The Martin Agency
Encyclopedia
The Martin Agency is an American advertising agency
based in Richmond, Virginia
that is now part of Interpublic Group of Companies
.
. Advertising Age
ranked it third among U.S. advertising agencies in 2008 with billings of $600,000,000.
The company's president and CEO is currently John B. Adams, Jr. and its creative director is Mike Hughes.
John Norman, former Executive Creative Director at Wieden+Kennedy Amsterdam, joined The Martin Agency in 2010 as co-Chief Creative Officer with Mike Hughes.
Advertising agency
An advertising agency or ad agency is a service business dedicated to creating, planning and handling advertising for its clients. An ad agency is independent from the client and provides an outside point of view to the effort of selling the client's products or services...
based in Richmond, Virginia
Richmond, Virginia
Richmond is the capital of the Commonwealth of Virginia, in the United States. It is an independent city and not part of any county. Richmond is the center of the Richmond Metropolitan Statistical Area and the Greater Richmond area...
that is now part of Interpublic Group of Companies
Interpublic Group of Companies
The Interpublic Group of Companies, Inc. is one of the "big four" global advertising holding companies . Headquartered in New York City, it has 41,000 employees and reported full−year revenues of US$6.5 billion for 2010...
.
- Freecreditreport.comFreeCreditReport.comFreeCreditScore.com and FreeCreditReport.com are websites owned by Experian Consumer Direct, a subsidiary of the credit bureau Experian. The sites offer users their personal credit reports from Experian on the condition that they sign up for Experian's Triple Advantage credit monitoring program for...
jingle since October 2007 starring Eric Violette. - "The money you could be saving with Geico"
Clients
Other companies and organizations listed as clients on the agency's website include:- American Cancer SocietyAmerican Cancer SocietyThe American Cancer Society is the "nationwide community-based voluntary health organization" dedicated, in their own words, "to eliminating cancer as a major health problem by preventing cancer, saving lives, and diminishing suffering from cancer, through research, education, advocacy, and...
- Barely There
- BFGoodrichBFGoodrichBFGoodrich is an American brand of tires. Separated from the Goodrich company and now owned by Michelin.Some Michelin competition tyres are now branded BFGoodrich to increase brand awareness....
- Breakstone's
- ComcastComcastComcast Corporation is the largest cable operator, home Internet service provider, and fourth largest home telephone service provider in the United States, providing cable television, broadband Internet, and telephone service to both residential and commercial customers in 39 states and the...
- Cool WhipCool WhipCool Whip is a brand of imitation whipped cream named a whipped topping by its manufacturer. It is used in North America as a dessert topping and in some no-bake pie recipes. It was generally described as "non-dairy" as it contained no cream or milk and no lactose; however, it did contain the milk...
- Discover CardDiscover CardThe Discover Card is a major credit card, issued primarily in the United States. It was originally introduced by Sears in 1985, and was part of Dean Witter, and then Morgan Stanley, until 2007, when Discover Financial Services became an independent company. Novus, a major processing center, used to...
- ESPN X Games
- ExpediaExpediaExpedia is an Internet-based travel website based in the US with localised sites for 21 countries...
- FreeCreditScore.com
- GEICOGEICOThe Government Employees Insurance Company is an auto insurance company. It is a wholly owned subsidiary of Berkshire Hathaway that as of 2007 provided coverage for more than 10 million motor vehicles owned by more than 9 million policy holders. GEICO writes private passenger automobile insurance...
- HanesHanesHanes and Hanes Her Way are brands of apparel currently owned by the HanesBrands, Inc Corporation...
- JFK Presidential Library and MuseumJohn F. Kennedy LibraryThe John F. Kennedy Presidential Library and Museum is the presidential library and museum of the 35th President of the United States, John F. Kennedy. It is located on Columbia Point in the Dorchester neighborhood of Boston, Massachusetts, USA, next to the Boston campus of the University of...
- LivingSocialLivingSocial-Business model:LivingSocial offers a new deal each day to its members who subscribe via email. Once a deal has been purchased, members are e-mailed their redemption vouchers the following business day, around 5 a.m. local time...
- ManpowerManpowerManpower may refer to:*Human resourcesOrganizations:*Manpower Inc., an international employment agency, headquartered in the United States*Manpower Incorporated, a criminal enterprise in the Honor Harrington science fiction series...
- Microsoft StoreMicrosoft StoreThe Microsoft Store consists of fourteen retail stores and an online shopping site, and is owned and operated by Microsoft, dealing in computers, computer software and consumer electronics...
- Morgan StanleyMorgan StanleyMorgan Stanley is a global financial services firm headquartered in New York City serving a diversified group of corporations, governments, financial institutions, and individuals. Morgan Stanley also operates in 36 countries around the world, with over 600 offices and a workforce of over 60,000....
- Motrin
- PINGPingPing is a computer network administration utility used to test the reachability of a host on an Internet Protocol network and to measure the round-trip time for messages sent from the originating host to a destination computer...
- Pizza HutPizza HutPizza Hut is an American restaurant chain and international franchise that offers different styles of pizza along with side dishes including pasta, buffalo wings, breadsticks, and garlic bread....
- Sun Life FinancialSun Life FinancialSun Life Financial Inc. is an international financial services company known primarily as a life insurance company. Based in Toronto, Canada, Sun Life and its partners provide insurance, retirement and investment solutions for individuals and businesses around the world including Canada, the United...
- TylenolTylenolTylenol is a North American brand of drugs advertised for reducing pain, reducing fever, and relieving the symptoms of allergies, cold, cough, and flu. The active ingredient of its original, flagship product, paracetamol , is marketed as an analgesic and antipyretic...
- UPSUnited Parcel ServiceUnited Parcel Service, Inc. , typically referred to by the acronym UPS, is a package delivery company. Headquartered in Sandy Springs, Georgia, United States, UPS delivers more than 15 million packages a day to 6.1 million customers in more than 220 countries and territories around the...
- USTA
- Walmart
History
Founded in 1965 by David N. Martin, The Martin Agency is now part of the Interpublic Group of CompaniesInterpublic Group of Companies
The Interpublic Group of Companies, Inc. is one of the "big four" global advertising holding companies . Headquartered in New York City, it has 41,000 employees and reported full−year revenues of US$6.5 billion for 2010...
. Advertising Age
Advertising Age
Advertising Age is a magazine, delivering news, analysis and data on marketing and media. The magazine was started as a broadsheet newspaper in Chicago in 1930...
ranked it third among U.S. advertising agencies in 2008 with billings of $600,000,000.
The company's president and CEO is currently John B. Adams, Jr. and its creative director is Mike Hughes.
John Norman, former Executive Creative Director at Wieden+Kennedy Amsterdam, joined The Martin Agency in 2010 as co-Chief Creative Officer with Mike Hughes.
External links
- Martinagency.com
- "Clan of the Caveman" by Linda Tischler for FastCompany.com
- "Agency Profile: The Martin Agency" by Ignacio Oreamuno for ihaveanidea.com
- FedEx sues UPS over whiteboard ads, richmondbizsense.com