one that cannot repay the debts owed to creditors. In most jurisdictions bankruptcy is imposed by a court order, often initiated by the debtor....

 in April 2001. After subsequently purchasing the assets of ECW, World Wrestling Entertainment
World Wrestling Entertainment
World Wrestling Entertainment, Inc. is an American publicly traded, privately controlled entertainment company dealing primarily in professional wrestling, with major revenue sources also coming from film, music, product licensing, and direct product sales...

 relaunched the Extreme Championship Wrestling franchise as a WWE brand
WWE Brand Extension
WWE, formerly the World Wrestling Federation and World Wrestling Entertainment , currently promotes its core business of professional wrestling through two "brands" named after their two major television shows Raw and SmackDown...

 from June 2006 until February 2010 to complement their existing Raw
WWE RAW
WWE Raw ) is a sports entertainment television program for WWE that currently airs on the USA Network in the United States...

 and SmackDown brands.

The group has showcased many different and international styles of professional wrestling, ranging from lucha libre
Lucha libre
Lucha libre is a term used in Mexico, and other Spanish-speaking countries, for a form of professional wrestling that has developed within those countries...

 to puroresu to hardcore wrestling
Hardcore wrestling
Hardcore wrestling is a form of professional wrestling that eschews traditional concepts of match rules in favor of matches that take place in unusual environments, using foreign objects that are not normally permitted...

.

Tri-State Wrestling Alliance and Eastern Championship Wrestling

ECW had its origins in 1989 under the banner Tri-State Wrestling Alliance owned by Joel Goodhart. In 1992, Goodhart sold his share of the company to his partner, Tod Gordon
Tod Gordon
Tod Gordon is the President of Carver W. Reed Co. Inc, a Philadelphia jewelry store and loan office that was established in 1860. He is also the founder of both defunct Professional wrestling promotions Eastern Championship Wrestling and Extreme Championship Wrestling...

, who in return renamed the promotion Eastern Championship Wrestling. When Eastern Championship Wrestling was founded, it was a member of the National Wrestling Alliance
National Wrestling Alliance
The National Wrestling Alliance is a wrestling promotion company and sanctions various NWA championships in the United States. The NWA has been in operation since 1948...

 (NWA). At the time, "Hot Stuff" Eddie Gilbert was the lead booker of Eastern Championship Wrestling. Gilbert, after a falling out with Tod Gordon, was replaced in September 1993 by Paul Heyman
Paul Heyman
Paul Heyman is an American entertainment producer, best known for his career in professional wrestling as a promoter, manager, commentator and journalist. He is also an occasional actor in film....

. Heyman, known on television as Paul E. Dangerously, had just left World Championship Wrestling
World Championship Wrestling
World Championship Wrestling, Inc. was an American professional wrestling promotion which existed from 1988 to 2001. Based in Atlanta, Georgia, it began as a regional promotion affiliated with the National Wrestling Alliance , named Jim Crockett Promotions until November 1988, when Ted Turner and...

 (WCW) and was looking for a new challenge.

Eastern Championship Wrestling contrasted contemporary professional wrestling, which was marketed more towards families. Its successor was Extreme Championship Wrestling.

Secession from the NWA

In 1994, Jim Crockett's
Jim Crockett, Jr.
Jim Crockett, Jr. is a former professional wrestling promoter. From 1973 to 1988, he owned Jim Crockett Promotions , a wrestling company affiliated with the National Wrestling Alliance...

 non-compete agreement with Ted Turner
Ted Turner
Robert Edward "Ted" Turner III is an American media mogul and philanthropist. As a businessman, he is known as founder of the cable news network CNN, the first dedicated 24-hour cable news channel. In addition, he founded WTBS, which pioneered the superstation concept in cable television...

, who purchased World Championship Wrestling
World Championship Wrestling
World Championship Wrestling, Inc. was an American professional wrestling promotion which existed from 1988 to 2001. Based in Atlanta, Georgia, it began as a regional promotion affiliated with the National Wrestling Alliance , named Jim Crockett Promotions until November 1988, when Ted Turner and...

 (WCW) from Crockett in November 1988, was up and he decided to start promoting with the NWA again. Crockett went to Tod Gordon and asked him to hold a tournament for the NWA's top prize, the NWA World Heavyweight Championship
NWA World Heavyweight Championship
The National Wrestling Alliance World Heavyweight Championship is a professional wrestling world heavyweight championship in the National Wrestling Alliance. Its lineage has been traced from the first World Heavyweight Championship, which traces its lineage to Georg Hackenschmidt's 1905 title and...

, in ECW's home area of Philadelphia, Pennsylvania on August 27, 1994. NWA President Dennis Coralluzzo alleged that Crockett and Gordon were going to try to monopolize the title (akin to Crockett's actions in the 1980s) and stated Crockett did not have the NWA board's approval, which resulted in Coralluzzo personally overseeing the tournament. Gordon took offense at Coralluzzo for his power plays and began contemplating a plan to secede ECW from the NWA through a controversial and public manner that would attract attention to ECW and insult the NWA organization. Gordon planned to have Shane Douglas
Shane Douglas
Troy Alan Martin is an American professional wrestler and promoter, better known by his ring name "The Franchise" Shane Douglas. In the course of his career, which has spanned nearly three decades, Douglas has wrestled in Extreme Championship Wrestling and World Championship Wrestling and briefly...

, who was scheduled to face 2 Cold Scorpio
2 Cold Scorpio
Charles Scaggs is an American professional wrestler, better known by his ring name 2 Cold Scorpio . Scaggs has competed in Extreme Championship Wrestling, World Championship Wrestling, World Wrestling Entertainment and Pro Wrestling Noah...

 in the tournament finals, throw down the NWA World Heavyweight Championship upon winning as an act of defiance.

The idea of throwing down the NWA World Heavyweight Championship was originally planned by Tod Gordon and Paul Heyman. Heyman persuaded Douglas by noting that the negative would only be that NWA traditionalists would just see them as traitors to tradition. Adding to Douglas' decision was the animosity between Douglas and NWA President Dennis Coralluzzo, who at the time publicly criticized Douglas and told NWA affiliated bookers not to book Douglas for shows. Coralluzzo believed that Douglas was a "bad risk" and had the tendency to not appear at events in which he was scheduled. Douglas ultimately decided to go through with Gordon and Heyman's plan, inspired by his father's motto
Motto
A motto is a phrase meant to formally summarize the general motivation or intention of a social group or organization. A motto may be in any language, but Latin is the most used. The local language is usual in the mottoes of governments...

 of "doing right by the people that do right by you." After looking up and saying, "This is it tonight, Dad," Douglas threw down the NWA World Heavyweight Championship stating that he did not want to be champion of a "dead promotion" that "died seven years ago." He then raised the Eastern Championship Wrestling title and declared it to be a World Heavyweight Championship— calling it the only real world title left in professional wrestling. When recalling this event years later, Paul Heyman stated the following in an 1998 chat:


Coralluzzo was interviewed after the event and declared that Douglas would be the world champion of the NWA "whether he likes it or not", calling Douglas' actions a "disgrace" and said he would move to have Douglas stripped of both the NWA World Heavyweight Championship and the Eastern Championship Wrestling Heavyweight Championship, calling him "undeserving" of both titles. Gordon made the following announcement on the next edition of NWA-ECW programming.
The promotion showcased many different styles of professional wrestling, including hardcore wrestling
Hardcore wrestling
Hardcore wrestling is a form of professional wrestling that eschews traditional concepts of match rules in favor of matches that take place in unusual environments, using foreign objects that are not normally permitted...

 matches as well as lucha libre
Lucha libre
Lucha libre is a term used in Mexico, and other Spanish-speaking countries, for a form of professional wrestling that has developed within those countries...

 and Japanese wrestling styles.

ECW Arena and television syndication

The bulk of ECW's shows remained at the ECW Arena, a former warehouse secluded under a section of Interstate 95
Interstate 95 in Pennsylvania
Interstate 95 is an Interstate highway running from Miami, Florida north to Houlton, Maine. In the U.S. state of Pennsylvania, the route is known by many as the Delaware Expressway, but is officially named The Vietnam Veterans Memorial Highway. and locally known as "95"...

. Seating comprised simple folding chairs and four sets of portable bleachers, and the whole sort of unconventional set up reflected the gritty style of the wrestling itself. Shows were actually broadcast on a Philadelphia local cable sports station (SportsChannel America
SportsChannel America
SportsChannel America was a cable television network operated by Cablevision. It was the country's first regional sports network, and thus an important ancestor to many of the United States' regional sports outlets, especially Fox Sports Net and Comcast SportsNet. SportsChannel New York was the...

's local affiliate, SportsChannel Philadelphia
SportsChannel Philadelphia
SportsChannel Philadelphia was a regional sports network that served the Philadelphia area during the 1990s. The network was owned by Cablevision along with its sister-network PRISM and was part of SportsChannel America. Games from Philadelphia's sports teams were split between the two networks...

) on Tuesday evenings. After Sports Channel Philadelphia went off the air in 1997, the show moved to WPPX-TV 61
WPPX
WPPX-TV is the Ion Television network affiliate for the Philadelphia area, broadcasting on digital channel 31. It is owned and operated by ION Media Networks, formerly Paxson Communications...

. It later moved to a former independent broadcast station (WGTW
WGTW-TV
WGTW-TV, digital channel 27, is a Trinity Broadcasting Network-owned and operated television station licensed to Burlington, New Jersey, and serving the Philadelphia, Pennsylvania area...

 48) in Philadelphia on either Friday or Saturday night at 1 or 2 a.m. Shows were also aired on the MSG Network
MSG Network
The MSG Network, now shortened to simply MSG, is a regional cable television and radio network serving the Mid-Atlantic United States. It is focused on New York City sports teams...

 in NYC on Friday nights (Early Saturday morning) at 2 a.m. Due to the obscurity of the stations and ECW itself, as well as the lack of FCC
Federal Communications Commission
The Federal Communications Commission is an independent agency of the United States government, created, Congressional statute , and with the majority of its commissioners appointed by the current President. The FCC works towards six goals in the areas of broadband, competition, the spectrum, the...

 oversight at that late hour, many times expletives and violence were not edited out of these showings, along with extensive use of copyrighted music and music videos, helping to get ECW noticed by the coveted 18-35 demographic.

Paul Heyman and cross promotion

In 1995, Tod Gordon
Tod Gordon
Tod Gordon is the President of Carver W. Reed Co. Inc, a Philadelphia jewelry store and loan office that was established in 1860. He is also the founder of both defunct Professional wrestling promotions Eastern Championship Wrestling and Extreme Championship Wrestling...

 sold ECW to his head booker, Paul Heyman
Paul Heyman
Paul Heyman is an American entertainment producer, best known for his career in professional wrestling as a promoter, manager, commentator and journalist. He is also an occasional actor in film....

. Afterward, Gordon remained in ECW as a figurehead commissioner. Years after being the ECW "Commissioner", Gordon left ECW. His absence was explained on-air that he retired from wrestling due to family. Rumors circulate, however, that Gordon was fired by Heyman after he was suspected as a "locker room mole" for a rival wrestling promotion, helping to lure talent to World Championship Wrestling. Many years later, in an interview, Gordon claims that the "WCW mole" situation was nothing more than a work.

Storyline-wise, Vince McMahon
Vince McMahon
Vincent Kennedy "Vince" McMahon is an American professional wrestling promoter, announcer, commentator, film producer, actor and former occasional professional wrestler. McMahon is the current Chairman, CEO and Chairman of the Executive Committee of professional wrestling promotion WWE...

 first became "aware" of ECW while at the 1995 King of the Ring
King of the Ring (1995)
King of the Ring was the third annual King of the Ring professional wrestling pay-per-view event produced by the World Wrestling Federation . It took place on June 25, 1995 at the CoreStates Spectrum in Philadelphia, Pennsylvania....

 event in ECW's home base of Philadelphia. During the match between Mabel
Nelson Frazier, Jr.
Nelson Frazier, Jr. is an American professional wrestler and actor, better known by his ring names Mabel, Viscera, Big Daddy V, and King V. He is best known for his work with World Wrestling Federation/Entertainment...

 and Savio Vega
Savio Vega
Juan Rivera is a professional wrestler best known under the name Savio Vega. During the mid-late 1990s, he was an active wrestler in the World Wrestling Federation...

, the crowd suddenly started to angrily chant, "ECW ECW ECW!". On September 22, 1996, at the In Your House: Mind Games
In Your House 10: Mind Games
In Your House 10: Mind Games was a professional wrestling pay-per-view event produced by the World Wrestling Federation , which took place on September 22, 1996 at the CoreStates Center in Philadelphia, Pennsylvania...

 event in Philadelphia, ECW stars The Sandman, Tommy Dreamer
Tommy Dreamer
Thomas James "Tom" Laughlin is an American professional wrestler better known by his ring name Tommy Dreamer. He is currently working for various promotions on the independent circuit. He is best known for his time spent with Extreme Championship Wrestling and World Wrestling Entertainment...

, Paul Heyman, and Taz were in the front row with Sandman even interfering in one match (when he threw beer on Savio Vega during his strap match with Bradshaw
John Layfield
John Charles Layfield is a former American professional wrestler, a former commentator/host for mixed martial arts promotion Vyper Fight League and financial analyst for Fox News...

). McMahon acknowledged ECW's status as a local, up and coming promotion on the air. On February 24, 1997, ECW "invaded" Raw from the Manhattan Center
Manhattan Center
The Manhattan Center building, built in 1906 and located at 311 West 34th Street in Midtown Manhattan, houses Manhattan Center Studios , its Grand Ballroom, and the Hammerstein Ballroom, one of New York City's most renowned performance venues...

. They advanced a storyline, plugged their first ever pay-per-view and worked three matches in front of the WWF audience while McMahon called the action with both Jerry "The King" Lawler and Paul Heyman. The Manhattan Center in New York
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

 was peppered with a large number of ECW fans, who gave the WWF wrestlers "Boring!" chants when they felt it was warranted. Likewise, when the ECW performers arrived, they popped
Pop (professional wrestling)
In professional wrestling, a pop refers to the reaction of the crowd, often integrated into the show. It is measured by the amount of cheers or derision a wrestler gets during his entrance, interviews, and in-ring performance . There are many kinds of pops...

 and introduced the WWF Monday night audience to some trademark ECW group chants. This invasion sparked an inter-promotional feud between ECW and Lawler's United States Wrestling Association
United States Wrestling Association
The United States Wrestling Association or USWA was a professional wrestling promotion based in Memphis, Tennessee. It was founded by former CWA owner Jerry Jarrett.-Foundation:...

. Lawler disparaged ECW on-camera and convinced wrestlers such as Rob Van Dam
Rob Van Dam
Robert Alexander "Rob" Szatkowski , better known by his ring name Rob Van Dam , is an American professional wrestler and actor who is currently signed to Total Nonstop Action Wrestling ....

 and Sabu to join him in an anti-ECW crusade. Throughout 1997, ECW wrestlers appeared on USWA television programs, and vice versa.

On April 13, 1997, ECW finally broadcast its first pay-per-view
Pay-per-view
Pay-per-view provides a service by which a television audience can purchase events to view via private telecast. The broadcaster shows the event at the same time to everyone ordering it...

 wrestling card, Barely Legal
ECW Barely Legal
Barely Legal was the first professional wrestling pay-per-view event produced by Extreme Championship Wrestling . It took place on April 13, 1997 from the ECW Arena in Philadelphia, Pennsylvania.-Production:...

, highlighted by Terry Funk
Terry Funk
Terrence "Terry" Funk is an American professional wrestler and actor known chiefly for the hardcore wrestling style he adopted in the latter part of his career that inspired many younger wrestlers, including Mick Foley...

 winning the ECW World Heavyweight Championship
ECW World Heavyweight Championship
The Extreme Championship Wrestling World Heavyweight Championship was a professional wrestling world heavyweight championship in Extreme Championship Wrestling and World Wrestling Entertainment...

 from Raven. That June, the company's Wrestlepalooza '97 event featured Raven's final ECW match before leaving for WCW. In this match, Tommy Dreamer finally beat Raven, his long time nemesis. Dreamer's celebration was short-lived, though, as Jerry Lawler, along with Sabu and Rob Van Dam showed up to attack Dreamer. This set up a match between Dreamer and Lawler at the company's second pay-per-view, 1997 Hardcore Heaven, on August 17, which was won by Dreamer. ECW continued through 1998 and early 1999 with a string of successful pay-per-views.

Mike Awesome controversy and promotional rivalry

In April 2000, Mike Awesome
Mike Awesome
Michael Lee Alfonso , better known by his ring name Mike Awesome, was an American professional wrestler best known in America for his work in Extreme Championship Wrestling, World Championship Wrestling, and in World Wrestling Federation and also in Japan for his work with Frontier Martial-Arts...

 made a surprise appearance on WCW Monday Nitro
WCW Monday Nitro
WCW Monday Nitro was a weekly professional wrestling telecast produced by World Championship Wrestling, created by Ted Turner and Eric Bischoff. The show aired Monday nights on TNT, going head-to-head with the World Wrestling Federation's Monday Night Raw from September 4, 1995 to March 26, 2001...

— making his debut by attacking Kevin Nash
Kevin Nash
Kevin Scott Nash is an American professional wrestler and actor. As of 2011, Nash is signed to a five year contract with WWE under their WWE Legends program and appears as part of their Raw brand roster...

 — while still reigning as ECW World Heavyweight Champion
ECW World Heavyweight Championship
The Extreme Championship Wrestling World Heavyweight Championship was a professional wrestling world heavyweight championship in Extreme Championship Wrestling and World Wrestling Entertainment...

. Awesome's friend Lance Storm
Lance Storm
Lance Timothy Evers known professionally by his ring name Lance Storm, is a semi-retired Canadian professional wrestler. He is best known for his work in World Wrestling Entertainment, Extreme Championship Wrestling, and World Championship Wrestling...

 has said that Awesome refused to sign a new contract with ECW until Paul Heyman paid him overdue wages. There were rumors that WCW Executive Vice-President Eric Bischoff wanted Awesome to drop the ECW World Championship belt in the trash can on television, as had been done previously with the WWF Women's title
WWE Women's Championship
The WWE Women's Championship was a professional wrestling championship in the World Wrestling Entertainment promotion. Created in 1956, it was the oldest active professional wrestling championship in World Wrestling Entertainment history until its retirement in 2010 as a result from a unification...

 by Madusa
Debra Miceli
Debrah Ann Miceli is a Monster truck driver and former professional wrestler. She is best known under her ring names Madusa or Alundra Blayze. Her early career was spent in the American Wrestling Association, where she held the AWA World Women's Championship one time...

 when she jumped from the WWF to WCW. Due to concerns over legal issues, WCW refrained from having Awesome appear on Nitro with the belt, but did acknowledge him as the champion. Eventually, a compromise was reached. Awesome (a WCW employee and the reigning ECW World Heavyweight champion) appeared at an April 13, 2000 ECW event in Indianapolis, Indiana
Indianapolis
Indianapolis is the capital of the U.S. state of Indiana, and the county seat of Marion County, Indiana. As of the 2010 United States Census, the city's population is 839,489. It is by far Indiana's largest city and, as of the 2010 U.S...

, where he lost the title to Tazz (who was working for the World Wrestling Federation).

In 2000, ECW made its West Coast debut, holding its annual summer pay-per-view Heat Wave in Los Angeles. At the time Los Angeles was home to Xtreme Pro Wrestling
Xtreme Pro Wrestling
Xtreme Pro Wrestling is an independent professional wrestling promotion formerly owned by Extreme Associates CEO and director Rob Zicari, who appeared on shows under the name Rob Black. Zicari appeared on-camera as owner alongside his wife Lizzy Borden. The promotion focuses on hardcore wrestling,...

 (XPW), and its owner Rob Black
Rob Zicari
Robert D. Zicari a.k.a. Rob Black is an American pornographer and former professional wrestling promoter. Together with his wife Janet Romano he owns the porn company Extreme Associates....

 purchased six front row tickets for the show. The tickets were given to a cadre of XPW talent, and their mission was to make it clear that ECW was on enemy turf. This was not a storyline. At the beginning of the main event, the XPW contingent donned shirts emblazoned with the XPW logo, gaining the attention of security and ECW wrestler Tommy Dreamer. Security ejected the XPW group from the building and later, a brawl broke out in the parking lot between members of the XPW ring crew and the ECW locker room. The XPW wrestlers were not involved in the fracas, during which the ECW wrestlers brutalized the XPW ring crew with several of the ring crew members left in pools of their own blood. Initial reports claimed that XPW valet Kristi Myst
Kristi Myst
Kristi Myst is a former American pornographic actress. Kristi Myst is a native of Simi Valley, California.- Entrance into porn :...

 had somehow touched ECW valet Francine Fournier
Francine Fournier
Francine Fournier , known simply as Francine, is an American former professional wrestling valet most known for her work in Extreme Championship Wrestling.-Extreme Championship Wrestling:...

 and that this is what prompted the incident, but Fournier herself has since gone on record as saying that she was never grabbed or in any other way touched by any of the XPW crew, and other eye witnesses support the story that Fournier never had a hand laid on her. XPW was not acknowledged by ECW announcer Joey Styles
Joey Styles
Joseph Carmine Bonsignore better known by his ring name Joey Styles, is an American professional wrestling play-by-play commentator and former professional in the field of advertising sales...

 during the pay-per-view telecast, however at the November to Remember pay-per-view a few months later, color-commentator Don Callis made a subtle reference to the incident, describing a wild brawl as "looking like a Los Angeles parking lot". The XPW contingent at ringside consisted of wrestlers The Messiah
William Welch
William C. Welch is an American professional wrestler, better known by his ring name The Messiah.-Professional wrestling career:...

, Kid Kaos
Joey Munoz
Joseph "Joey" Muñoz is an American professional wrestler better known by his ring name Kaos...

, Supreme, Kristi Myst, Homeless Jimmy and XPW announcer Kris Kloss.

ECW on TNN and bankruptcy

In August 1999, ECW began to broadcast nationally on TNN (for what was initially a three year contract). Despite no advertising and a low budget, ECW became TNN's highest rated
Nielsen Ratings
Nielsen ratings are the audience measurement systems developed by Nielsen Media Research, in an effort to determine the audience size and composition of television programming in the United States...

 show. ECW on TNN was canceled in October 2000 (with the final episode airing on October 6, 2000) in favor of WWF Raw
WWE RAW
WWE Raw ) is a sports entertainment television program for WWE that currently airs on the USA Network in the United States...

moving to the network. Paul Heyman stated he believed that the inability to land another national television deal was the cause of ECW's demise.

ECW struggled for months after the cancellation, trying to secure a new national TV deal. On December 30, 2000, ECW Hardcore TV
ECW Hardcore TV
ECW Hardcore TV was the weekly professional wrestling television program of Philadelphia-based promotion Extreme Championship Wrestling composed of footage from live shows and recorded interviews....

aired for the last time and Guilty as Charged in 2001 was the last PPV aired on January 7, 2001. Living Dangerously was scheduled to air on March 11, 2001, but because of financial trouble it was canceled in February. Despite help from the WWF, Heyman could not get out of financial trouble and filed for bankruptcy on April 4, 2001. Heyman supposedly had never told his wrestlers that the company was on its dying legs and was unable to pay them for well over a month before finally filing for bankruptcy.

The company was listed as having assets totaling $
United States dollar
The United States dollar , also referred to as the American dollar, is the official currency of the United States of America. It is divided into 100 smaller units called cents or pennies....

1,385,500. Included in that number was $860,000 in accounts receivable owed the company by In Demand
IN DEMAND
In Demand is a provider of pay-per-view and subscription video-on-demand services, jointly owned by Comcast, Cox Communications, Time Warner Cable, and Bright House Networks...

 Network (PPV), Acclaim
Acclaim Entertainment
Acclaim Entertainment was an American video game developer and publisher. It developed, published, marketed and distributed interactive entertainment software for a variety of hardware platforms, including Sega's Mega Drive/Genesis, Saturn, Dreamcast, and Game Gear, Nintendo's NES, SNES, Nintendo...

 (video games), and Original San Francisco Toy Company (action figure
Action figure
An action figure is a posable character figurine, made of plastic or other materials, and often based upon characters from a film, comic book, video game, or television program. These action figures are usually marketed towards boys and male collectors...

s). The balance of the assets were the video tape library ($500,000), a 1998 Ford Truck
Ford Motor Company
Ford Motor Company is an American multinational automaker based in Dearborn, Michigan, a suburb of Detroit. The automaker was founded by Henry Ford and incorporated on June 16, 1903. In addition to the Ford and Lincoln brands, Ford also owns a small stake in Mazda in Japan and Aston Martin in the UK...

 ($19,500) and the remaining inventory of merchandise ($4). The liabilities of the company totaled $8,881,435.17. The bankruptcy filing included hundreds of claims, including production companies, buildings ECW ran in, TV stations ECW was televised on, travel agencies, phone companies, attorney's fees, wrestlers, and other talent. Wrestlers and talent were listed, with amounts owed ranging from $2 for Sabu and Steve Corino
Steve Corino
Steven Eugene "Steve" Corino is a Canadian professional wrestler, who currently works for Pro Wrestling Zero1, Ring of Honor and numerous other independent promotions. Corino is a former NWA World Heavyweight Champion and ECW World Heavyweight Champion.-Early years :Corino began wrestling in 1994...

 to hundreds, and in some cases, thousands of dollars. The highest amounts owed to talents were Rob Van Dam
Rob Van Dam
Robert Alexander "Rob" Szatkowski , better known by his ring name Rob Van Dam , is an American professional wrestler and actor who is currently signed to Total Nonstop Action Wrestling ....

 ($150,000), Tommy Dreamer ($100,000), Joey Styles
Joey Styles
Joseph Carmine Bonsignore better known by his ring name Joey Styles, is an American professional wrestling play-by-play commentator and former professional in the field of advertising sales...

 ($50,480), Rhino ($50,000), Shane Douglas ($48,000), and Francine Fournier ($47,275). These assets were eventually purchased by the World Wrestling Federation, now known as WWE.

Legacy and resurface

Crowds at ECW events were well known for their rowdiness and distinctive chants that either supported or demeaned what was transpiring in the ring. ECW chants such as "You fucked up!" and "Holy shit!" became infamous during those shows, and are still used by fans in other promotions. ECW crowds would sing along to a multitude of wrestler's theme songs, as all wrestlers used popular music as entrance themes.

In ECW, there were virtually no rules. The role of referees only included counting pinfalls and acknowledging submissions. ECW was known for making popular several types of matches, including the 3-Way Dance, Barbed wire match
Barbed wire match
A barbed wire match is one of any number of professional wrestling matches that uses strands of barbed wire in some capacity. Simply using barbed wire in an otherwise regular hardcore match does not make the match a barbed wire match; the barbed wire must be part of the match's design.- No Rope...

, Flaming Tables match, Singapore Cane match among others.

The "Big Two" (World Championship Wrestling and the World Wrestling Federation) began hiring away their talent. ECW, according to Heyman, was the first victim of the "Monday Night Wars
Monday Night Wars
Monday Night Wars is the common term describing the period of mainstream televised American professional wrestling from September 4, 1995, to March 26, 2001. During this time, the World Wrestling Federation's Monday Night Raw went head-to-head with World Championship Wrestling's Monday Nitro in a...

" between WCW Monday Nitro
WCW Monday Nitro
WCW Monday Nitro was a weekly professional wrestling telecast produced by World Championship Wrestling, created by Ted Turner and Eric Bischoff. The show aired Monday nights on TNT, going head-to-head with the World Wrestling Federation's Monday Night Raw from September 4, 1995 to March 26, 2001...

and Monday Night Raw
WWE RAW
WWE Raw ) is a sports entertainment television program for WWE that currently airs on the USA Network in the United States...

. The WWF had a working relationship with ECW, going so far as to participate in cross-promotional angles, providing talent on loan in exchange for developed young talent and marketable gimmicks (Al Snow's "head" gimmick among them), and even providing financial aid to Heyman for a considerable period of time. WCW on the other hand, refused to even mention ECW by name (with a few notable exceptions; including a passing remark by Raven in late 1997 and Kevin Nash
Kevin Nash
Kevin Scott Nash is an American professional wrestler and actor. As of 2011, Nash is signed to a five year contract with WWE under their WWE Legends program and appears as part of their Raw brand roster...

 and Scott Hall
Scott Hall
Scott Hall is an American professional wrestler. He is best known for his tenure with the World Wrestling Federation in the early and mid 1990s under the ring name Razor Ramon, as well as for his period in the mid 1990s and early 2000s with World Championship Wrestling under his real name...

 mentioning it as a viable second option in American wrestling in a slight on their main competition, the World Wrestling Federation), referring to it as "barbed wire city" and "a major independent
Independent circuit
In professional wrestling, the independent circuit or indy circuit refers to the many independent promotions which are much smaller than major televised promotions. They are roughly analagous to a minor league for pro wrestling, or community or regional theatre.Specific promotions on the...

 promotion that wrestled in bingo halls" during a segment directed at Diamond Dallas Page
Diamond Dallas Page
Dallas Page , better known by his ring name "Diamond" Dallas Page , is an American retired professional wrestler, fitness instructor and actor...

.

The Alliance

A few months after the promotion's 2001 demise, ECW resurfaced as a stable as part of the World Wrestling Federation Invasion storyline. As a participant in the inter-promotional feud between Shane McMahon
Shane McMahon
Shane Brandon McMahon is an American executive, currently serving as the Chief Executive Officer and Chairman of YOU On Demand. A former executive and professional wrestler for World Wrestling Entertainment , he is the son of WWE Chairman and CEO Vince McMahon and former US Senate candidate Linda...

's WCW and Vince McMahon
Vince McMahon
Vincent Kennedy "Vince" McMahon is an American professional wrestling promoter, announcer, commentator, film producer, actor and former occasional professional wrestler. McMahon is the current Chairman, CEO and Chairman of the Executive Committee of professional wrestling promotion WWE...

's WWF, ECW was initially "owned" by Paul Heyman and harbored no loyalty to either promotion. Soon after (on the very same night), it was revealed Stephanie McMahon was ECW's new "owner", and she soon conspired with her brother Shane to oust their father from his leadership position in the World Wrestling Federation. Although WWF used the ECW name, the rights to the company were disputed at the time. With the creation of The Alliance, the inter-promotional feud shifted into an internal power struggle among the McMahon family. The defection of WWF superstars to The Alliance continued the shift as less focus was placed on WCW and ECW performers. The feud lasted six months and concluded with WWF defeating The Alliance at the 2001 Survivor Series
Survivor Series (2001)
Survivor Series was the fifteenth annual Survivor Series pay-per-view professional wrestling event produced by the World Wrestling Federation...

. The WWF's victory also marked the end of the Invasion storyline, and WCW and ECW wrestlers were reintegrated into the WWF.

Documentaries

In the summer of 2003, WWE purchased ECW's assets in bankruptcy court, acquiring the rights to ECW's video library. They used this video library to put together a two-disc DVD
DVD
A DVD is an optical disc storage media format, invented and developed by Philips, Sony, Toshiba, and Panasonic in 1995. DVDs offer higher storage capacity than Compact Discs while having the same dimensions....

 entitled The Rise and Fall of ECW
The Rise and Fall of ECW
The Rise and Fall of ECW is a documentary DVD produced by World Wrestling Entertainment, now known as WWE. It chronicles the history of Philadelphia-based professional wrestling promotion Extreme Championship Wrestling...

. The set was released in November 2004. The main feature of the DVD was a three-hour documentary on the company's history, with the other disc featuring matches from the promotion. An unauthorized DVD called Forever Hardcore was written, directed and produced by former WCW crew member Jeremy Borash
Jeremy Borash
Jeremy Borash , is an American professional wrestling play-by-play commentator, announcer, ring announcer, booker, interviewer, producer and website designer...

 in response to The Rise and Fall of ECW. The DVD had stories of wrestlers who were not employed by WWE telling their side of ECW's history. However, due to WWE owning the ECW video library, there was no video of ECW events.

WWE

By 2005, WWE began reintroducing ECW through content from the ECW video library
WWE Video Library
The WWE video library is currently the largest collection of professional wrestling videos and copyrights in the world. It is comprised not only of past and current works by WWE but the works of now defunct professional wrestling promotions dating back to the 1940s...

 and a series books, which included the release of The Rise and Fall of ECW
The Rise and Fall of ECW
The Rise and Fall of ECW is a documentary DVD produced by World Wrestling Entertainment, now known as WWE. It chronicles the history of Philadelphia-based professional wrestling promotion Extreme Championship Wrestling...

documentary. With heightened and rejuvenated interest in the ECW franchise, WWE organized ECW One Night Stand
ECW One Night Stand (2005)
ECW One Night Stand was a professional wrestling pay-per-view event produced by World Wrestling Entertainment . It was held on June 12, 2005 at the Hammerstein Ballroom in New York, New York. The main event was a tag team match between The Dudley Boyz and the team of Tommy Dreamer and The Sandman...

 on June 12, a reunion event that featured ECW alumni. Due to the financial and critical success of the production, WWE produced the second ECW One Night Stand
ECW One Night Stand (2006)
ECW One Night Stand was a professional wrestling pay-per-view event produced by World Wrestling Entertainment . It was held on June 11, 2006 at the Hammerstein Ballroom in New York, New York....

 on June 11, 2006, which served as the premiere event
Premiere
A premiere is generally "a first performance". This can refer to plays, films, television programs, operas, symphonies, ballets and so on. Premieres for theatrical, musical and other cultural presentations can become extravagant affairs, attracting large numbers of socialites and much media...

 in the relaunch of the ECW franchise as a WWE brand
WWE Brand Extension
WWE, formerly the World Wrestling Federation and World Wrestling Entertainment , currently promotes its core business of professional wrestling through two "brands" named after their two major television shows Raw and SmackDown...

, complementary to Raw
WWE RAW
WWE Raw ) is a sports entertainment television program for WWE that currently airs on the USA Network in the United States...

 and SmackDown. On June 13, Paul Heyman
Paul Heyman
Paul Heyman is an American entertainment producer, best known for his career in professional wrestling as a promoter, manager, commentator and journalist. He is also an occasional actor in film....

, former ECW owner and newly appointed figurehead for the ECW brand, recommissioned the ECW World Heavyweight Championship
ECW World Heavyweight Championship
The Extreme Championship Wrestling World Heavyweight Championship was a professional wrestling world heavyweight championship in Extreme Championship Wrestling and World Wrestling Entertainment...

 to be the brand's world title and awarded it to Rob Van Dam
Rob Van Dam
Robert Alexander "Rob" Szatkowski , better known by his ring name Rob Van Dam , is an American professional wrestler and actor who is currently signed to Total Nonstop Action Wrestling ....

 as a result of winning the WWE Championship
WWE Championship
The WWE Championship is a professional wrestling world heavyweight championship in WWE. It is the world title of the Raw brand and one of two in WWE, complementing the World Heavyweight Championship of the SmackDown brand. It was established under the then WWWF in 1963...

 at One Night Stand 2006. The brand would continue to operate until February 16, 2010. Under the WWE banner, ECW was presented following the same format of the other brands, with match rules, such as count outs and disqualifications, being standard. Matches featuring the rule set of the ECW promotion are now classified as being contested under "Extreme Rules
Hardcore wrestling
Hardcore wrestling is a form of professional wrestling that eschews traditional concepts of match rules in favor of matches that take place in unusual environments, using foreign objects that are not normally permitted...

" and are only fought when specified.

Other reunions

On the same weekend as the ECW One Night Stand 2005 event another reunion show was held at the ECW Arena. Booked and promoted by Shane Douglas
Shane Douglas
Troy Alan Martin is an American professional wrestler and promoter, better known by his ring name "The Franchise" Shane Douglas. In the course of his career, which has spanned nearly three decades, Douglas has wrestled in Extreme Championship Wrestling and World Championship Wrestling and briefly...

, Cody Michaels
Cody Michaels
Cody Michaels has an extensive background in professional wrestling both as an in-ring performer and also behind the scenes as a booker, promoter, and creator.-Early career:...

 and Jeremy Borash
Jeremy Borash
Jeremy Borash , is an American professional wrestling play-by-play commentator, announcer, ring announcer, booker, interviewer, producer and website designer...

, Hardcore Homecoming
Hardcore Homecoming
Hardcore Homecoming was a series of professional wrestling events which were advertised as a reunion of talent from the defunct Extreme Championship Wrestling promotion....

 was held on June 10, 2005. Because of the success of the initial event a tour was planned, and later the DVD documentary Forever Hardcore was released by the same production crew as a counterpart to WWE's Rise and Fall of ECW.

Following Tommy Dreamer
Tommy Dreamer
Thomas James "Tom" Laughlin is an American professional wrestler better known by his ring name Tommy Dreamer. He is currently working for various promotions on the independent circuit. He is best known for his time spent with Extreme Championship Wrestling and World Wrestling Entertainment...

's debut in Total Nonstop Action Wrestling
Total Nonstop Action Wrestling
Total Nonstop Action Wrestling is a privately held professional wrestling promotion founded by Jeff Jarrett and Jerry Jarrett. The company broadcasts its events on television and the Internet fifty two weeks a year with over a million weekly viewers on its primary television program, Impact...

, a new stable was formed called EV2.0 consisting of former ECW alumni. TNA President Dixie Carter agreed to give the stable their own reunion show at TNA's annual Hard Justice Pay Per View. Billed as the last ECW reunion show, Hardcore Justice
Hardcore Justice (2010)
Hardcore Justice was a professional wrestling pay-per-view event produced by Total Nonstop Action Wrestling , which took place on August 8, 2010 at the TNA Impact! Zone in Orlando, Florida...

 aired on August 8, 2010. EV2.0 remained on the active roster for the remainder of the year. The Hardcore Justice Pay Per View returned the following year but was not an ECW reunion.

Tod Gordon dispute

In December 2005, Eastern Championship Wrestling founder Tod Gordon
Tod Gordon
Tod Gordon is the President of Carver W. Reed Co. Inc, a Philadelphia jewelry store and loan office that was established in 1860. He is also the founder of both defunct Professional wrestling promotions Eastern Championship Wrestling and Extreme Championship Wrestling...

 challenged WWE's ownership of the Eastern Championship Wrestling section of the ECW video library
WWE Video Library
The WWE video library is currently the largest collection of professional wrestling videos and copyrights in the world. It is comprised not only of past and current works by WWE but the works of now defunct professional wrestling promotions dating back to the 1940s...

, claiming that the state did not have the right to sell that section of the video library to Vince McMahon and World Wrestling Entertainment. He also claims that Eastern Championship Wrestling, Inc. was separate from Extreme Championship Wrestling. On May 8, 2006 the case was thrown out and Gordon planned to appeal
Appeal
An appeal is a petition for review of a case that has been decided by a court of law. The petition is made to a higher court for the purpose of overturning the lower court's decision....

 the decision.

Championships

Championship Notes
ECW World Heavyweight Championship
ECW World Heavyweight Championship
The Extreme Championship Wrestling World Heavyweight Championship was a professional wrestling world heavyweight championship in Extreme Championship Wrestling and World Wrestling Entertainment...

ECW World Tag Team Championship
ECW World Television Championship
ECW World Television Championship
The ECW World Television Championship was a professional wrestling television championship in Extreme Championship Wrestling . It was introduced in National Wrestling Alliance affiliate and ECW precursor, Eastern Championship Wrestling in 1992 but was established under ECW in 1994...

ECW FTW Heavyweight Championship
ECW FTW Heavyweight Championship
The Extreme Championship Wrestling FTW Heavyweight Championship was an alternate World Heavyweight Championship in the professional wrestling promotion Extreme Championship Wrestling...

ECW Maryland Championship
ECW Maryland Championship
The ECW Maryland Championship was a short-lived title in Eastern Championship Wrestling, later known as Extreme Championship Wrestling. It was also known as NWA Maryland Heavyweight Championship, and only existed in 1993.-Title history:-References:...

ECW Pennsylvania Championship
ECW Pennsylvania Championship
The ECW Pennsylvania Championship was a short-lived title in ECW when it was called Eastern Championship Wrestling. It was also known as the NWA Pennsylvania Heavyweight Championship and existed in 1993.-Title history:-References:-See also:...


Programming

Programming Notes
ECW Hardcore TV
ECW Hardcore TV
ECW Hardcore TV was the weekly professional wrestling television program of Philadelphia-based promotion Extreme Championship Wrestling composed of footage from live shows and recorded interviews....

ECW on TNN
ECW on TNN
ECW on TNN was a weekly American professional wrestling television program that aired on The Nashville Network from August 27, 1999 to October 6, 2000...


See also


Further reading

  • Hardcore History: The Extremely Unauthorized Story of ECW
    Hardcore History
    Hardcore History is the story of the history of the wrestling promotion Extreme Championship Wrestling from the point of view of the fans and the wrestlers by Scott E. Willams. It was published in 2006.-Plot summary:...

    (ISBN 1-59670-021-1) – Scott Williams
  • The Rise and Fall of ECW (ISBN 1-4165-1058-3) – Thom Loverro for World Wrestling Entertainment
    World Wrestling Entertainment
    World Wrestling Entertainment, Inc. is an American publicly traded, privately controlled entertainment company dealing primarily in professional wrestling, with major revenue sources also coming from film, music, product licensing, and direct product sales...

  • Turning the Tables (ISBN 1-905363-78-8) – John Lister
  • Sex, Drugs, and Wrestling – The Truth, The Lies, and the Extreme – a Rob Van Dam storyTod Gordon
    Tod Gordon
    Tod Gordon is the President of Carver W. Reed Co. Inc, a Philadelphia jewelry store and loan office that was established in 1860. He is also the founder of both defunct Professional wrestling promotions Eastern Championship Wrestling and Extreme Championship Wrestling...


External links

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