History of Ford Motor Company
Encyclopedia
Ford Motor Company
is an American
automaker and the world's fifth largest automaker based on worldwide vehicle sales. Based in Dearborn, Michigan
, a suburb of Detroit, the automaker was founded by Henry Ford
, and incorporated on June 16, 1903. Henry Ford was 40 years old when he founded the Ford Motor Company, which would go on to become one of the largest and most profitable companies in the world, as well as being one of the few to survive the Great Depression
. The largest family-controlled company in the world, the Ford Motor Company has been in continuous family control for over 100 years. Ford now encompasses several brands, including Lincoln
and Mercury
.
, founded in 1899. The company floundered, and in 1901 was reorganized as the Henry Ford Company
. Ford had a falling out with his financial backers, and in March 1902 left the company with the rights to his name and 900 dollars
. The Henry Ford Company changed their name to Cadillac
, brought in Henry M. Leland
to manage the operation, and went on to be a successful manufacturer of automobiles.
Henry Ford himself turned to an acquaintance, coal dealer Alexander Y. Malcomson
, to help finance another automobile company. Malcomson put up the money to start the partnership "Ford and Malcomson" and the pair designed a car and began ordering parts. However, by February 1903, Ford and Malcomson had gone through more money than expected, and the manufacturing firm of John
and Horace Dodge
, who had made parts for Ford and Malcomson, was demanding payment.
Malcomson, constrained by his coal business demands, turned to his uncle John S. Gray
, the president of the German-American Savings Bank and a good friend. Malcomson proposed incorporating Ford and Malcomson to bring in new investors, and wanted Gray to join the company, thinking that Gray's name would attract others to invest. Gray was at first uninterested, but Malcomson promised he could withdraw his share at any time, so Gray reluctantly agreed. On the strength of Gray's name, Malcomson recruited other business acquaintances to invest, including local merchants Albert Strelow and Vernon Fry, lawyers John Anderson and Horace Rackham
, Charles T. Bennett of the Daisy Air Rifle Company
, and his own clerk James Couzens. Malcomson also convinced the Dodges to accept stock in lieu of payment.
On June 16, 1903, the Ford Motor Company was incorporated, with 12 investors owning a total of 1000 shares. Ford and Malcomson together retained 51% of the new company in exchange for their earlier investments. When the total stock ownership was tabulated, shares in the company were: Henry Ford
(255 shares), Alexander Y. Malcomson
(255 shares), John S. Gray
(105 shares), John W. Anderson (50 shares), Horace Rackham
(50 shares), Horace E. Dodge (50 shares), John F. Dodge (50 shares), Charles T. Bennett (50 shares), Vernon C. Fry (50 shares), Albert Strelow (50 shares), James Couzens (25 shares), and Charles J. Woodall (10 shares).
At the first stockholder meeting on June 18, Gray was elected president, Ford vice-president, and James Couzens secretary. Despite Gray's misgivings, Ford Motor Company was immediately profitable, with profits by October 1, 1903 of almost $37,000. A dividend of 10% was paid that October, an additional dividend of 20% at the beginning of 1904, and another 68% in June 1904. Two dividends of 100% each in June and July 1905 brought the total investor profits to nearly 300% in just over 2 years; 1905 total profits were almost $300,000.
However, there were internal frictions in the company that Gray was nominally in charge of. Most of the investors, both Malcomson and Gray included, had their own businesses to attend to; only Ford and Couzens worked full-time at the company. The issue came to a head when the principal stockholders, Ford and Malcomson, quarreled over the future direction of the company. Gray sided with Ford. By early 1906 Malcomson was effectively frozen out of the Ford Motor Company, and in May sold his shares to Henry Ford. John S. Gray died unexpectedly in 1906, and his position as Ford's president was taken over by Ford himself soon afterward.
to the Model K and Model S (Ford's last right-hand steering model) of 1907. The K, Ford's first six-cylinder model, was known as "the gentleman's roadster" and "the silent cyclone", and sold for US$2800; by contrast, around that time, the Enger 40 was priced at US$2000, the Colt Runabout US$1500, the high-volume Oldsmobile
Runabout
US$650, Western
's Gale Model A US$500, and the Success
hit the amazingly low US$250.
The next year, Henry Ford introduced the Model T. Earlier models were produced at a rate of only a few a day at a rented factory on Mack Avenue in Detroit, Michigan
, with groups of two or three men working on each car from components made to order by other companies (what would come to be called an "assembled car"). The first Model Ts were built at the Piquette Road Manufacturing Plant
, the first company-owned factory. In its first full year of production, 1909, about 18,000 Model Ts were built. As demand for the car grew, the company moved production to the much larger Highland Park
Plant
, and in 1911, the first year of operation there, 69,762 Model Ts were produced, with 170,211 in 1912. By 1913, the company had developed all of the basic techniques of the assembly line
and mass production. Ford introduced the world's first moving assembly line that year, which reduced chassis assembly time from 12½ hours in October to 2 hours 40 minutes (and ultimately 1 hour 33 minutes), and boosted annual output to 202,667 units that year After a Ford ad promised profit-sharing if sales hit 300,000 between August 1914 and August 1915, sales in 1914 reached 308,162, and 501,462 in 1915; by 1920, production would exceed one million a year.
These innovations were hard on employees, and turnover of workers was very high, while increased productivity actually reduced labor demand. Turnover meant delays and extra costs of training, and use of slow workers. In January 1914, Ford solved the employee turnover problem by doubling pay to $5 a day, cutting shifts from nine hours to an eight hour day for a 5 day work week (which also increased sales; a line worker could buy a T with less than four months' pay), and instituting hiring practices that identified the best workers, including disabled people considered unemployable by other firms. Employee turnover plunged, productivity soared, and with it, the cost per vehicle plummeted. Ford cut prices again and again and invented the system of franchised dealers who were loyal to his brand name. Wall Street had criticized Ford's generous labor practices when he began paying workers enough to buy the products they made.
While Ford attained international status in 1904 with the founding of Ford of Canada
, it was in 1911 the company began to rapidly expand overseas, with the opening of assembly plants in Ireland (1917), England and France, followed by Denmark (1923), Germany (1925), Austria (1925), and Argentina (1925), and also in South Africa (1924) and Australia (1925) as subsidiaries of Ford of Canada due to preferential tariff
rules for Commonwealth countries. By the end of 1919, Ford was producing 50 percent of all cars in the United States
, and 40% of all British ones; by 1920, half of all cars in the U.S. were Model Ts. (The low price also killed the cyclecar
in the U.S.) The assembly line transformed the industry; soon, companies without it risked bankruptcy. Of 200 U.S. car makers in 1920, only 17 were left in 1940.
It also transformed technology. Henry Ford is reported to have said, "Any customer can have a car painted any color that he wants so long as it is black." Before the assembly line, Ts had been available in a variety of colors, including red, blue, and green, but not black. Now, paint had become a production bottleneck; only Japan Black
dried quickly enough, and not until Duco
lacquer
appeared in 1926 would other colors reappear on the T.
In 1915, Henry Ford went on a peace mission to Europe aboard a ship, joining other pacifists in efforts to stop World War I
. This led to an increase in his personal popularity. Ford would subsequently go on to support the war effort with the Model T becoming the underpinnings for Allied military vehicles, like the Ford 3-Ton M1918
tank, and the 1916 ambulance.
294C. The Ford script is credited to Childe Harold Wills, Ford's first chief engineer and designer. He created a script in 1903 based on the one he used for his business cards. Today, the oval has evolved into a perfect oval with a width-to-height ratio of 8:3. The current Centennial Oval was introduced on June 17, 2003 as part of the 100th anniversary of Ford Motor Company.
succeeded his father as president of the company, although Henry still kept a hand in management. While prices were kept low through highly efficient engineering, the company used an old-fashioned personalized management system, and neglected consumer demand for improved vehicles. So, while four wheel brakes were invented by Arrol-Johnson (and were used on the 1909 Argyll
), they did not appear on a Ford until 1927. (To be fair, Chevrolet
waited until 1928.) Ford steadily lost market share to GM and Chrysler, as these and other domestic and foreign competitors began offering fresher automobiles with more innovative features and luxury options. GM had a range of models from relatively cheap to luxury, tapping all price points in the spectrum, while less wealthy people purchased used Model T
s. The competitors also opened up new markets by extending credit for purchases, so consumers could buy these expensive automobiles with monthly payments. Ford initially resisted this approach, insisting such debts would ultimately hurt the consumer and the general economy. Ford eventually relented and started offering the same terms in December 1927, when Ford unveiled the redesigned Model A, and retired the Model T
after producing 15 million units.
, named for Abraham Lincoln
whom Henry Ford admired, but Henry M. Leland
had named the company in 1917. The Mercury
division was established in 1938 to serve the mid-price auto market. Ford Motor Company built the largest museum of American History in 1928, The Henry Ford
.
Henry Ford would go on to acquire Abraham Lincoln's chair, which he was assassinated in, from the owners of the Ford Theatre
. Abraham Lincoln's chair would be displayed along with John F. Kennedy
's Lincoln limousine in the Henry Ford Museum & Greenfield Village in Dearborn, known today as The Henry Ford. Kennedy's limousine was leased to the White House by Ford.
, the settlement was sold in 1945 and abandoned.
rate in Detroit had risen to 30%
with thousands of families facing real hardship. Although Ford did assist a small number of distressed families with loans and parcels of land to work, the majority of the thousands of unskilled workers who were laid off were left to cope on their own. However, Henry Ford angered many by making public statements that the unemployed should do more to find work for themselves.
This led to Detroit's Unemployed Council organizing the Ford Hunger March
. On March 7, 1932 some 3,000 - 5,000 unemployed workers assembled in West Detroit to march on Ford's River Rouge plant to deliver a petition demanding more support. As the march moved up Miller Road and approached Gate 3 the protest turned ugly. The police fired tear gas into the crowd and fire trucks were used to soak the protesters with icy water. When the protesters responded by throwing rocks, the violence escalated rapidly and culminated in the police and plant security guards firing live rounds through the gates of the plant at the unarmed protesters. Four men were killed outright and a fifth died later in hospital. Up to 60 more were seriously injured.
signed an agreement with the Ford Motor Company. Under its terms, the Soviets agreed to purchase $13 million worth of automobiles and parts, while Ford agreed to give technical assistance until 1938 to construct an integrated automobile-manufacturing plant at Nizhny Novgorod
. Many American engineers and skilled auto workers moved to the Soviet Union to work on the plant and its production lines, which was named Gorkovsky Avtomobilny Zavod (GAZ
), or Gorki Automotive Plant in 1932. A few American workers stayed on after the plant's completion, and eventually became victims of Stalin's Great Terror
, either shot or exiled to Soviet gulag
s. In 1933, the Soviets completed construction on a production line for the Ford Model-A passenger car, called the GAZ-A, and a light truck, the GAZ-AA. Both these Ford models were immediately adopted for military use. By the late 1930s production at Gorki was 80,000-90,000 "Russian Ford" vehicles per year. With its original Ford-designed vehicles supplemented by imports and domestic copies of imported equipment, the Gorki operations eventually produced a range of automobiles, trucks, and military vehicles.
." Henry Ford had said war was a waste of time, and did not want to profit from it. He was concerned the Nazis during the 1930s might nationalize Ford factories in Germany. Those were tense times for American companies doing business in Europe. Ford established a close collaboration with Germany's Nazi government before the war—so close, in fact, that Henry Ford received, in July 1938, the Grand Cross of the German Eagle medal from the Nazi government. In the spring of 1939, the Nazi government assumed day to day control of Ford factories in Germany. However, Ford's Dearborn headquarters continued to maintain 52% ownership over the factories, since Germany did not seize ownership through nationalization. Ford factories contributed significantly to the buildup of Germany's armed forces. Ford negotiated a resource-sharing agreement that allowed the German military to access scarce supplies, particularly rubber. During this same period, Ford was hesitant to participate in the Allied military effort. In June 1940, after France had fallen to the Wehrmacht, Henry Ford personally vetoed a plan to build airplane engines for the Allies.
The situation changed after Pearl Harbor. With Europe under siege, Henry Ford's genius would be turned to mass production for the war effort. These efforts benefited the Allies as well as the Axis. After Bantam invented the Jeep
, the US War Department handed production over to Ford and Willys
. When Consolidated Aircraft
could at most build one B-24 Liberator
a day, Ford would show the world how to produce one an hour, at a peak of 600 per month in 24 hour shifts. The specially-designed Willow Run
plant broke ground in April 1941. At the time, it was the largest assembly line in the world, with over 3500000 square feet (325,160.6 m²) under one roof. Edsel Ford, under severe stress, died in the Spring of 1943 of stomach cancer, prompting his grieving father to resume day-to-day control of Ford. Mass production of the B-24 began by August 1943. Many pilots slept on cots waiting for takeoff as B-24s rolled off the line. Ford production was important to Nazi forces as well: roughly one-third of the German Army's trucks, which played a crucial role in Germany's blitzkrieg strategy, were produced by Ford.
After the US declared war in December 1941, Ford could no longer communicate directly with its factories in Germany. However, indirect communications continued, in at least one case. Robert Schmidt, the Nazi manager of the Cologne Ford plant, traveled to Portugal in 1943 in order to consult with Ford officials there. The Treasury Department also investigated Ford for alleged collaboration with German-run Ford plants in occupied France, but did not find conclusive evidence. After the war, Schmidt and other Nazi-era managers kept their jobs with Ford's German division.
In the United Kingdom, Ford built a new factory in Trafford Park
, Manchester
during WWII where over 34,000 Rolls-Royce Merlin
aero engines were completed by a workforce trained from scratch.
At this point, Ford's wife and daughter-in-law intervened and demanded that he turn control over to his grandson Henry Ford II
. They threatened to sell off their stock (amounting to half the company's total shares) if he refused. Henry was infuriated, but there was nothing he could do, and so he gave in. When Henry II, who came to be called affectionately "Hank the Deuce," assumed command, the Company was losing US$9 million a month and in financial chaos.
Henry Ford died of a brain hemorrhage on April 7, 1947. Mourners passed by at a rate of 5,000 each hour at the public viewing on Wednesday of that week at Greenfield Village
in Dearborn
. The funeral service for Henry Ford
was held at the Cathedral Church of St. Paul
in Detroit on Thursday April 9, 1947. At the funeral service, 20,000 people stood outside St. Paul's Cathedral in the rain with 600 inside, while the funeral had attracted national attention as an estimated seven million people had mourned his passing (according to A&E Biography).
Ernest R. Breech
, head of Bendix Aviation
, was hired in 1946, and became first Executive Vice President, then Board Chairman in 1955. Henry II served as President from 1945–1960, and as Chairman and CEO from 1960–1980. In 1956, Ford became a publicly traded corporation
. The Ford family maintains about 40% controlling interest in the company, through a series of Special Class B preferred stock
s. Also in 1956, following its emphasis on safety improvements in new models, Motor Trend
awarded the company its "Car of the Year" award.
In 1946, Robert McNamara
joined Ford as manager of planning and financial analysis. He advanced rapidly through a series of top-level management positions to the presidency of Ford on 9 November 1960, one day after John F. Kennedy
's election
. The first company head selected outside the Ford family, McNamara had gained the favor of Henry Ford II, and had aided in Ford's expansion and success in the postwar period. Less than five weeks after becoming president at Ford, he accepted Kennedy's invitation to join his cabinet
, as Secretary of Defense
.
Ford introduced the iconic Thunderbird
in 1955 and the Edsel
brand automobile line in 1958, following a US$250 million dollar research and marketing campaign, which had failed to ask questions crucial for the marque's success. The Edsel was cancelled after less than 27 months in the marketplace in November 1960. The corporation bounced back from the failure of the Edsel by introducing its compact Falcon
in 1960 and the Mustang
in 1964. By 1967, Ford of Europe was established.
Lee Iacocca
was involved with the design of several successful Ford automobiles, most notably the Mustang. He was also the "moving force," as one court put it, behind the notorious Pinto
. He promoted other ideas which did not reach the marketplace as Ford products. Eventually, he became the president of the company, but clashed with "Bunkie" Knudsen as well as Henry II and ultimately, on July 13, 1978, he was fired by Henry Ford II, despite the company's having earned a $2.2 billion profit for the year. Chrysler soon hired Iacocca, which he returned to profitability during the 1980s.
In 1979 Philip Caldwell
became Chairman, succeeded in 1985 by Donald Petersen
. Harold Poling
served as Chairman and CEO from 1990-1993. Alex Trotman
was Chairman and CEO from 1993–1998, and Jacques Nasser
served at the helm from 1999-2001. Henry Ford's great-grandson, William Clay Ford Jr., is the company's current Chairman of the Board and was CEO until September 5, 2006, when he named Alan Mulally
from Boeing
as his successor. As of 2006, the Ford family owns about 5% of Company shares outstanding.
In December 2006, Ford announced it would mortgage all assets, including factories and equipment, office property, intellectual property (patent
s and blue oval trademark
s), and its stakes in subsidiaries, to raise $23.4 billion in cash. The secured credit line is expected to finance product development during the restructuring through 2009, as the company expects to burn through $17 billion in cash before turning a profit. The action was unprecedented in the company's 103 year history.
model of production of being exploitative, and Ford has been criticized as being willing to collaborate with dictatorship
s or hire mobs to intimidate union leaders and increase their profits through unethical means.
Ford refused to allow collective bargaining
until 1941, with the Ford Service Department being set up as an internal security, intimidation, and espionage unit within the company, and quickly gained a reputation of using violence against union organizers and sympathizers.
Ford was also criticized for tread separation and tire disintegration of many Firestone
tires installed on Ford Explorer
s, Mercury Mountaineer
s, and Mazda Navajo
s, which caused many crashes during the late 1990s and early 2000s. It is estimated that over 250 deaths and more than 3,000 serious injuries resulted from these failures. Although Firestone
received most of the blame, some blame fell on Ford, which advised customers to under-inflate the tires in order to reduce the risk of vehicle rollovers.
company used slave labor in Cologne
between 1941 and 1945 and it had produced military vehicles such as jeeps, planes, and ships used by a fascist regime. Many of these allegations were made in a series of United States lawsuits in 1998. The lawsuit was dismissed in 1999 because the judge concluded "the issues...concerned international treaties between nations and foreign policy and were thus in the realm of the executive branch."
Detractors point to Henry Ford
's outspoken anti-semitism
, including his newspaper, The Dearborn Independent
, which published The Protocols of the Elders of Zion
.
Defenders of the company argue that the Ford German division, Fordwerke
, had been taken over by the Nazi government after it rose to power, claiming that it was not under the company's control, though Henry Ford, according to court records, did stay in touch with the company. Although Ford's initial motivations were anti-war, the company was heavily involved in the United States Allied war effort after the outbreak of war.
was accused of collaborating with the Argentine
1976-1983 military dictatorship, actively helping in the political repression of intellectuals and dissidents that was pursued by said government. No result was proven and the company denied the allegations.
In a lawsuit initiated in 1996 by relatives of some of the estimated 600 Spanish citizens who disappeared in Argentina during the "Dirty War
", evidence was presented to support the allegation that much of this repression was directed by Ford and the other major industrial firms. According to a 5,000-page report, Ford executives drew up lists of "subversive" workers and handed them over to the military task-forces which were allowed to operate within the factories. These groups allegedly kidnapped, tortured and murdered workers—at times allegedly within the plants themselves. The company denied the allegations.
In a second trial, a report brought by the CTA
, and the testimonies of former Ford workers themselves, claimed that the company's Argentine factory was used between 1976 and 1978 as a detention center, and that management allowed the military to set up its own bunker inside the plant. The company denied the allegations.
, DuPont
, Standard Oil
, Anaconda Copper
, International Telephone and Telegraph, United Fruit, and Chase Manhattan Bank
. David Rockefeller
, whose family had extensive holdings in Latin America going back to the 19th Century, coordinated the group's activities and served as its liaison with the White House.
The idea was both to influence Washington's hemispheric policy and to apply direct pressue at the source, funding campaigns of friendly Latin American politicians, helping allies hold down prices, and providing financial guidance to cooperative regimes. When lobbying proved insufficient, members of the group, either individually or in concert, worked with the CIA to foment coups, as they did in Brazil
in 1964 and Chile
in 1973.
Some went further. A number of multinational corporations, including Ford, Coca-Cola
, Del Monte, and Mercedes-Benz
have been accused in recent years of working closely with Latin American death squads--responsible for hundreds of thousands of killings throughout the hemisphere in the 1970's and 1980's--to counter labor organizing.
of the notorious "Ford Pinto Memo", an internal Ford cost-benefit analysis showing that the cost of implementing design changes to the subcompact's fuel system was greater than the economic cost of the burn injuries and deaths that could be prevented by doing so. Subsequently some have played down the importance of this case, as Pinto explosion fatality estimates range widely from 27 to 900, with the lowest figures being allegedly in line with comparable fatality statistics for other car models.
In the related Ford Pinto product liability case Grimshaw v. Ford Motor Co., 119 Cal. App. 3d 757 (4th Dist. 1981) the California Court of Appeal for the Fourth Appellate District reviewed Ford's conduct and upheld compensatory damages of $2.5 million and punitive damages of $3.5 million against Ford. Of the two plaintiffs, one was killed in the collision that caused her Pinto to explode, and her passenger, 13-year old Richard Grimshaw, was badly burned and scarred for life.
Ford Motor Company
Ford Motor Company is an American multinational automaker based in Dearborn, Michigan, a suburb of Detroit. The automaker was founded by Henry Ford and incorporated on June 16, 1903. In addition to the Ford and Lincoln brands, Ford also owns a small stake in Mazda in Japan and Aston Martin in the UK...
is an American
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
automaker and the world's fifth largest automaker based on worldwide vehicle sales. Based in Dearborn, Michigan
Dearborn, Michigan
-Economy:Ford Motor Company has its world headquarters in Dearborn. In addition its Dearborn campus contains many research, testing, finance and some production facilities. Ford Land controls the numerous properties owned by Ford including sales and leasing to unrelated businesses such as the...
, a suburb of Detroit, the automaker was founded by Henry Ford
Henry Ford
Henry Ford was an American industrialist, the founder of the Ford Motor Company, and sponsor of the development of the assembly line technique of mass production. His introduction of the Model T automobile revolutionized transportation and American industry...
, and incorporated on June 16, 1903. Henry Ford was 40 years old when he founded the Ford Motor Company, which would go on to become one of the largest and most profitable companies in the world, as well as being one of the few to survive the Great Depression
Great Depression
The Great Depression was a severe worldwide economic depression in the decade preceding World War II. The timing of the Great Depression varied across nations, but in most countries it started in about 1929 and lasted until the late 1930s or early 1940s...
. The largest family-controlled company in the world, the Ford Motor Company has been in continuous family control for over 100 years. Ford now encompasses several brands, including Lincoln
Lincoln (automobile)
Lincoln is an American luxury vehicle brand of the Ford Motor Company. Lincoln vehicles are sold mostly in North America.-History:The company was founded in August 1915 by Henry M. Leland, one of the founders of Cadillac . During World War I, he left Cadillac which was sold to General Motors...
and Mercury
Mercury (automobile)
Mercury was an automobile marque of the Ford Motor Company launched in 1938 by Edsel Ford, son of Henry Ford, to market entry-level luxury cars slotted between Ford-branded regular models and Lincoln-branded luxury vehicles, similar to General Motors' Buick brand, and Chrysler's namesake brand...
.
The founding of Ford Motor Company
Henry Ford's initial foray into automobile manufacturing was the Detroit Automobile CompanyDetroit Automobile Company
The Detroit Automobile Company was an early American automobile manufacturer founded on August 5, 1899, in Detroit, Michigan. It was the first venture of its kind in Detroit. Automotive mechanic Henry Ford attracted the financial backing of three investors; Detroit Mayor William Maybury, William...
, founded in 1899. The company floundered, and in 1901 was reorganized as the Henry Ford Company
Henry Ford Company
The Henry Ford Company was the second company for Henry Ford, founded November 3, 1901. It resulted from the reorganization of the Detroit Automobile Company, his first unsuccessful attempt at automobile manufacture a year before. In March 1902, Ford left the company following a dispute with his...
. Ford had a falling out with his financial backers, and in March 1902 left the company with the rights to his name and 900 dollars
United States dollar
The United States dollar , also referred to as the American dollar, is the official currency of the United States of America. It is divided into 100 smaller units called cents or pennies....
. The Henry Ford Company changed their name to Cadillac
Cadillac
Cadillac is an American luxury vehicle marque owned by General Motors . Cadillac vehicles are sold in over 50 countries and territories, but mostly in North America. Cadillac is currently the second oldest American automobile manufacturer behind fellow GM marque Buick and is among the oldest...
, brought in Henry M. Leland
Henry M. Leland
Henry Martyn Leland was a machinist, inventor, engineer and automotive entrepreneur who founded the two premier American luxury marques, Cadillac and Lincoln. Retrieved December 30, 2008....
to manage the operation, and went on to be a successful manufacturer of automobiles.
Henry Ford himself turned to an acquaintance, coal dealer Alexander Y. Malcomson
Alexander Y. Malcomson
Alexander Y. Malcomson was a coal dealer from Detroit, Michigan who bankrolled Henry Ford's first successful foray into automobile manufacturing: the Ford Motor Company.- Early life :...
, to help finance another automobile company. Malcomson put up the money to start the partnership "Ford and Malcomson" and the pair designed a car and began ordering parts. However, by February 1903, Ford and Malcomson had gone through more money than expected, and the manufacturing firm of John
John Francis Dodge
John Francis Dodge was an American automobile manufacturing pioneer and co-founder of Dodge Brothers Company.-Biography:...
and Horace Dodge
Horace Elgin Dodge
Horace Elgin Dodge, Sr. was an American automobile manufacturing pioneer and co-founder of Dodge Brothers Company.-Early years and business:...
, who had made parts for Ford and Malcomson, was demanding payment.
Malcomson, constrained by his coal business demands, turned to his uncle John S. Gray
John S. Gray (Michigan)
John Simpson Gray was a candymaker, business man, and banker from Detroit. He was also an original investor in the Ford Motor Company.-Early life:...
, the president of the German-American Savings Bank and a good friend. Malcomson proposed incorporating Ford and Malcomson to bring in new investors, and wanted Gray to join the company, thinking that Gray's name would attract others to invest. Gray was at first uninterested, but Malcomson promised he could withdraw his share at any time, so Gray reluctantly agreed. On the strength of Gray's name, Malcomson recruited other business acquaintances to invest, including local merchants Albert Strelow and Vernon Fry, lawyers John Anderson and Horace Rackham
Horace Rackham
Horace H. Rackham was one of the original stockholders in the Ford Motor Company and a noted philanthropist.- Early Life and Ford :...
, Charles T. Bennett of the Daisy Air Rifle Company
Daisy Outdoor Products
Daisy is a company that makes and sells inexpensive BB guns and other air guns.-History:Daisy was started in 1882 as Plymouth Iron Windmill Company in Plymouth, Michigan. In 1886 the company started to give BB guns with purchases of windmills. The gun was so popular the company started to sell guns...
, and his own clerk James Couzens. Malcomson also convinced the Dodges to accept stock in lieu of payment.
On June 16, 1903, the Ford Motor Company was incorporated, with 12 investors owning a total of 1000 shares. Ford and Malcomson together retained 51% of the new company in exchange for their earlier investments. When the total stock ownership was tabulated, shares in the company were: Henry Ford
Henry Ford
Henry Ford was an American industrialist, the founder of the Ford Motor Company, and sponsor of the development of the assembly line technique of mass production. His introduction of the Model T automobile revolutionized transportation and American industry...
(255 shares), Alexander Y. Malcomson
Alexander Y. Malcomson
Alexander Y. Malcomson was a coal dealer from Detroit, Michigan who bankrolled Henry Ford's first successful foray into automobile manufacturing: the Ford Motor Company.- Early life :...
(255 shares), John S. Gray
John S. Gray (Michigan)
John Simpson Gray was a candymaker, business man, and banker from Detroit. He was also an original investor in the Ford Motor Company.-Early life:...
(105 shares), John W. Anderson (50 shares), Horace Rackham
Horace Rackham
Horace H. Rackham was one of the original stockholders in the Ford Motor Company and a noted philanthropist.- Early Life and Ford :...
(50 shares), Horace E. Dodge (50 shares), John F. Dodge (50 shares), Charles T. Bennett (50 shares), Vernon C. Fry (50 shares), Albert Strelow (50 shares), James Couzens (25 shares), and Charles J. Woodall (10 shares).
At the first stockholder meeting on June 18, Gray was elected president, Ford vice-president, and James Couzens secretary. Despite Gray's misgivings, Ford Motor Company was immediately profitable, with profits by October 1, 1903 of almost $37,000. A dividend of 10% was paid that October, an additional dividend of 20% at the beginning of 1904, and another 68% in June 1904. Two dividends of 100% each in June and July 1905 brought the total investor profits to nearly 300% in just over 2 years; 1905 total profits were almost $300,000.
However, there were internal frictions in the company that Gray was nominally in charge of. Most of the investors, both Malcomson and Gray included, had their own businesses to attend to; only Ford and Couzens worked full-time at the company. The issue came to a head when the principal stockholders, Ford and Malcomson, quarreled over the future direction of the company. Gray sided with Ford. By early 1906 Malcomson was effectively frozen out of the Ford Motor Company, and in May sold his shares to Henry Ford. John S. Gray died unexpectedly in 1906, and his position as Ford's president was taken over by Ford himself soon afterward.
Early developments and assembly line
During its early years, the company produced a range of vehicles designated, chronologically, from the Ford Model A (1903)Ford Model A (1903)
The original Ford Model A is the first car produced by Ford Motor Company, beginning production in 1903. Ernst Pfenning of Chicago, Illinois became the first owner of a Model A on July 23, 1903. 1,750 cars were made from 1903 through 1904...
to the Model K and Model S (Ford's last right-hand steering model) of 1907. The K, Ford's first six-cylinder model, was known as "the gentleman's roadster" and "the silent cyclone", and sold for US$2800; by contrast, around that time, the Enger 40 was priced at US$2000, the Colt Runabout US$1500, the high-volume Oldsmobile
Oldsmobile
Oldsmobile was a brand of American automobile produced for most of its existence by General Motors. It was founded by Ransom E. Olds in 1897. In its 107-year history, it produced 35.2 million cars, including at least 14 million built at its Lansing, Michigan factory...
Runabout
Oldsmobile Curved Dash
The gasoline powered Curved Dash Oldsmobile is credited as being the first mass-produced automobile, meaning that it was built on an assembly line using interchangeable parts. It was introduced by the Oldsmobile company in 1901 and produced through 1907...
US$650, Western
Western Tool Works (automobile company)
Western Tool Works was a pioneering brass era automobile manufacturer in Galesburg, Illinois.Western in 1905 produced the Gale Model A, an open roadster, for sale at US$500, which was less than high-volume Oldsmobile Runabout, at US$650, the Ford "Doctor's Car" at US$850, or the Holsman high...
's Gale Model A US$500, and the Success
Success Automobile Manufacturing Company
Success was a brass era United States automobile, built at 532 De Ballviere Avenue, St. Louis, Missouri, in 1906.It was a high wheeler buggy priced at an exceedingly low US$250...
hit the amazingly low US$250.
The next year, Henry Ford introduced the Model T. Earlier models were produced at a rate of only a few a day at a rented factory on Mack Avenue in Detroit, Michigan
Detroit, Michigan
Detroit is the major city among the primary cultural, financial, and transportation centers in the Metro Detroit area, a region of 5.2 million people. As the seat of Wayne County, the city of Detroit is the largest city in the U.S. state of Michigan and serves as a major port on the Detroit River...
, with groups of two or three men working on each car from components made to order by other companies (what would come to be called an "assembled car"). The first Model Ts were built at the Piquette Road Manufacturing Plant
Piquette Plant
The Ford Piquette Avenue Plant is located at 411 Piquette Avenue in Detroit, Michigan, within the Piquette Avenue Industrial Historic District. It was the second home of Ford Motor Company automobile production...
, the first company-owned factory. In its first full year of production, 1909, about 18,000 Model Ts were built. As demand for the car grew, the company moved production to the much larger Highland Park
Highland Park, Michigan
- Geography :According to the United States Census Bureau, the city has a total area of , all land.- Demographics :As of the census of 2000, there were 16,746 people, 6,199 households, and 3,521 families residing in the city. The population density was 5,622.9 per square mile . There were 7,249...
Plant
Highland Park Ford Plant
The Highland Park Ford Plant is a former factory located in Highland Park, Michigan at 91 Manchester Avenue . The second production facility for the Model T automobile, it became a National Historic Landmark in 1978.-Description:...
, and in 1911, the first year of operation there, 69,762 Model Ts were produced, with 170,211 in 1912. By 1913, the company had developed all of the basic techniques of the assembly line
Assembly line
An assembly line is a manufacturing process in which parts are added to a product in a sequential manner using optimally planned logistics to create a finished product much faster than with handcrafting-type methods...
and mass production. Ford introduced the world's first moving assembly line that year, which reduced chassis assembly time from 12½ hours in October to 2 hours 40 minutes (and ultimately 1 hour 33 minutes), and boosted annual output to 202,667 units that year After a Ford ad promised profit-sharing if sales hit 300,000 between August 1914 and August 1915, sales in 1914 reached 308,162, and 501,462 in 1915; by 1920, production would exceed one million a year.
These innovations were hard on employees, and turnover of workers was very high, while increased productivity actually reduced labor demand. Turnover meant delays and extra costs of training, and use of slow workers. In January 1914, Ford solved the employee turnover problem by doubling pay to $5 a day, cutting shifts from nine hours to an eight hour day for a 5 day work week (which also increased sales; a line worker could buy a T with less than four months' pay), and instituting hiring practices that identified the best workers, including disabled people considered unemployable by other firms. Employee turnover plunged, productivity soared, and with it, the cost per vehicle plummeted. Ford cut prices again and again and invented the system of franchised dealers who were loyal to his brand name. Wall Street had criticized Ford's generous labor practices when he began paying workers enough to buy the products they made.
While Ford attained international status in 1904 with the founding of Ford of Canada
Ford Motor Company of Canada
Ford Motor Company of Canada, Limited was founded in 1904 for the purpose of manufacturing and selling Ford automobiles in Canada and the British Empire. The Ford Motor Company in Detroit transferred the patent and selling rights to the Walkerville Wagon Company, in order to avoid the tariff rates...
, it was in 1911 the company began to rapidly expand overseas, with the opening of assembly plants in Ireland (1917), England and France, followed by Denmark (1923), Germany (1925), Austria (1925), and Argentina (1925), and also in South Africa (1924) and Australia (1925) as subsidiaries of Ford of Canada due to preferential tariff
Tariff
A tariff may be either tax on imports or exports , or a list or schedule of prices for such things as rail service, bus routes, and electrical usage ....
rules for Commonwealth countries. By the end of 1919, Ford was producing 50 percent of all cars in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
, and 40% of all British ones; by 1920, half of all cars in the U.S. were Model Ts. (The low price also killed the cyclecar
Cyclecar
Cyclecars were small, generally inexpensive cars manufactured mainly between 1910 and the late 1920s.-General description:Cyclecars were propelled by single cylinder, V-twin or more rarely four cylinder engines, often air cooled. Sometimes these had been originally used in motorcycles and other...
in the U.S.) The assembly line transformed the industry; soon, companies without it risked bankruptcy. Of 200 U.S. car makers in 1920, only 17 were left in 1940.
It also transformed technology. Henry Ford is reported to have said, "Any customer can have a car painted any color that he wants so long as it is black." Before the assembly line, Ts had been available in a variety of colors, including red, blue, and green, but not black. Now, paint had become a production bottleneck; only Japan Black
Japan Black
Japan black is a lacquer or varnish suitable for many substrates but known especially for its use on iron and steel. It is named after Japan. Its high bitumen content provides a protective finish that is durable and dries quickly...
dried quickly enough, and not until Duco
Duco
Duco was a trade name assigned to a product line of automotive lacquer developed by the DuPont Company in the 1920s. Under the Duco brand, DuPont introduced the first quick drying multi-color line of nitrocellulose lacquers made especially for the automotive industry...
lacquer
Lacquer
In a general sense, lacquer is a somewhat imprecise term for a clear or coloured varnish that dries by solvent evaporation and often a curing process as well that produces a hard, durable finish, in any sheen level from ultra matte to high gloss and that can be further polished as required...
appeared in 1926 would other colors reappear on the T.
In 1915, Henry Ford went on a peace mission to Europe aboard a ship, joining other pacifists in efforts to stop World War I
World War I
World War I , which was predominantly called the World War or the Great War from its occurrence until 1939, and the First World War or World War I thereafter, was a major war centred in Europe that began on 28 July 1914 and lasted until 11 November 1918...
. This led to an increase in his personal popularity. Ford would subsequently go on to support the war effort with the Model T becoming the underpinnings for Allied military vehicles, like the Ford 3-Ton M1918
Ford 3-Ton M1918
The Ford 3-Ton M1918 was one of the first light tank designs by the U.S. It was a small two-man, one-gun tank. It was armed with a M1919 Browning machine gun and could reach a maximum speed of 8mph.-History:...
tank, and the 1916 ambulance.
History of the blue oval
The Ford oval trademark was first introduced in 1907. The 1928 Model A was the first vehicle to sport an early version of the Ford script in the oval badge. The dark blue background of the oval is known to designers as PantonePantone
Pantone Inc. is a corporation headquartered in Carlstadt, New Jersey, USA. The company is best known for its Pantone Matching System , a proprietary color space...
294C. The Ford script is credited to Childe Harold Wills, Ford's first chief engineer and designer. He created a script in 1903 based on the one he used for his business cards. Today, the oval has evolved into a perfect oval with a width-to-height ratio of 8:3. The current Centennial Oval was introduced on June 17, 2003 as part of the 100th anniversary of Ford Motor Company.
Post-World War I developments
In 1919, Edsel FordEdsel Ford
Edsel Bryant Ford , son of Henry Ford, was born in Detroit, Michigan, USA. He was president of Ford Motor Company from 1919 until his death in 1943.-Life and career:...
succeeded his father as president of the company, although Henry still kept a hand in management. While prices were kept low through highly efficient engineering, the company used an old-fashioned personalized management system, and neglected consumer demand for improved vehicles. So, while four wheel brakes were invented by Arrol-Johnson (and were used on the 1909 Argyll
Argyll (automobile)
Argyll was a Scottish motor car marque manufactured from 1899 to 1932, and again from 1976 to around 1990.-The original Argyll marque:Alex Govan founded The Hozier Engineering Company in 1899, and it was at this factory that the first Argyll Voiturette was produced; copied from the contemporary...
), they did not appear on a Ford until 1927. (To be fair, Chevrolet
Chevrolet
Chevrolet , also known as Chevy , is a brand of vehicle produced by General Motors Company . Founded by Louis Chevrolet and ousted GM founder William C. Durant on November 3, 1911, General Motors acquired Chevrolet in 1918...
waited until 1928.) Ford steadily lost market share to GM and Chrysler, as these and other domestic and foreign competitors began offering fresher automobiles with more innovative features and luxury options. GM had a range of models from relatively cheap to luxury, tapping all price points in the spectrum, while less wealthy people purchased used Model T
Ford Model T
The Ford Model T is an automobile that was produced by Henry Ford's Ford Motor Company from September 1908 to May 1927...
s. The competitors also opened up new markets by extending credit for purchases, so consumers could buy these expensive automobiles with monthly payments. Ford initially resisted this approach, insisting such debts would ultimately hurt the consumer and the general economy. Ford eventually relented and started offering the same terms in December 1927, when Ford unveiled the redesigned Model A, and retired the Model T
Ford Model T
The Ford Model T is an automobile that was produced by Henry Ford's Ford Motor Company from September 1908 to May 1927...
after producing 15 million units.
Lincoln Motor Company
On February 4, 1922 Ford expanded its reach into the luxury auto market through its acquisition of the Lincoln Motor CompanyLincoln (automobile)
Lincoln is an American luxury vehicle brand of the Ford Motor Company. Lincoln vehicles are sold mostly in North America.-History:The company was founded in August 1915 by Henry M. Leland, one of the founders of Cadillac . During World War I, he left Cadillac which was sold to General Motors...
, named for Abraham Lincoln
Abraham Lincoln
Abraham Lincoln was the 16th President of the United States, serving from March 1861 until his assassination in April 1865. He successfully led his country through a great constitutional, military and moral crisis – the American Civil War – preserving the Union, while ending slavery, and...
whom Henry Ford admired, but Henry M. Leland
Henry M. Leland
Henry Martyn Leland was a machinist, inventor, engineer and automotive entrepreneur who founded the two premier American luxury marques, Cadillac and Lincoln. Retrieved December 30, 2008....
had named the company in 1917. The Mercury
Mercury (automobile)
Mercury was an automobile marque of the Ford Motor Company launched in 1938 by Edsel Ford, son of Henry Ford, to market entry-level luxury cars slotted between Ford-branded regular models and Lincoln-branded luxury vehicles, similar to General Motors' Buick brand, and Chrysler's namesake brand...
division was established in 1938 to serve the mid-price auto market. Ford Motor Company built the largest museum of American History in 1928, The Henry Ford
The Henry Ford
The Henry Ford, a National Historic Landmark, , in the Metro Detroit suburb of Dearborn, Michigan, USA, is a large indoor and outdoor history museum complex...
.
Henry Ford would go on to acquire Abraham Lincoln's chair, which he was assassinated in, from the owners of the Ford Theatre
Ford Theatre
Ford Theatre was a radio and television anthology series broadcast in the United States in the 1940s and 1950s. At various times the television series appeared on all three major television networks, while the radio version was broadcast on two separate networks and on two separate coasts...
. Abraham Lincoln's chair would be displayed along with John F. Kennedy
John F. Kennedy
John Fitzgerald "Jack" Kennedy , often referred to by his initials JFK, was the 35th President of the United States, serving from 1961 until his assassination in 1963....
's Lincoln limousine in the Henry Ford Museum & Greenfield Village in Dearborn, known today as The Henry Ford. Kennedy's limousine was leased to the White House by Ford.
Fordlândia
In 1928, Henry Ford negotiated a deal with the government of Brazil for a plot of land in the Amazon Rainforest. There, Ford attempted to cultivate rubber for use in the company's automobiles. After considerable labor unrest, social experimentation, and a failure to produce rubber, and after the invention of synthetic rubberSynthetic rubber
Synthetic rubber is is any type of artificial elastomer, invariably a polymer. An elastomer is a material with the mechanical property that it can undergo much more elastic deformation under stress than most materials and still return to its previous size without permanent deformation...
, the settlement was sold in 1945 and abandoned.
The Great Depression
During the great depression, Ford in common with other manufacturers, responded to the collapse in motor sales by reducing the scale of their operations and laying off workers. By 1932, the unemploymentUnemployment
Unemployment , as defined by the International Labour Organization, occurs when people are without jobs and they have actively sought work within the past four weeks...
rate in Detroit had risen to 30%
with thousands of families facing real hardship. Although Ford did assist a small number of distressed families with loans and parcels of land to work, the majority of the thousands of unskilled workers who were laid off were left to cope on their own. However, Henry Ford angered many by making public statements that the unemployed should do more to find work for themselves.
This led to Detroit's Unemployed Council organizing the Ford Hunger March
Ford Hunger March
The Ford Hunger March was a demonstration of unemployed workers starting in Detroit and ending in Dearborn, Michigan, that took place on March 7, 1932. The march resulted in four workers being shot to death by the Dearborn Police Department and security guards employed by the Ford Motor Company....
. On March 7, 1932 some 3,000 - 5,000 unemployed workers assembled in West Detroit to march on Ford's River Rouge plant to deliver a petition demanding more support. As the march moved up Miller Road and approached Gate 3 the protest turned ugly. The police fired tear gas into the crowd and fire trucks were used to soak the protesters with icy water. When the protesters responded by throwing rocks, the violence escalated rapidly and culminated in the police and plant security guards firing live rounds through the gates of the plant at the unarmed protesters. Four men were killed outright and a fifth died later in hospital. Up to 60 more were seriously injured.
Soviet Fords and the Gorki
In May 1929 the Soviet UnionSoviet Union
The Soviet Union , officially the Union of Soviet Socialist Republics , was a constitutionally socialist state that existed in Eurasia between 1922 and 1991....
signed an agreement with the Ford Motor Company. Under its terms, the Soviets agreed to purchase $13 million worth of automobiles and parts, while Ford agreed to give technical assistance until 1938 to construct an integrated automobile-manufacturing plant at Nizhny Novgorod
Nizhny Novgorod
Nizhny Novgorod , colloquially shortened to Nizhny, is, with the population of 1,250,615, the fifth largest city in Russia, ranking after Moscow, St. Petersburg, Novosibirsk, and Yekaterinburg...
. Many American engineers and skilled auto workers moved to the Soviet Union to work on the plant and its production lines, which was named Gorkovsky Avtomobilny Zavod (GAZ
GAZ
GAZ or Gorkovsky Avtomobilny Zavod , translated as Gorky Automobile Plant , started in 1932 as NAZ, a cooperation between Ford and the Soviet Union. It is one of the largest companies in the Russian automotive industry....
), or Gorki Automotive Plant in 1932. A few American workers stayed on after the plant's completion, and eventually became victims of Stalin's Great Terror
Great Purge
The Great Purge was a series of campaigns of political repression and persecution in the Soviet Union orchestrated by Joseph Stalin from 1936 to 1938...
, either shot or exiled to Soviet gulag
Gulag
The Gulag was the government agency that administered the main Soviet forced labor camp systems. While the camps housed a wide range of convicts, from petty criminals to political prisoners, large numbers were convicted by simplified procedures, such as NKVD troikas and other instruments of...
s. In 1933, the Soviets completed construction on a production line for the Ford Model-A passenger car, called the GAZ-A, and a light truck, the GAZ-AA. Both these Ford models were immediately adopted for military use. By the late 1930s production at Gorki was 80,000-90,000 "Russian Ford" vehicles per year. With its original Ford-designed vehicles supplemented by imports and domestic copies of imported equipment, the Gorki operations eventually produced a range of automobiles, trucks, and military vehicles.
World War II
President Franklin Roosevelt referred to Detroit as the "Arsenal of DemocracyArsenal of Democracy
"The Arsenal of Democracy" was a propaganda slogan coined by U.S. President Franklin D. Roosevelt, in a radio broadcast delivered on December 29, 1940. Roosevelt promised to help the United Kingdom fight Nazi Germany by giving them military supplies while the United States stayed out of the actual...
." Henry Ford had said war was a waste of time, and did not want to profit from it. He was concerned the Nazis during the 1930s might nationalize Ford factories in Germany. Those were tense times for American companies doing business in Europe. Ford established a close collaboration with Germany's Nazi government before the war—so close, in fact, that Henry Ford received, in July 1938, the Grand Cross of the German Eagle medal from the Nazi government. In the spring of 1939, the Nazi government assumed day to day control of Ford factories in Germany. However, Ford's Dearborn headquarters continued to maintain 52% ownership over the factories, since Germany did not seize ownership through nationalization. Ford factories contributed significantly to the buildup of Germany's armed forces. Ford negotiated a resource-sharing agreement that allowed the German military to access scarce supplies, particularly rubber. During this same period, Ford was hesitant to participate in the Allied military effort. In June 1940, after France had fallen to the Wehrmacht, Henry Ford personally vetoed a plan to build airplane engines for the Allies.
The situation changed after Pearl Harbor. With Europe under siege, Henry Ford's genius would be turned to mass production for the war effort. These efforts benefited the Allies as well as the Axis. After Bantam invented the Jeep
Jeep
Jeep is an automobile marque of Chrysler . The first Willys Jeeps were produced in 1941 with the first civilian models in 1945, making it the oldest off-road vehicle and sport utility vehicle brand. It inspired a number of other light utility vehicles, such as the Land Rover which is the second...
, the US War Department handed production over to Ford and Willys
Willys
Willys was the brand name used by Willys-Overland Motors, an American automobile company best known for its design and production of military Jeeps and civilian versions during the 20th century.-Early History:In 1908, John Willys bought the Overland Automotive Division of Standard Wheel Company...
. When Consolidated Aircraft
Consolidated Aircraft
The Consolidated Aircraft Corporation was founded in 1923 by Reuben H. Fleet, the result of the Gallaudet Aircraft Company's liquidation and Fleet's purchase of designs from the Dayton-Wright Company as the subsidiary was being closed by its parent corporation, General Motors. Consolidated became...
could at most build one B-24 Liberator
B-24 Liberator
The Consolidated B-24 Liberator was an American heavy bomber, designed by Consolidated Aircraft of San Diego, California. It was known within the company as the Model 32, and a small number of early models were sold under the name LB-30, for Land Bomber...
a day, Ford would show the world how to produce one an hour, at a peak of 600 per month in 24 hour shifts. The specially-designed Willow Run
Willow Run
The Willow Run manufacturing plant, located between Ypsilanti and Belleville, Michigan, was constructed during World War II by Ford Motor Company for the mass production of the B-24 Liberator military aircraft....
plant broke ground in April 1941. At the time, it was the largest assembly line in the world, with over 3500000 square feet (325,160.6 m²) under one roof. Edsel Ford, under severe stress, died in the Spring of 1943 of stomach cancer, prompting his grieving father to resume day-to-day control of Ford. Mass production of the B-24 began by August 1943. Many pilots slept on cots waiting for takeoff as B-24s rolled off the line. Ford production was important to Nazi forces as well: roughly one-third of the German Army's trucks, which played a crucial role in Germany's blitzkrieg strategy, were produced by Ford.
After the US declared war in December 1941, Ford could no longer communicate directly with its factories in Germany. However, indirect communications continued, in at least one case. Robert Schmidt, the Nazi manager of the Cologne Ford plant, traveled to Portugal in 1943 in order to consult with Ford officials there. The Treasury Department also investigated Ford for alleged collaboration with German-run Ford plants in occupied France, but did not find conclusive evidence. After the war, Schmidt and other Nazi-era managers kept their jobs with Ford's German division.
In the United Kingdom, Ford built a new factory in Trafford Park
Trafford Park
Trafford Park is an area of the Metropolitan Borough of Trafford, in Greater Manchester, England. Located opposite Salford Quays, on the southern side of the Manchester Ship Canal, it is west-southwest of Manchester city centre, and north of Stretford. Until the late 19th century it was the...
, Manchester
Manchester
Manchester is a city and metropolitan borough in Greater Manchester, England. According to the Office for National Statistics, the 2010 mid-year population estimate for Manchester was 498,800. Manchester lies within one of the UK's largest metropolitan areas, the metropolitan county of Greater...
during WWII where over 34,000 Rolls-Royce Merlin
Rolls-Royce Merlin
The Rolls-Royce Merlin is a British liquid-cooled, V-12, piston aero engine, of 27-litre capacity. Rolls-Royce Limited designed and built the engine which was initially known as the PV-12: the PV-12 became known as the Merlin following the company convention of naming its piston aero engines after...
aero engines were completed by a workforce trained from scratch.
Post-World War II developments
In 1943, a despondent Edsel Ford died of stomach cancer. Henry decided then to resume direct control of the company, but this proved a very poor idea as he was 78 years old and suffering from heart problems and atherosclerosis. His mental state was also questionable, and there was a very real possibility that the company would collapse if he died or became incapacitated. The Roosevelt Administration had a contingency plan in place to nationalize Ford if need be so that they wouldn't lose vital military production.At this point, Ford's wife and daughter-in-law intervened and demanded that he turn control over to his grandson Henry Ford II
Henry Ford II
Henry Ford II , commonly known as "HF2" and "Hank the Deuce", was the son of Edsel Ford and grandson of Henry Ford...
. They threatened to sell off their stock (amounting to half the company's total shares) if he refused. Henry was infuriated, but there was nothing he could do, and so he gave in. When Henry II, who came to be called affectionately "Hank the Deuce," assumed command, the Company was losing US$9 million a month and in financial chaos.
Henry Ford died of a brain hemorrhage on April 7, 1947. Mourners passed by at a rate of 5,000 each hour at the public viewing on Wednesday of that week at Greenfield Village
The Henry Ford
The Henry Ford, a National Historic Landmark, , in the Metro Detroit suburb of Dearborn, Michigan, USA, is a large indoor and outdoor history museum complex...
in Dearborn
Dearborn, Michigan
-Economy:Ford Motor Company has its world headquarters in Dearborn. In addition its Dearborn campus contains many research, testing, finance and some production facilities. Ford Land controls the numerous properties owned by Ford including sales and leasing to unrelated businesses such as the...
. The funeral service for Henry Ford
Henry Ford
Henry Ford was an American industrialist, the founder of the Ford Motor Company, and sponsor of the development of the assembly line technique of mass production. His introduction of the Model T automobile revolutionized transportation and American industry...
was held at the Cathedral Church of St. Paul
Cathedral Church of St. Paul, Detroit
The Cathedral Church of St. Paul, Detroit is the cathedral church of the Episcopal Diocese of Michigan. The cathedral is located at 4800 Woodward Avenue in Detroit, Michigan, adjacent to the campus of Wayne State University. It was listed on the National Register of Historic Places in...
in Detroit on Thursday April 9, 1947. At the funeral service, 20,000 people stood outside St. Paul's Cathedral in the rain with 600 inside, while the funeral had attracted national attention as an estimated seven million people had mourned his passing (according to A&E Biography).
Ernest R. Breech
Ernest R. Breech
Ernest R. Breech was an American corporate executive. Although he is best remembered for his work in revitalizing Ford Motor Company in the years following World War II, he served similar roles at Trans World Airlines and other companies....
, head of Bendix Aviation
Bendix Aviation
The Bendix Aviation Corporation, a manufacturer of aircraft parts, was started by inventor Vincent Bendix in 1929 as a continuation of his auto parts company. It was renamed to Bendix Corporation in 1960, and in 1983 was acquired by the Allied Corporation and combined with King Radio company to...
, was hired in 1946, and became first Executive Vice President, then Board Chairman in 1955. Henry II served as President from 1945–1960, and as Chairman and CEO from 1960–1980. In 1956, Ford became a publicly traded corporation
Corporation
A corporation is created under the laws of a state as a separate legal entity that has privileges and liabilities that are distinct from those of its members. There are many different forms of corporations, most of which are used to conduct business. Early corporations were established by charter...
. The Ford family maintains about 40% controlling interest in the company, through a series of Special Class B preferred stock
Preferred stock
Preferred stock, also called preferred shares, preference shares, or simply preferreds, is a special equity security that has properties of both an equity and a debt instrument and is generally considered a hybrid instrument...
s. Also in 1956, following its emphasis on safety improvements in new models, Motor Trend
Motor Trend
Motor Trend is an American automobile magazine. It first appeared in September 1949, issued by Petersen Publishing Company in Los Angeles, and bearing the tag line "The Magazine for a Motoring World". Petersen Publishing was sold to British publisher EMAP in 1998, who sold the former Petersen...
awarded the company its "Car of the Year" award.
In 1946, Robert McNamara
Robert McNamara
Robert Strange McNamara was an American business executive and the eighth Secretary of Defense, serving under Presidents John F. Kennedy and Lyndon B. Johnson from 1961 to 1968, during which time he played a large role in escalating the United States involvement in the Vietnam War...
joined Ford as manager of planning and financial analysis. He advanced rapidly through a series of top-level management positions to the presidency of Ford on 9 November 1960, one day after John F. Kennedy
John F. Kennedy
John Fitzgerald "Jack" Kennedy , often referred to by his initials JFK, was the 35th President of the United States, serving from 1961 until his assassination in 1963....
's election
United States presidential election, 1960
The United States presidential election of 1960 was the 44th American presidential election, held on November 8, 1960, for the term beginning January 20, 1961, and ending January 20, 1965. The incumbent president, Republican Dwight D. Eisenhower, was not eligible to run again. The Republican Party...
. The first company head selected outside the Ford family, McNamara had gained the favor of Henry Ford II, and had aided in Ford's expansion and success in the postwar period. Less than five weeks after becoming president at Ford, he accepted Kennedy's invitation to join his cabinet
United States Cabinet
The Cabinet of the United States is composed of the most senior appointed officers of the executive branch of the federal government of the United States, which are generally the heads of the federal executive departments...
, as Secretary of Defense
United States Secretary of Defense
The Secretary of Defense is the head and chief executive officer of the Department of Defense of the United States of America. This position corresponds to what is generally known as a Defense Minister in other countries...
.
Ford introduced the iconic Thunderbird
Ford Thunderbird
The Thunderbird , is an automobile manufactured by the Ford Motor Company in the United States over eleven model generations from 1955 through 2005...
in 1955 and the Edsel
Edsel
The Edsel was an automobile manufactured by the Ford Motor Company during the 1958, 1959, and 1960 model years. The Edsel never gained popularity with contemporary American car buyers and sold poorly. Consequently, the Ford Motor Company lost millions of dollars on the Edsel's development,...
brand automobile line in 1958, following a US$250 million dollar research and marketing campaign, which had failed to ask questions crucial for the marque's success. The Edsel was cancelled after less than 27 months in the marketplace in November 1960. The corporation bounced back from the failure of the Edsel by introducing its compact Falcon
Ford Falcon (North American)
The Ford Falcon was an automobile produced by Ford Motor Company from 1960 to 1970. It was a huge sales success for Ford initially, handily outselling rival compacts from Chrysler and General Motors introduced at the same time...
in 1960 and the Mustang
Ford Mustang
The Ford Mustang is an automobile manufactured by the Ford Motor Company. It was initially based on the second generation North American Ford Falcon, a compact car. Introduced early on April 17, 1964, as a "1964½" model, the 1965 Mustang was the automaker's most successful launch since the Model A...
in 1964. By 1967, Ford of Europe was established.
Lee Iacocca
Lee Iacocca
Lido Anthony "Lee" Iacocca is an American businessman known for engineering the Mustang, the unsuccessful Ford Pinto, being fired from Ford Motor Company, and his revival of the Chrysler Corporation in the 1980s...
was involved with the design of several successful Ford automobiles, most notably the Mustang. He was also the "moving force," as one court put it, behind the notorious Pinto
Ford Pinto
The Ford Pinto is a subcompact car produced by the Ford Motor Company for the model years 1971–1980. The car's name derives from the Pinto horse. Initially offered as a two-door sedan, Ford offered "Runabout" hatchback and wagon models the following year, competing in the U.S. market with the AMC...
. He promoted other ideas which did not reach the marketplace as Ford products. Eventually, he became the president of the company, but clashed with "Bunkie" Knudsen as well as Henry II and ultimately, on July 13, 1978, he was fired by Henry Ford II, despite the company's having earned a $2.2 billion profit for the year. Chrysler soon hired Iacocca, which he returned to profitability during the 1980s.
In 1979 Philip Caldwell
Philip Caldwell
Philip Caldwell was the first person to run the Ford Motor Company who was not a member of the Ford family, orchestrated one of the most dramatically successful turnarounds in business history.-Life and career:...
became Chairman, succeeded in 1985 by Donald Petersen
Donald Petersen
Donald Eugene Petersen is an American businessman who was employed by the Ford Motor Company for 40 years, most notably as its Chief Executive Officer from 1985 to 1989....
. Harold Poling
Harold Arthur Poling
Harold Arthur "Red" Poling is a U.S. automobile businessman.He served as the president of the Ford Motor Company between 1985 and 1987, vice-chairman in 1988 and 1989,and as CEO and chairman from 1990 until 1993...
served as Chairman and CEO from 1990-1993. Alex Trotman
Alexander Trotman, Baron Trotman
Alexander James Trotman, Baron Trotman was Ford Motor Company's first foreign-born chairman and CEO.-Life and career:Trotman was born on July 22, 1933 in Middlesex, England...
was Chairman and CEO from 1993–1998, and Jacques Nasser
Jacques Nasser
Jacques Nasser is a leading global business executive who currently serves as Chairman of the Board of BHP Billiton. After serving as a Director of BHP Billiton Limited and BHP Billiton Plc since 2006, Mr. Nasser was appointed Chairman of both companies effective 31 March 2010...
served at the helm from 1999-2001. Henry Ford's great-grandson, William Clay Ford Jr., is the company's current Chairman of the Board and was CEO until September 5, 2006, when he named Alan Mulally
Alan Mulally
Alan Roger Mulally is an American engineer and business executive who is currently the President and Chief Executive Officer of the Ford Motor Company...
from Boeing
Boeing
The Boeing Company is an American multinational aerospace and defense corporation, founded in 1916 by William E. Boeing in Seattle, Washington. Boeing has expanded over the years, merging with McDonnell Douglas in 1997. Boeing Corporate headquarters has been in Chicago, Illinois since 2001...
as his successor. As of 2006, the Ford family owns about 5% of Company shares outstanding.
In December 2006, Ford announced it would mortgage all assets, including factories and equipment, office property, intellectual property (patent
Patent
A patent is a form of intellectual property. It consists of a set of exclusive rights granted by a sovereign state to an inventor or their assignee for a limited period of time in exchange for the public disclosure of an invention....
s and blue oval trademark
Trademark
A trademark, trade mark, or trade-mark is a distinctive sign or indicator used by an individual, business organization, or other legal entity to identify that the products or services to consumers with which the trademark appears originate from a unique source, and to distinguish its products or...
s), and its stakes in subsidiaries, to raise $23.4 billion in cash. The secured credit line is expected to finance product development during the restructuring through 2009, as the company expects to burn through $17 billion in cash before turning a profit. The action was unprecedented in the company's 103 year history.
Criticisms
Throughout its history, the company has faced a wide range of criticisms. Some have accused the early FordistFordism
Fordism, named after Henry Ford, is a modern economic and social system based on industrial mass production. The concept is used in various social theories about production and related socio-economic phenomena. It has varying but related meanings in different fields, as well as for Marxist and...
model of production of being exploitative, and Ford has been criticized as being willing to collaborate with dictatorship
Dictatorship
A dictatorship is defined as an autocratic form of government in which the government is ruled by an individual, the dictator. It has three possible meanings:...
s or hire mobs to intimidate union leaders and increase their profits through unethical means.
Ford refused to allow collective bargaining
Collective bargaining
Collective bargaining is a process of negotiations between employers and the representatives of a unit of employees aimed at reaching agreements that regulate working conditions...
until 1941, with the Ford Service Department being set up as an internal security, intimidation, and espionage unit within the company, and quickly gained a reputation of using violence against union organizers and sympathizers.
Ford was also criticized for tread separation and tire disintegration of many Firestone
Firestone Tire and Rubber Company
The Firestone Tire and Rubber Company is an American tire company founded by Harvey Firestone in 1900 to supply pneumatic tires for wagons, buggies, and other forms of wheeled transportation common in the era. Firestone soon saw the huge potential for marketing tires for automobiles. The company...
tires installed on Ford Explorer
Ford Explorer
The Ford Explorer is a sport-utility vehicle sold in North America and built by the Ford Motor Company since 1990, as a replacement for the smaller but related Ford Bronco II. It is manufactured in Chicago, Illinois...
s, Mercury Mountaineer
Mercury Mountaineer
Although the redesigned Explorer had already been out for two years, Mercury introduced an Explorer twin called the Mountaineer. The Mountaineer was only slightly different from the Explorer, although it did offer a few extra luxury features that the Explorer lacked, such as a standard 302 cu in ...
s, and Mazda Navajo
Mazda Navajo
The Mazda Navajo was a 2-door SUV introduced in 1991, and Mazda's very first off-roader. Also, the Navajo was Mazda's only truck-based SUV . Available only as a four-wheel drive, two-door vehicle, the Navajo was essentially a rebadged Ford Explorer Sport...
s, which caused many crashes during the late 1990s and early 2000s. It is estimated that over 250 deaths and more than 3,000 serious injuries resulted from these failures. Although Firestone
Firestone Tire and Rubber Company
The Firestone Tire and Rubber Company is an American tire company founded by Harvey Firestone in 1900 to supply pneumatic tires for wagons, buggies, and other forms of wheeled transportation common in the era. Firestone soon saw the huge potential for marketing tires for automobiles. The company...
received most of the blame, some blame fell on Ford, which advised customers to under-inflate the tires in order to reduce the risk of vehicle rollovers.
Alleged Nazi collaboration
Other accusations were that the company collaborated with the German Nazi regime and relied on Germany. The German FordFord Germany
-Ford Motor Co. AG:Until 27 January 1950 all Ford's European operations other than in the USSR were run from Dagenham and owned by Ford Motor Company Limited, Dearborn's 55% owned subsidiary...
company used slave labor in Cologne
Cologne
Cologne is Germany's fourth-largest city , and is the largest city both in the Germany Federal State of North Rhine-Westphalia and within the Rhine-Ruhr Metropolitan Area, one of the major European metropolitan areas with more than ten million inhabitants.Cologne is located on both sides of the...
between 1941 and 1945 and it had produced military vehicles such as jeeps, planes, and ships used by a fascist regime. Many of these allegations were made in a series of United States lawsuits in 1998. The lawsuit was dismissed in 1999 because the judge concluded "the issues...concerned international treaties between nations and foreign policy and were thus in the realm of the executive branch."
Detractors point to Henry Ford
Henry Ford
Henry Ford was an American industrialist, the founder of the Ford Motor Company, and sponsor of the development of the assembly line technique of mass production. His introduction of the Model T automobile revolutionized transportation and American industry...
's outspoken anti-semitism
Anti-Semitism
Antisemitism is suspicion of, hatred toward, or discrimination against Jews for reasons connected to their Jewish heritage. According to a 2005 U.S...
, including his newspaper, The Dearborn Independent
The Dearborn Independent
The Dearborn Independent, a/k/a The Ford International Weekly, was a weekly newspaper established in 1901, but published by Henry Ford from 1919 through 1927. It was notorious for its antisemitic content , and its publication in English of the Protocols of the Elders of Zion...
, which published The Protocols of the Elders of Zion
The Protocols of the Elders of Zion
The Protocols of the Elders of Zion is a fraudulent, antisemitic text purporting to describe a Jewish plan for achieving global domination. It was first published in Russia in 1903, translated into multiple languages, and disseminated internationally in the early part of the twentieth century...
.
Defenders of the company argue that the Ford German division, Fordwerke
Ford Germany
-Ford Motor Co. AG:Until 27 January 1950 all Ford's European operations other than in the USSR were run from Dagenham and owned by Ford Motor Company Limited, Dearborn's 55% owned subsidiary...
, had been taken over by the Nazi government after it rose to power, claiming that it was not under the company's control, though Henry Ford, according to court records, did stay in touch with the company. Although Ford's initial motivations were anti-war, the company was heavily involved in the United States Allied war effort after the outbreak of war.
Argentine "Dirty War"
Ford's Argentine subsidiaryFord Motor Company of Argentina
Ford Motor Argentina is a subsidiary of Ford Motor Company and was founded in Buenos Aires in 1913.Its first products were Model Ts assembled from Complete Knock Down kits provided by Ford Motor Company in 1917...
was accused of collaborating with the Argentine
Argentina
Argentina , officially the Argentine Republic , is the second largest country in South America by land area, after Brazil. It is constituted as a federation of 23 provinces and an autonomous city, Buenos Aires...
1976-1983 military dictatorship, actively helping in the political repression of intellectuals and dissidents that was pursued by said government. No result was proven and the company denied the allegations.
In a lawsuit initiated in 1996 by relatives of some of the estimated 600 Spanish citizens who disappeared in Argentina during the "Dirty War
Dirty War
The Dirty War was a period of state-sponsored violence in Argentina from 1976 until 1983. Victims of the violence included several thousand left-wing activists, including trade unionists, students, journalists, Marxists, Peronist guerrillas and alleged sympathizers, either proved or suspected...
", evidence was presented to support the allegation that much of this repression was directed by Ford and the other major industrial firms. According to a 5,000-page report, Ford executives drew up lists of "subversive" workers and handed them over to the military task-forces which were allowed to operate within the factories. These groups allegedly kidnapped, tortured and murdered workers—at times allegedly within the plants themselves. The company denied the allegations.
In a second trial, a report brought by the CTA
Argentine Workers' Center
The Argentine Workers' Central Union is a trade-union federation in Argentina. Its general secretary is Hugo Yasky. It was formed in 1991 when a number of trade unions disaffiliated from the General Confederation of Labor . Though the CTA is a multi-tendency organization, it is led by unionists...
, and the testimonies of former Ford workers themselves, claimed that the company's Argentine factory was used between 1976 and 1978 as a detention center, and that management allowed the military to set up its own bunker inside the plant. The company denied the allegations.
Support for U.S. Backed Coups and Death Squads in Latin America
In the mid-1960's, executives from 37 corporations, including Ford, organized themselves into the Business Group for Latin America. The group also included delegates from U.S. SteelU.S. Steel
The United States Steel Corporation , more commonly known as U.S. Steel, is an integrated steel producer with major production operations in the United States, Canada, and Central Europe. The company is the world's tenth largest steel producer ranked by sales...
, DuPont
DuPont
E. I. du Pont de Nemours and Company , commonly referred to as DuPont, is an American chemical company that was founded in July 1802 as a gunpowder mill by Eleuthère Irénée du Pont. DuPont was the world's third largest chemical company based on market capitalization and ninth based on revenue in 2009...
, Standard Oil
Standard Oil
Standard Oil was a predominant American integrated oil producing, transporting, refining, and marketing company. Established in 1870 as a corporation in Ohio, it was the largest oil refiner in the world and operated as a major company trust and was one of the world's first and largest multinational...
, Anaconda Copper
Anaconda Copper
Anaconda Copper Mining Company was one of the largest trusts of the early 20th century. The Anaconda was purchased by Atlantic Richfield Company on January 12, 1977...
, International Telephone and Telegraph, United Fruit, and Chase Manhattan Bank
Chase Manhattan Bank
JPMorgan Chase Bank, N.A., doing business as Chase, is a national bank that constitutes the consumer and commercial banking subsidiary of financial services firm JPMorgan Chase. The bank was known as Chase Manhattan Bank until it merged with J.P. Morgan & Co. in 2000...
. David Rockefeller
David Rockefeller
David Rockefeller, Sr. is the current patriarch of the Rockefeller family. He is the youngest and only surviving child of John D. Rockefeller, Jr. and Abby Aldrich Rockefeller, and the only surviving grandchild of oil tycoon John D. Rockefeller, founder of Standard Oil. His five siblings were...
, whose family had extensive holdings in Latin America going back to the 19th Century, coordinated the group's activities and served as its liaison with the White House.
The idea was both to influence Washington's hemispheric policy and to apply direct pressue at the source, funding campaigns of friendly Latin American politicians, helping allies hold down prices, and providing financial guidance to cooperative regimes. When lobbying proved insufficient, members of the group, either individually or in concert, worked with the CIA to foment coups, as they did in Brazil
Brazil
Brazil , officially the Federative Republic of Brazil , is the largest country in South America. It is the world's fifth largest country, both by geographical area and by population with over 192 million people...
in 1964 and Chile
Chile
Chile ,officially the Republic of Chile , is a country in South America occupying a long, narrow coastal strip between the Andes mountains to the east and the Pacific Ocean to the west. It borders Peru to the north, Bolivia to the northeast, Argentina to the east, and the Drake Passage in the far...
in 1973.
Some went further. A number of multinational corporations, including Ford, Coca-Cola
Coca-Cola
Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke...
, Del Monte, and Mercedes-Benz
Mercedes-Benz
Mercedes-Benz is a German manufacturer of automobiles, buses, coaches, and trucks. Mercedes-Benz is a division of its parent company, Daimler AG...
have been accused in recent years of working closely with Latin American death squads--responsible for hundreds of thousands of killings throughout the hemisphere in the 1970's and 1980's--to counter labor organizing.
Ford Pinto
In September 1971 the Ford Motor Company launched the Pinto for the North American market. Through early production of this model it emerged that design flaws could result in fuel tank explosions when the vehicle was subject to a rear-end collision. Some sources even allege this safety data was available to Ford prior to production, but was ignored for economic reasons. Either way, a major scandal followed with the leaking to San Francisco magazine Mother JonesMother Jones (magazine)
Mother Jones is an American independent news organization, featuring investigative and breaking news reporting on politics, the environment, human rights, and culture. Mother Jones has been nominated for 23 National Magazine Awards and has won six times, including for General Excellence in 2001,...
of the notorious "Ford Pinto Memo", an internal Ford cost-benefit analysis showing that the cost of implementing design changes to the subcompact's fuel system was greater than the economic cost of the burn injuries and deaths that could be prevented by doing so. Subsequently some have played down the importance of this case, as Pinto explosion fatality estimates range widely from 27 to 900, with the lowest figures being allegedly in line with comparable fatality statistics for other car models.
In the related Ford Pinto product liability case Grimshaw v. Ford Motor Co., 119 Cal. App. 3d 757 (4th Dist. 1981) the California Court of Appeal for the Fourth Appellate District reviewed Ford's conduct and upheld compensatory damages of $2.5 million and punitive damages of $3.5 million against Ford. Of the two plaintiffs, one was killed in the collision that caused her Pinto to explode, and her passenger, 13-year old Richard Grimshaw, was badly burned and scarred for life.